Flavors of appraisal theories of emotion.
Open accessAbstract
Appraisal theories of emotion have two fundamental assumptions: (a) that there are regularities to be discovered between situations and components of emotional episodes, and (b) that the influence of these situations on these components is causally mediated by a mental process called appraisal. Appraisal theories come in different flavors, proposing different to-be-explained phenomena and different underlying mechanisms for the influence of appraisal on the other components.
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Most negative emotions or moods will cause a tendency to withdraw and stop whatever the person is doing at that moment in order to analyze the situation more carefully, or cause them to abandon the shopping process entirely if negative affect or emotions are not attenuated.
“Consequently, most negative emotions or moods will cause a tendency to withdraw and stop whatever the person is doing at that moment in order to analyze the situation more carefully (Schwarz and Clore, 2003; Moors, 2016), or cause them to abandon the shopping process entirely (Louro et al., 2007; Fishbach et al., 2010) if negative affect or emotions are not attenuated.”
From Motivational and Affective Factors Underlying Consumer Dropout and Transactional Success in eCommerce: An Overview (2020) · cites this paper as Moors, 2016
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Experimental — accuracy not yet measuredIf the checkout process takes longer than anticipated, if customers cannot add or subtract items at this point, if the description of the items does not allow them to recognize the items and review them at this point, or if additional costs are added consumers will experience such a mismatch of expectation and goals and subsequent irritation or anger.
“if the checkout process takes longer than anticipated, if customers cannot add or subtract items at this point, if the description of the items does not allow them to recognize the items and review them at this point, or if additional costs are added consumers will experience such a mismatch of expectation and goals and subsequent irritation or anger (Moors, 2016).”
From Motivational and Affective Factors Underlying Consumer Dropout and Transactional Success in eCommerce: An Overview (2020) · cites this paper as Moors, 2016
The Explanation section describes goal incongruence as an appraisal that can give rise to action tendencies, and discusses discrepancies between a situation and a concern or expectation. It does not examine checkout processes or establish that the listed problems will cause customers to feel irritation or anger. Page numbers are unavailable in our copy. (LLM, conf=0.84)
Experimental — accuracy not yet measuredMost negative emotions arise when consumer's goals or expectations are not matched.
“most negative emotions arise when consumer’s goals or expectations are not matched (Moors, 2016).”
From Motivational and Affective Factors Underlying Consumer Dropout and Transactional Success in eCommerce: An Overview (2020) · cites this paper as Moors, 2016
The Explanation section describes goal incongruence as an appraisal that can give rise to a tendency to undo it, and discusses a model in which affect may stem from a discrepancy between a stimulus and a concern or expectation. The paper does not establish that most negative emotions arise this way, or make that claim specifically about consumers. No page number is available in our copy. (LLM, conf=0.84)
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“…finds similarities between basic emotion theories and what Moors terms “discrete appraisal” theories (which she also calls “Flavor 1” appraisal theories; Moors, 2014), whereas “skeptical theories” CONTACT Lisa Feldman Barrett l.barrett@neu.edu Department of Psychology, Northeastern University,…”
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“These are skeptical theories that have grown out of criticism against two classic theories: affect program theory (Ekman, 1992; Izard, 1972; Tomkins, 1962)1 and discrete appraisal theory (Lazarus, 1991; Roseman, 2013; dubbed Flavor 1 appraisal theory in Moors, 2014c).”
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“This disparity is potentially problematic, as researchers may perpetuate a false dichotomy wherein fear generalization is regarded as either perceptual or nonperceptual (Moors, 2014), which could affect the external validity of this research.”
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“…appraisal theory of emotion is based on two fundamental assumptions: firstly, there are patterns to be discovered between situations and the emotional responses they elicit, and secondly, the influence of these situations on emotions is mediated by a mental process known as appraisal (Moors, 2014).”
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“We will review two contemporary skeptical theories of emotion: Psychological Constructionism (PC, Russell, 2003, 2012), andDimensional-Appraisal theory (Scherer, 2009a,b; Moors, 2013, 2014).”
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“These two classes of theories have been identified by Moors (2014) as two flavors of appraisal theories.”
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“…in the field, the most important or widespread of which were featured in a recent issue of Emotion Review, namely appraisal theories of emotions (Moors, 2014), constructionist © 2018 Informa UK Limited, trading as Taylor & Francis Group CONTACT Peter Kuppens peter.kuppens@kuleuven.be theories…”
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“Appraisal theories disagree on the level of detail concerning the biological nature of the system (Moors, 2014) and often the interplay between the appraisals is vague.”
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“Moors’ (2014) idea that conscious experience is determined by components is compatible with my idea that feelings are amalgams assembled from nonemotional ingredients.”
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“(2) Comparison of different emotion theories Examples are comparisons of different versions of appraisal theory (e.g. Moors, 2014; Reisenzein, 2001a); of appraisal, basic emotions, and constructionist theories (Moors, 2012; see also Scherer, 2021); and of different versions of cognition-arousal…”
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“Accordingly, it has been argued that the amygdala could act as a relevance detector (Sander, Grafman, & Zalla, 2003), in line with appraisal theories of emotions (Moors, 2014; Scherer, 2001) whereby processing the significance of external events as a function of current goals or needs is the primary step for eliciting…”
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“In contrast, the theories of cognitive appraisal (Moors, 2014) form an appropriate theoretical background for psychophysiological investigations of emotion in organization science.”
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Nesse, R. M. (2014) · Emotion Review · doi:10.1177/1754073914534497 · Cited by 10 · see citing works
“The article by Tracy (2014) answers the fourth question.”
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Clay‐Warner, J. (2014) · Emotion Review · doi:10.1177/1754073914534498 · Cited by 9 · see citing works
“As Moors (2014) states, one of the goals of appraisal theories is to discover patterns in the association between situations and emotional episodes.”
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“However, attentional bias toward positive stimuli also plays an important role in human reproduction, maintaining mental health, and coping with stress (Dandeneau et al., 2007; Moors, 2014; Anderson, 2016; Thoern et al., 2016).”
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“We contribute to appraisal theories of emotions (Lazarus, 1991; Moors, 2014) by spotlighting leaders' own appraisals and emotions, which complements past work focusing on how leaders influence followers' emotions (Kaplan et al., 2014; Thiel et al., 2012).”
InfluentialBossuyt, E., Moors, A., & Houwer, J. D. (2014) · The Psychological Record · doi:10.1007/s40732-014-0065-4 · Cited by 9 · see citing works
Self-citationComment: Five Uses of Philosophy in Scientific Theories of Emotion
Zachar, P. (2014) · Emotion Review · doi:10.1177/1754073914534499 · Cited by 8 · see citing works
“According to Moors (2014) appraisal involves a processing of information on the part of the organism, and this appraisal plays a causal role in the generation of the emotion (or its constituents).”
BackgroundInfluentialEFT‐C's understanding of couple distress: an overview of evidence from couple and emotion research
Vanhee, G., Lemmens, G. M. D., Moors, A., Hinnekens, C., & Verhofstadt, L. (2016) · Journal of Family Therapy · doi:10.1111/1467-6427.12128 · Cited by 8 · see citing works
“Some influential emotion theories, such as contemporary appraisal theories (Moors, 2014; Scherer, 2009) and psychological constructivist theories (Barrett, 2006; Russell, 2003) do not assume fixed, coherent sets of components for each emotion.”
BackgroundSelf-citationEmotion or expressivity? An automated analysis of nonverbal perception in a social dilemma
Lei, S., Stefanov, K., & Gratch, J. S. (2020) · International Conference on Automatic Face and Gesture Recognition · doi:10.1109/fg47880.2020.00123 · Cited by 7 · see citing works
“Inspired by the pioneering work of Paul Ekman and early appraisal theories [1], much of the work in affective computing follows a “standard model” which argues that: (1) events of personal significance to an individual are appraised and trigger an emotional response and (2) this response is reflected…”
BackgroundComment: Emotions Are Functional – So… ?
Gendolla, G. H. E. (2014) · Emotion Review · doi:10.1177/1754073914534496 · Cited by 7 · see citing works
“Keyword functionality The four theoretical perspectives by Barrett (2014), Mesquita and Boiger (2014), Moors (2014), and Tracy (2014) outlined in this issue disagree in several points.”
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Comment: The Tower of Appraisals: Trying to Make Sense of the One Big Thing
Shweder, R. A. (2014) · Emotion Review · doi:10.1177/1754073914534500 · Cited by 6 · see citing works
“(Moors, 2014, p. 6) Betwixt and between the Tracy (2014) pole and the Moors (2014) pole of appraisal theorists we have Batja Mesquita and Michael Boiger’s (2014) model in which “emotions” remain more or less the primary units of analysis but the causal appraisals and the feelings, motives, and…”
BackgroundMethodInfluentialD’Mello, S. K., & Jensen, E. (2022) · Solar eBooks · doi:10.18608/hla22.012 · Cited by 7 · see citing works
Divergent impact of belief in COVID-19 misinformation on cross-border tourism
Antwi, C. O., Ntim, S. Y., Zhang, J., Asante, E. A., Darko, A. P., & Ren, J. (2024) · Journal of Destination Marketing & Management · doi:10.1016/j.jdmm.2024.100901 · Cited by 6 · see citing works
Kotseruba, I., & Tsotsos, J. K. (2025) · Oxford University Press eBooks · doi:10.1093/oso/9780192844835.003.0005 · Cited by 6 · see citing works
Wentura, D., & Rohr, M. (2018) · Journal of Experimental Psychology Human Perception & Performance · doi:10.1037/xhp0000581 · Cited by 8 · see citing works
What Has Culture Got to Do with Emotions?
Leersnyder, J. D., Mesquita, B., & Boiger, M. (2021) · Oxford University Press eBooks · doi:10.1093/oso/9780190079741.003.0002 · Cited by 8 · see citing works
Kamiloglu, R. G., Cong, Y.-Q., Sun, R., & Sauter, D. A. (2024) · Oxford University Press eBooks · doi:10.1093/oxfordhb/9780197544754.013.56 · Cited by 6 · see citing works
Santos, C., Coelho, A., & Marques, A. (2022) · Research Square · doi:10.21203/rs.3.rs-1197221/v2 · Cited by 6 · see citing works
A defense of back‐end doxastic voluntarism
Soter, L. K. (2024) · Noûs · doi:10.1111/nous.12501 · Cited by 5 · see citing works
Chaoyi, W. U., & Zhen, W. (2023) · Advances in Psychological Science · doi:10.3724/sp.j.1042.2024.00364 · Cited by 5 · see citing works
“…et al., 2022) 。 过去 20 年来,情绪失调被公认为是抑郁症的核心特征 (Rottenberg, 2017) 。 情绪是对外界事件或 内部心理表征的源自多个系统的反应 (Multisystem Response) ,这些反应表现为主观体验、行为和中 央或外周生理上的协调变化 (Gross & Thompson , 2007) 。抑郁症患者通常表现出持续性的抑郁心境和 快感缺乏 (American Psychiatric Association, 2013) 。基于人格的特质模型,过去的研究主要从情绪的 整体强度出发探索抑郁症情绪失调的特征 (Watson, Clark &…”
Are Emotionally Intelligent People More Emotionally Stable? An Experience Sampling Study
Lyusin, D., & Mohammed, A. (2020) · Психология Журнал Высшей школы экономики · doi:10.17323/1813-8918-2020-2-315-327 · Cited by 5 · see citing works
“they appraisal, evolutionary, or constructivist theories (Moors, 2014; Tracy, 2014; Barrett, 2014), underline the dynamic nature of emotions.”
The ease of experiencing positive emotions in negative contexts
Koh, A. H. Q., Liew, K., & Uchida, Y. (2023) · Motivation and Emotion · doi:10.1007/s11031-022-09988-5 · Cited by 4 · see citing works
“…we posit that the ease of emotional experience differs between negative contexts, where certain emotions (including both positive and negative emotions) may simply feel ‘closer’ to each other due to shared appraisals, eliciting conditions or even expressions (Moors, 2014; Smith & Ellsworth, 1985).”
BackgroundThe Computational Evolution of Cognitive Architectures
Kotseruba, I., & Tsotsos, J. K. (2025) · doi:10.1093/oso/9780192844835.001.0001 · Cited by 4 · see citing works
Moving between frustration and anger
Carman, M. (2019) · Global Discourse · doi:10.1332/204378919x15737047299120 · Cited by 4 · see citing works
Floman, J. L., Brackett, M. A., LaPalme, M. L., Ponnock, A. R., Barsade, S. G., & Doyle, A. (2023) · Journal of Intelligence · doi:10.3390/jintelligence11100195 · Cited by 3 · see citing works
“Appraisal theories of emotion contend that different combinations of people’s appraisals reliably converge in response to situations, giving rise to specific emotions (Moors 2014).”
BackgroundMethodKron, A., & Weksler, A. (2022) · Emotion Review · doi:10.1177/17540739221104456 · Cited by 3 · see citing works
“In the psychology of behavior, the phrases stimulus-driven and goal-directed come with an array of assumptions supposing the first is automatic and the second controlled (for discussions, see Keren & Schul, 2009; Moors, 2014).”
BackgroundExercise Participation during the COVID-19 Pandemic: Anxiety, Stress, and Precautionary Behavior
Cho, H., Kim, S., & Chiu, W. (2022) · Behavioral Sciences · doi:10.3390/bs12110437 · Cited by 3 · see citing works
“Broadly speaking, the appraisal theory of emotion asserts that emotions are caused and differentiated by individual appraisal of a stimulus [21].”
Aquino, R. S. (2015) · Tuwhera (Auckland University of Technology) · Cited by 3 · see citing works
Author Reply: Incompatible Conclusions or Different Levels of Analysis?
Tracy, J. L. (2014) · Emotion Review · doi:10.1177/1754073914534504 · Cited by 2 · see citing works
“Likewise, Moor’s (2014) second flavor appraisal approach emphasizes the level of emotion inputs (appraisals) and outputs (behaviors), rather than the level of the broader construct tying these together.”
Fan Experience in Spectator Sports and the Feeling of Social Connectedness
Stieler, M., & Germelmann, C. C. (2016) · Developments in marketing science: proceedings of the Academy of Marketing Science · doi:10.1007/978-3-319-26647-3_195 · Cited by 2 · see citing works
Passionate reasoning as emotional understanding: pragmatism and using emotions in inquiry
Cojocaru, M. (2017) · Philosophia · doi:10.1007/s11406-017-9889-x · Cited by 2 · see citing works
Elkjær, E., Kuppens, P., Mikkelsen, M. B., & O’Toole, M. S. (2023) · Brain and Behavior · doi:10.1002/brb3.3247 · Cited by 1 · see citing works
“action tendencies, appraisals, emotion experience, emotion induction, incompatible response hypothesis Emotions involve appraisals or meaning condensation of the personal relevance of a situation in relation to the individual’s goals (Barrett, 2014; Moors, 2014).”
BackgroundHow to Study the Structure of Emotions? A Welcome Call to Action and a Pragmatic Proposal
Weidman, A. C., & Tracy, J. L. (2017) · Psychological Inquiry · doi:10.1080/1047840x.2017.1254612 · Cited by 2 · see citing works
“…theories (Tracy, 2014) and what Moors refers to as “skeptical” theories—those that, in stark contrast, attempt to explain emotions as emergent experiences that are constructed from a variety of lower level components, rather than as discrete, functional packages (Barrett, 2014; Moors, 2014).”
The Fragility of Fear: The Contentious Politics of Emotion and Security in Canada
Rythoven, E. V. (2017) · doi:10.22215/etd/2017-12203 · Cited by 2 · see citing works
“For appraisal theorists in psychology these take the form “action tendencies”: behaviors and inclinations that are coupled to emotional evaluations of situations (Moors, 2014).”
BackgroundAre Emotionally Intelligent People More Emotionally Stable? An Experience Sampling StudyPreprint
Lyusin, D., & Mohammed, A. (2018) · SSRN Electronic Journal · doi:10.2139/ssrn.3110738 · Cited by 2 · see citing works
Santos, C., Coelho, A., & Marques, A. (2021) · Research Square · doi:10.21203/rs.3.rs-1197221/v1 · Cited by 2 · see citing works
“Furthermore, and considering ATE (Ellsworth & Scherer, 2003; Moors et al., 2014), emotions are triggered and distinguished by an appraisal (i.e., evaluative judgment) of the stimulus, as a (mis)match between expectations and goals.”
Boecker, L., Petrowsky, H. M., Loschelder, D. D., & Lange, J. (2024) · Cognition & Emotion · doi:10.1080/02699931.2024.2356713 · Cited by 1 · see citing works
“Extensive evidence supports that people’s emotional reactions are influenced by their initial appraisals of the situations they encounter (for comprehensive reviews, refer to Ellsworth & Scherer, 2003, and Moors, 2014).”
EVAC 2024 – Empathic Virtual Agent Challenge: Appraisal-based Recognition of Affective States
Ringeval, F., Schuller, B. W., Bailly, G., Azzakhnini, S., & Fournier, H. (2024) · INTERNATIONAL CONFERENCE ON MULTIMODAL INTERACTION · doi:10.1145/3678957.3689029 · Cited by 1 · see citing works
Putting Emotional Memories in Context: The Constructionist Model of Emotional Memory
West, J. T., Mulligan, N. W., & Lindquist, K. A. (2026) · Perspectives on Psychological Science · doi:10.1177/17456916261425152 · Cited by 1 · see citing works
“…2004) or by applying the perspectives of basic-emotion theories (Ekman, 1999; Ekman & Cordaro, 2011; Tracy, 2014) and causal-appraisal theories (see Moors, 2014; Roseman & Smith, 2001) to emotional memory (e.g., Chapman, 2018; Chapman et al., 2013; Ferré et al., 2018; Kaplan et al., 2012, 2016;…”
Author Reply: The “Social” Is Not Merely Another Level of Reality
Mesquita, B. (2014) · Emotion Review · doi:10.1177/1754073914534505 · Cited by 1 · see citing works
Cultural variation of emotions and radical relativism
Loaiza, J. R. (2025) · Theory & Psychology · doi:10.1177/09593543251332575 · Cited by 1 · see citing works
“Particular strands of appraisal theories differ on whether these collections form discrete categories or whether we should understand emotions along a dimensional approach (Moors, 2014).”
How Underdogs Succeed and Fail: An Integrated Model of the Workplace Underdog’s Trajectories
Yan, L., McAllister, D. J., Lim, G. J. H., & Yam, K. C. (2025) · Academy of Management Review · doi:10.5465/amr.2023.0317 · Cited by 1 · see citing works
Exploring Attitudes toward Ecology through Documentaries
Yan-lin, L., & Yang, M. (2021) · Journal of Contemporary Educational Research · doi:10.26689/jcer.v5i9.2571 · Cited by 1 · see citing works
Gratitude and Indebtedness When Receiving Help
Wolanin, A. T., & Rybak, J. (2021) · Annales Universitatis Mariae Curie-Skłodowska sectio J – Paedagogia-Psychologia · doi:10.17951/j.2021.34.3.147-162 · Cited by 1 · see citing works
Feeling reasons : how emotions explain action
Carman, M. (2015)
Jończyk, R. (2016) · Springer eBooks · doi:10.1007/978-3-319-47635-3_1
Music and Facial Emotion Recognition: An Experimental Approach
Vu, V. (2016) · The Eagle Feather · doi:10.12794/tef.2016.357
- Authors
- Moors, A.
- Affiliations
- University of Geneva (CH)
- Corresponding author
- Moors, Agnes
- ORCID
- Moors, Agnes
- Venue
- Emotion Review
- Publisher
- SAGE Publications
- Published
- 2014-09-11
- Volume
- 6
- Issue
- 4
- Pages
- 303-307
- ISSN
- 1754-0739 (ISSN-L)
- 1754-0747
- OpenAlex
- W2112337934
- Semantic Scholar
- 6f193c31d09a77658ad100a4258cb63cabd50c0c
- Cited by
- 135
- References
- 26
- Citations by year
- 2026: 9 · 2025: 24 · 2024: 8 · 2023: 10 · 2022: 11 · 2021: 10 · 2020: 11 · 2019: 3 · 2018: 15 · 2017: 13 · 2016: 6 · 2015: 3 · 2014: 12
- FWCI
- 16.82
- Type
- journal article
- Language
- en
- Open access
- green
- biblio.ugent.be
- Locations
- Emotion Review (publishedVersion)
- Ghent University Academic Bibliography (Ghent University) (submittedVersion, other-oa)
- Funders
- Fonds Wetenschappelijk Onderzoek (G.0223.13N)
- Universiteit Gent (BOF09/01 M00209, 01M00209, Methusalem Grant BOF09/01M00209)
- Vlaamse regering
- Topics
- Social Sciences › Psychology › Social Psychology › Emotions and Moral Behavior
- Life Sciences › Neuroscience › Cognitive Neuroscience › Neural and Behavioral Psychology Studies
- Social Sciences › Psychology › Experimental and Cognitive Psychology › Anxiety, Depression, Psychometrics, Treatment, Cognitive Processes
- Keywords
- appraisal theory of emotion, emotions, appraisal, emotional episodes, causal mediation analysis, emotion regulation, emotion induction
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