The DOI matches its Crossref record; 43 of the 44 references it cites were found in a registry or an index.
Service Recovery and Fairness Perceptions in Collectivist and Individualist Contexts
Abstract
As in other social exchanges, cultural norms and values are likely to influence customers’ perceptions of fairness and satisfaction with the service recovery process. This study contrasts the impact of two recovery attributes (compensation and explanation) on customers’ postrecovery perceptions in a cross-cultural context (East-Asia versus United States). The results from this experimental study indicate that compensation seems to drive customers’ fairness perceptions, in particular with American consumers. Offering an explanation for the failure had a positive impact on customer perceptions regardless of the customer’s cultural orientation. Finally, the study’s findings show that perceived fairness is directly linked to postrecovery satisfaction.
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“Many service recovery studies have pointed out that customer reactions to service failure depend on what is done to fix problems (outcomes), as well as how they are resolved (processes) (e.g., Mattila and Patterson 2004;Sparks and McColl-Kennedy 2001).”
From Recovery Voice and Satisfaction After Service Failure: An Experimental Investigation of Mediating and Moderating Factors (2007) · cites this paper as Mattila and Patterson 2004
Citations
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Research works printed but not linked: 4
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- 10.1037/0022-3514.73.5.1038 · DOI · Paper page
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Items 301–324 of 324
Yazıcı, N., & Aksoy, N. C. (2023) · Cumhuriyet Üniversitesi İktisadi ve İdari Bilimler Dergisi · doi:10.37880/cumuiibf.1230569
Gelbrich, K., Müller, S., & Westjohn, S. A. (2023) · Edward Elgar Publishing eBooks · doi:10.4337/9781803923192.00032
Rao, A., Yogesh Pai, P., & Lakshminarayanan, S. (2024) · F1000Research · doi:10.12688/f1000research.135103.2
“…other variables such as relationship quality (Aurier & Siadou-Martin, 2007), repatronage intension (MartÃnez-Tur et al. , 2001; Teo Thompson & Lim Vivien, 2001; Maxham & Netemeyer, 2002; Davidow, 2003; Witrz & Mattila, 2004; Kim, Kim&Kim,2009;deMatos, Vieira&Veiga,2012;RoandOlson,2014;Xu etal.”
Qian, D. (2025) · Journal of Global Economic Insights · doi:10.71204/p6ceaa34
Understanding How Value Perception Changes in Response to Electronic Word-Of-Mouth
Liang, W. K., Senbeto, D. L., Dahms, S., & Corkindale, D. R. (2025) · Springer eBooks · doi:10.1007/978-3-658-47793-6_7
Tourist Perception Toward Service Recovery at Star Hotels in Badung Regency Bali
Suarka, F. M., Sudiarta, I. N., Sunarta, I. N., & Suardana, I. W. (2025) · European Modern Studies Journal · doi:10.59573/emsj.9(3).2025.23
Pertanggungjawaban Terhadap Perlindungan Konsumen atas Peredaran Emas Ilegal
Kartiko, N. D., Soegiono, S. P., & Indradewi, A. A. (2024) · Journal of Contemporary Law Studies · doi:10.47134/lawstudies.v2i1.3114
Emoji as Digital Empathy in Service Recovery in the African Context
Anning‐Dorson, T. (2025) · Springer eBooks · doi:10.1007/978-3-031-97210-2_8
Khurram, F. (2021) · UW Journal of Management Sciences · doi:10.56220/uwjms.v5i1.19
Ülker, M., & Ülker, P. (2026) · CABI eBooks · doi:10.1079/9781800625822.0016
Seeking redress from third parties : the roles of the mediator in the service recovery process
Mardumyan, A. (2018) · theses.fr (ABES) · doi:10.70675/2768681ez45dcz45adz84cfz48457e160972
From fairness to loyalty: How service fairness shapes customer commitment in the presence of trust
Roberts-Lombard, M. (2026) · Journal of Economic and Financial Sciences · doi:10.4102/jef.v19i1.1081
Ekiz, E. H., Andrlić, B., & Hussain, K. (2026) · Tourism and Hospitality · doi:10.3390/tourhosp7050144
“Tourists may struggle to articulate dissatisfaction or accurately interpret recovery efforts, reinforcing the argument that limited communication is a structural constraint that impacts justice formation (Mattila & Patterson, 2004).”
Ekiz, E., & Uludağ, O. (2026) · CABI eBooks · doi:10.1079/9781800628380.0005
Gong, T., & Huang, Y. (2026) · Journal of Hospitality Marketing & Management · doi:10.1080/19368623.2026.2710978
Antecedents and outcome of passenger delight in the full-service airlines sector in Saudi Arabia
Alhumud, A. A. (2026) · Journal of Islamic marketing · doi:10.1108/jima-05-2025-0315
Effects of AI disclosure in service recovery communication: The role of framing strategies
Gong, Y., Liu-Lastres, B., & Pan, B. (2026) · International Journal of Hospitality Management · doi:10.1016/j.ijhm.2026.104867
Bhatti, W. A., Chwiałkowska, A., & Glowik, M. (2026) · Journal of Health Organization and Management · doi:10.1108/jhom-12-2025-0855
Qi, Y., & Agag, G. (2026) · Journal of Retailing and Consumer Services · doi:10.1016/j.jretconser.2026.105042
Customer loyalty attributed to perceived justice and customer patronage behavior in online shopping
Kumari, K., & Yadav, R. (2026) · SN Business & Economics · doi:10.1007/s43546-026-01372-6
The sooner the better? Timing effects on managerial responses to negative online reviews
Yang, M. X., Yu, I. Y., Zeng, K. J., & Feng, W. (2026) · Information & Management · doi:10.1016/j.im.2026.104433
Metadata
- Authors
- Mattila, A. S., & Patterson, P. G.
- Affiliations
- Pennsylvania State University (US)
- UNSW Sydney (AU)
- Venue
- Journal of Service Research
- Publisher
- SAGE Publications
- Published
- 2004-05
- Volume
- 6
- Issue
- 4
- Pages
- 336-346
- ISSN
- 1094-6705 (ISSN-L)
- 1552-7379
- OpenAlex
- W2153088094
- Cited by
- 325
- References
- 44
- Citations by year
- 2026: 12 · 2025: 13 · 2024: 9 · 2023: 20 · 2022: 13 · 2021: 9 · 2020: 19 · 2019: 27 · 2018: 23 · 2017: 18 · 2016: 18 · 2015: 14 · 2014: 13 · 2013: 16 · 2012: 10
- FWCI
- 13.72
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Service Research (publishedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Marketing › Customer Service Quality and Loyalty
- Social Sciences › Business, Management and Accounting › Marketing › Service and Product Innovation
- Social Sciences › Business, Management and Accounting › Marketing › AI in Service Interactions
- Keywords
- service recovery, perceived fairness, compensation, explanation, collectivist culture, individualistic culture, cross-cultural comparison, East Asia, United States, customer satisfaction, cultural values
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