Using Talanoa in Pacific Business Research in new Zealand: Experiences with Tongan Entrepreneurs

Prescott, Semisi M

doi:10.1177/117718010800400111

Cited by 105Qualitative Research Methods and EthicsFocus Groups and Qualitative MethodsIndigenous Health, Education, and Rights

Using Talanoa in Pacific Business Research in new Zealand: Experiences with Tongan Entrepreneurs

Prescott, Semisi M·2008·AlterNative: An International Journal of Indigenous Peoples

DOI 10.1177/117718010800400111

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Abstract

The literature on Pacific Island business activity is relatively small. Acknowledging the dilemma associated with a statistical approach, progress can be achieved by employing a qualitative research approach. The paper discusses traditional talanoa as a method for collecting information about Pacific businesses. Talanoa is a popular and preferred means of communication that captures the traditions and protocols of the Pacific Islands. Its merits are discussed here alongside that of both formal and informal interviews. Much can be gained from the use of talanoa for research into the business and accounting practices of Pacific businesses, as written records capturing their experiences and practices are often not recorded. Such knowledge is entrenched in an oral history and in the stories of their journey. Based on talanoa sessions with Tongan businesses in Auckland New Zealand, the paper seeks to establish the appropriateness of talanoa as an alternative method for collecting information from Pacific Island people.

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Prescott (2008) includes interpretive constructivism within this list.
“This is supported by Prescott (2008), who includes within this list interpretive constructivism.”
From Decolonising <scp>P</scp> acific research, building <scp>P</scp> acific research communities and developing <scp>P</scp> acific research tools: The case of the talanoa and the faafaletui in <scp>S</scp> amoa (2014) · cites this paper as Prescott, 2008
As methods, the distinction between an interview or focus group and a talanoa or faafaletui session, although not yet sharp, is becoming clearer as more researchers use them and write explicitly about their experiences.
“As methods, the distinction between an interview or focus group and a talanoa or faafaletui session, although not yet sharp, is becoming clearer as more researchers use them, and talk and write explicitly about their experiences doing so -about what worked and what did not (Prescott, 2008;McCarthy et al., 2010).”
From Decolonising <scp>P</scp> acific research, building <scp>P</scp> acific research communities and developing <scp>P</scp> acific research tools: The case of the talanoa and the faafaletui in <scp>S</scp> amoa (2014) · cites this paper as Prescott, 2008

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Authors: Prescott, S. M.
Corresponding author: Prescott, Semisi M
Venue: AlterNative: An International Journal of Indigenous Peoples
Publisher: SAGE Publications
Published: 2008-06
Volume: 4
Issue: 1
Pages: 127-148
ISSN: 1174-1740 (ISSN-L)
1177-1801
DOI: 10.1177/117718010800400111
OpenAlex: W23538721
Cited by: 105
References: 20
Citations by year: 2026: 6 · 2025: 3 · 2024: 1 · 2023: 5 · 2022: 9 · 2021: 16 · 2020: 13 · 2019: 8 · 2018: 9 · 2017: 12 · 2016: 6 · 2015: 6 · 2014: 6 · 2012: 1
FWCI: 4.63
Type: journal article
Language: en
Open access: closed
Licence: journals.sagepub.com/page/policies/text-and-data-mining-license (tdm)
Locations: AlterNative An International Journal of Indigenous Peoples (publishedVersion)
Topics: Social Sciences › Sociology and Political Science › Qualitative Research Methods and Ethics
Social Sciences › Sociology and Political Science › Focus Groups and Qualitative Methods
Social Sciences › Health › Indigenous Health, Education, and Rights
Keywords: talanoa, qualitative research, oral history, Auckland

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Using Talanoa in Pacific Business Research in new Zealand: Experiences with Tongan Entrepreneurs

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