Promoting wellbeing and improving access to mental health care through community champions in rural India: the Atmiyata intervention approach
Open accessAbstract
There are limited accounts of community-based interventions for reducing distress or providing support for people with common mental disorders (CMDs) in low and middle-income countries. The recently implemented Atmiyata programme is one such community-based mental health intervention focused on promoting wellness and reducing distress through community volunteers in a rural area in the state of Maharashtra, India. This case study describes the content and the process of implementation of Atmiyata and how community volunteers were trained to become Atmiyata champions and mitras (friends). The Atmiyata programme trained Atmiyata champions to provide support and basic counselling to community members with common mental health disorders, facilitate access to mental health care and social benefits, improve community awareness of mental health issues, and to promote well-being. Challenges to implementation included logistical challenges (difficult terrain and weather conditions at the implementation site), content-related challenges (securing social welfare benefits for people with CMDs), and partnership challenges (turnover of public health workers involved in referral chain, resistance from public sector mental health specialists). The case study serves as an example for how such a model can be sustained over time at low cost. The next steps of the programme include evaluation of the impact of the Atmiyata intervention through a pre-post study and adapting the intervention for further scale-up in other settings in India.
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The Atmiyata program includes Android mobile applications, one for champions and one for the public, with e-learning videos and knowledge questions.
“The program also includes Android mobile applications, with one version for the Atmiyata champions and a separate version for the general public and community members. The mobile app contains basic e-learning videos on mental health for the Atmiyata champions with questions built into the app following each training video to test knowledge of mental health topics.”
From Digital Technology for Building Capacity of Nonspecialist Health Workers for Task Sharing and Scaling Up Mental Health Care Globally (2019) · cites this paper as [24]
Atmiyata champions and mitras were provided smartphones to access videos for ongoing training and to refresh their knowledge and skills.
“Atmiyata champions and mitras were provided smartphones to access videos for ongoing training tools to learn about mental health concepts and to refresh their knowledge and skills.”
From Digital Technology for Building Capacity of Nonspecialist Health Workers for Task Sharing and Scaling Up Mental Health Care Globally (2019) · cites this paper as [24]
The Atmiyata project was implemented in 41 villages in rural Maharashtra, India, and trained 59 champions and 264 mitras.
“This project was developed and implemented in 41 villages across rural Maharashtra, India. In total, 59 Atmiyata champions were trained and 264 Atmiyata Mitras were trained.”
From Digital Technology for Building Capacity of Nonspecialist Health Workers for Task Sharing and Scaling Up Mental Health Care Globally (2019) · cites this paper as [24]
Atmiyata champions were trained to detect mental health problems, provide basic support and counseling, and facilitate referral to mental health professionals.
“The program involved training community volunteers as “Atmiyata champions” to support the detection of mental health problems, provide basic support and counseling to community members with common mental health disorders, and to facilitate referral to mental health professionals when necessary.”
From Digital Technology for Building Capacity of Nonspecialist Health Workers for Task Sharing and Scaling Up Mental Health Care Globally (2019) · cites this paper as [24]
Low-cost digital tools were used in Atmiyata to enhance learning and feedback.
“Furthermore, low-cost digital tools were used to enhance learning and feedback.”
From Digital Technology for Building Capacity of Nonspecialist Health Workers for Task Sharing and Scaling Up Mental Health Care Globally (2019) · cites this paper as [24]
Atmiyata is a community-based mental health program in rural India that trains and mobilizes community volunteers to promote wellness, raise awareness, and reduce distress.
“Atmiyata is a community-based mental health program focused on promoting wellness, raising awareness, and reducing distress by training and mobilizing community volunteers.24”
From Digital Technology for Building Capacity of Nonspecialist Health Workers for Task Sharing and Scaling Up Mental Health Care Globally (2019) · cites this paper as [24]
In the Atmiyata program in rural India, basic educational videos were disseminated to community members via mobile applications on smartphones.
“In the Atmiyata program in a rural setting in India, basic educational videos were disseminated to community members using mobile applications accessible through a smartphone.24”
From Digital Technology for Building Capacity of Nonspecialist Health Workers for Task Sharing and Scaling Up Mental Health Care Globally (2019) · cites this paper as [24]
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- Authors
- Shields-Zeeman, L., Pathare, S., Walters, B. H., Kapadia-Kundu, N., & Joag, K.
- Affiliations
- Trimbos Institute (NL)
- Corresponding author
- Joag, Kaustubh
- Venue
- International Journal of Mental Health Systems
- Published
- 2017-01-04
- Volume
- 11
- Issue
- 1
- Pages
- 6-6
- ISSN
- 1752-4458 (ISSN-L)
- PMC
- PMC5210275
- OpenAlex
- W2566490212
- Cited by
- 85
- References
- 36
- Citations by year
- 2026: 7 · 2025: 9 · 2024: 10 · 2023: 8 · 2022: 8 · 2021: 10 · 2020: 12 · 2019: 16 · 2018: 4 · 2017: 1
- FWCI
- 12.93
- Type
- journal article
- Language
- en
- Open access
- gold
- doi.org
- Licence
- cc-by
- Locations
- International Journal of Mental Health Systems (publishedVersion, cc-by)
- PubMed Central (publishedVersion, cc-by)
- PubMed (publishedVersion)
- Greater South Information System
- Funders
- Grand Challenges Canada (0327-04)
- Topics
- Social Sciences › Psychology › Social Psychology › Mental Health Treatment and Access
- Social Sciences › Psychology › Clinical Psychology › Psychiatric care and mental health services
- Health Sciences › Health Professions › General Health Professions › Health Policy Implementation Science
- Keywords
- community-based mental health interventions, community volunteers, common mental disorders, distress reduction, access to mental health care, rural mental health, mental health awareness, welfare benefits, referral chain, implementation barriers, low-cost interventions, Maharashtra
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