University students’ intentions to learn artificial intelligence: the roles of supportive environments and expectancy–value beliefs
Open accessAbstract
Despite the importance of artificial intelligence (AI) for university students to thrive in the future workplace, few studies have been conducted to assess and foster their intentions to learn AI. Guided by the situated expectancy–value theory, this study adopted both variable- and person-centered approaches to explore the role of supportive environments and expectancy–value beliefs in fostering university students’ intentions to learn AI. The data were drawn from 494 university students. In Study 1, the variable-centered approach of structural equation modeling showed the critical role of supportive environments and expectancy–value beliefs in promoting students’ intentions to learn AI. In Study 2, the person-centered approach of latent profile analysis identified three subgroups of students based on their levels of supportive environments and expectancy–value beliefs. Consistent with Study 1, students who perceived more supportive environments and higher levels of expectancy–value beliefs had stronger intentions to learn AI. We also documented the influence of study of field, gender, and year level on students' perceptions of supportive environments, expectancy-value beliefs and intentions to learn AI. The implications of these findings in improving students’ intentions to learn AI are discussed.
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The educational efficacy of AIGC tools varies substantially across disciplines due to varying knowledge structures, pedagogical approaches, and evaluation metrics.
“The educational efficacy of these tools varies substantially across disciplines due to varying knowledge structures, pedagogical approaches, and evaluation metrics6.”
From Integrating AI-generated content tools in higher education: a comparative analysis of interdisciplinary learning outcomes (2025) · cites this paper as [6]
The 'Demographic factors: field of study, gender, and year level' section discusses differences in students’ intentions toward technology, and the 'Practical implications' section discusses integrating AI into subject-specific teaching; neither assesses the educational efficacy of AIGC tools. Searches for cross-disciplinary efficacy, knowledge structures, pedagogical approaches, and evaluation metrics found no passage supporting the claimed explanation (page numbers unavailable). (LLM, conf=0.78)
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“Our study provides evidence that both supportive environments and expectancy–value beliefs are crucial factors in fostering students’ intentions to learn AI, which is consistent with previous research (Kelly et al., 2023; Teo & Zhou, 2014; Venkatesh et al., 2003).”
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“…been used to examine student learning in various subjects, such as literacy (Li et al., 2023; Yeung et al., 2022), STEM (Fong et al., 2021; Wang et al., 2023; Wille et al., 2020), and foreign language (Li et al., 2022), few studies have explored their influence on students’ intentions to learn AI.”
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“Although the critical role of supportive environments and expectancy–value beliefs in learning AI has been highlighted, most of these studies focused on their direct effects on students’ intentions to learn AI (e.g., Chai et al. 2022b; Kelly et al., 2023).”
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“Although SEVT has been used to examine student learning in various subjects, such as literacy (Li et al., 2023; Yeung et al., 2022), STEM (Fong et al., 2021; Wang et al., 2023; Wille et al., 2020), and foreign language (Li et al., 2022), few studies have explored their influence on students’…”
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“…in AI seems to corroborate prior research showing a male advantage in STEM-related subjects (e.g., Wang & Degol, 2017), but seems go against prior research showing male disadvantage in other school subjects (e.g., King & Ganotice, 2014; King, 2016; Korper-shoek et al., 2021; Voyer & Voyer, 2014).”
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“While studies conducted in other countries, such as the UK and Belgium (Udeozor et al., 2023), Thailand (Ngamp-ornchai & Adams, 2016), and Lebanon (Tarhini et al., 2015), have demonstrated the importance of supportive environments in influencing students’ intentions to learn technologies, most of…”
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“Aside from individual beliefs, the environment also plays a critical role in learning (King, 2022; King et al., 2019; King & McInerney, 2014).”
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“Demographic factors, such as field of study, gender, and year level might be critical factors given that previous studies have shown that students’ intentions toward technology differ due to their varied learning experiences (Owens & Lilly, 2017).”
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“Studies that use a person-centered approach, such as latent profile analysis (LPA), have found the existence of different subgroups of individuals characterized by distinct expectancy–value beliefs (Schweder & Raufelder, 2022).”
MethodGender and cultural differences in school motivation
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“For example, Mei (2019) found that senior students have higher levels of perceived usefulness than junior students.”
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“To achieve this, the Chinese Ministry of Education released the “Artificial Intelligence Innovation Action Plan for Institutions of Higher Education” in 2018, which urges higher education institutions to create an environment that enables students to learn AI by establishing infrastructure and curricula that support A…”
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“…in AI seems to corroborate prior research showing a male advantage in STEM-related subjects (e.g., Wang & Degol, 2017), but seems go against prior research showing male disadvantage in other school subjects (e.g., King & Ganotice, 2014; King, 2016; Korper-shoek et al., 2021; Voyer & Voyer, 2014).”
ResultSelf-citationLi, J., King, R. B., Wang, Y., Leung, S. O., & Wang, C. (2023) · Learning and Individual Differences · doi:10.1016/j.lindif.2023.102344 · Cited by 20 · cited 1× · see citing works
“Although SEVT has been used to examine student learning in various subjects, such as literacy (Li et al., 2023; Yeung et al., 2022), STEM (Fong et al., 2021; Wang et al., 2023; Wille et al., 2020), and foreign language (Li et al., 2022), few studies have explored their influence on students’…”
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“Given the transformative influence of AI on future workplaces, international organizations such as the OECD (Vincent-Lancrin & Van der Vlies, 2020), the World Economic Forum (2023), UNICEF (Lemaignan et al., 2021), and UNESCO (Miao et al., 2021) have acknowledged the importance of AI-related skills in the 21st century.”
BackgroundEffect of academic discipline on technology acceptance
Orji, R. (2010) · International Conference on Education and Management Technology · doi:10.1109/icemt.2010.5657581 · Cited by 18 · cited 1× · see citing works
“For instance, Orji (2010) found that social science students are more influenced by supportive social norms, while science students place greater importance on perceived usefulness.”
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“…SEVT has been used to examine student learning in various subjects, such as literacy (Li et al., 2023; Yeung et al., 2022), STEM (Fong et al., 2021; Wang et al., 2023; Wille et al., 2020), and foreign language (Li et al., 2022), few studies have explored their influence on students’ intentions to…”
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An expectancy value theory (EVT) based instrument for measuring student perceptions of generative AI
Chan, C. K. Y., & Zhou, W. (2023) · Smart Learning Environments · doi:10.1186/s40561-023-00284-4 · Cited by 192 · see citing works
“…widely studied in educational technology (e.g., Ifinedo, 2018) but often within general contexts such as AI learning intention (Chai et al., 2021; Wang et al., 2023) or in non-GenAI settings, for example, AI-enabled automatic scoring applications (Fu et al., 2020) and AI teaching assistants (Kim…”
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“Undergraduates with a high degree of technological self-efficacy are more likely to explore new AI tools as they are released into the public domain (Kong et al., 2021; Obenza et al., 2024; Wang et al., 2023).”
Conceptualising and cultivating Critical GAI Literacy in doctoral academic writing
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Students-Generative AI interaction patterns and its impact on academic writing
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“Moreover, these students often display more positive emotions towards AI, recognizing its potential as a collaborative part - ner rather than a mere tool (Hew et al., 2023 ; Wang et al., 2023a, b ).”
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“However, large-scale theory-driven studies on university students’ perceptions of learning AI seem to be lacking (Hornberger et al., 2023; Wang et al., 2023).”
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“Echoing this sentiment, Wang et al. (2023) maintain that students who perceive their learning contexts as more supportive are notably more eager to engage in AI-enhanced learning, illustrating the positive correlation between supportive educational environments and the willingness to adopt AI for…”
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“The Motivational Model of Eccles and Wigfield, 2002 (simplified) Guided by the situated expectancy–value theory, Wang et al. (2023) By identifying critical factors that promote or inhibit students’ intentions to learn AI, these studies aim to provide valuable insights for higher education…”
Liu, Y.-L. E., & Huang, Y.-M. (2025) · International Journal of Human–Computer Interaction · doi:10.1080/10447318.2024.2311975 · Cited by 47 · see citing works
“…technologies not only gauges their value but also unveils their potential to address learning needs, underscoring the significance of factors that drive consistent adoption and influence uptake (Algerafi et al., 2023; Chan & Hu, 2023; Foroughi et al., 2023; Joshi et al., 2021; Wang et al., 2023).”
Attitudes Towards AI: The Interplay of Self-Efficacy, Well-Being, and Competency
Naiseh, M., Babiker, A., Alshakhsi, S. A. A., Cemiloglu, D., Al‐Thani, D., Montag, C., & Ali, R. (2025) · Journal of Technology in Behavioral Science · doi:10.1007/s41347-025-00486-2 · Cited by 62 · see citing works
“Another concept closely linked to understanding the relationship between self-efficacy and individual attitudes towards AI is the level of competency individuals possess with AI (Naiseh & Shukla, 2023; Wang et al., 2023).”
The AI Motivation Scale (AIMS): a self-determination theory perspective
Li, J., King, R. B., Chai, C. S., Zhai, X., & Lee, V. W. Y. (2025) · Journal of Research on Technology in Education · doi:10.1080/15391523.2025.2478424 · Cited by 59 · see citing works
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“Third, teachers need to educate students about the value of AI, which can positively influence students’ attitudes towards AI (Jatileni et al., 2023; Wang et al., 2023), thereby reducing their AI anxiety and promoting their use behavior (Kwak et al., 2022).”
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Modeling learners' behavioral intention toward using artificial intelligence in education
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Abreh, M. K., Arthur, F., Akwetey, F. A., & Nortey, S. A. (2025) · Discover Artificial Intelligence · doi:10.1007/s44163-025-00466-8 · Cited by 16 · see citing works
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“This financial burden can hinder the usage of AI and limit its potential benefits for students and faculty Wang et al., 2023).”
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“Similarly, the availability of resources, such as workshops, guides, and subscriptions to GAI tools, can enhance students’ access to and comfort with these technologies (Almaiah et al., 2022; Vuorikari et al., 2022; F. Wang et al., 2023).”
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“Wang et al. (2023 ) demonstrated that when AI usage aligns with uni - versity students’ academic learning goals, it enhances their motivation based on attainment value.”
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“This hypothesis is in line with recent evidence showing that university students’ intentions to master AI are fostered by supportive environments and their expectations of value to be derived from their efforts (Wang et al. 2023).”
Exploring students’ perceptions of generative AI-generated feedback in learning programming
Khor, E. T., Chan, L., Koh, E., & SEOW, P. S. K. (2025) · Educational Psychology · doi:10.1080/01443410.2025.2564894 · Cited by 9 · see citing works
“For instance, racially biased output may unintentionally alienate or favour certain groups of students (Wang, 2023).”
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“Therefore, during the past several years, there has been a proliferation of academic contributions and ideas on educational AI governance (Wang et al. , 2023; Crompton & Burke, 2023).”
College Students' Use and Perceptions of Artificial Intelligence (AI): A Survey Study
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“Another study of 494 university students, Wang et al. (2023) found that college students’ perceptions and intentions to learn AI are powerfully shaped by supportive environments and expectancy beliefs.”
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How are faculty and college students embracing AI? — A multi-informant mixed method study
Xie, L., Jiang, Y., Chang, C., Zeng, X.-Y., Hong, J. S., & Mo, F. (2025) · Computers and Education Artificial Intelligence · doi:10.1016/j.caeai.2025.100506 · Cited by 7 · see citing works
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“Although AI-related courses are available, they are often elective rather than mandatory (Wang et al., 2023), requiring students to actively choose to enroll.”
InfluentialFactors influencing students’ intentions to continue learning in AI-assisted painting courses
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“Previous research has demonstrated that when students possess high learning self-efficacy and believe that technology has practical value in enhancing personal competence, they tend to exhibit stronger learning intention 54,55 .”
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“Efforts to provide AI-focused training workshops [77] and create supportive environments [78] are crucial for reducing barriers to AI adoption.”
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“For instance, several scholars indicated that students with reduced technical capacity in AI applications were more likely to utilise the applications smoothly (F. Wang et al. 2023).”
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“In this study, AI self-e ffi cacy was de fi ned as an individual ’ s con fi dence in their ability to learn and use AI and was measured by four items (Bandura 1997; Hong 2022; Wang et al. 2023).”
InfluentialUnderstanding Students' Intentions to Use AI for English Language Learning
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“…levels of expectancy-value beliefs are more likely to invest greater effort, engage more deeply, and allocate more time to learning activities, ultimately leading to higher levels of learning performance (Bong 2001; Guo et al. 2017; Wang et al. 2023a, 2023b; Wigfield, Eccles, and Möller 2020).”
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AI or human? A study of university students’ awareness of library reference service agents
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Expectancy-Value Beliefs as Predictors of Student Intentions in AI Learning and Application
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“Intention to learn was developed by Chai et al. [18] and has been validated among students and teachers in several studies [20,44].”
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The role of teacher feedback on students’ motivation: a situated expectancy-value perspective
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“Visual models depicting these theoretical relations show social expectations and norms impacting expectancies and values (e.g., Gladstone et al., 2022; Naylor et al., 2021; Skinner & Raine, 2022; Wang et al., 2023).”
Behavioural preference for Google and ChatGPT in an online search task
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“However, existing research has demonstrated the importance of learning environments and motivational beliefs in fostering students’ intentions to learn about new technology (Wang et al., 2023).”
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AI Education: Fostering Interdisciplinary Collaboration for Ethical and User-Centred AI Development
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Redefining Student Engagement in the Age of AI
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“Wang et al. (2023) investigaron las intenciones de los estudiantes universitarios para aprender IA y el papel de los entornos de apoyo y las creencias de expectativa-valor.”
- Authors
- Wang, F., King, R. B., Chai, C. S., & Zhou, Y.
- Affiliations
- University of Hong Kong (HK)
- Chinese University of Hong Kong (HK)
- Beijing Normal University (CN)
- Corresponding author
- King, Ronnel B.
- Venue
- International Journal of Educational Technology in Higher Education
- Published
- 2023-08-22
- Volume
- 20
- Issue
- 1
- ISSN
- 2365-9440 (ISSN-L)
- OpenAlex
- W4386023368
- Cited by
- 124
- References
- 64
- Citations by year
- 2026: 45 · 2025: 50 · 2024: 27 · 2023: 2
- FWCI
- 31.96
- Type
- journal article
- Language
- en
- Open access
- diamond
- doi.org
- Locations
- International Journal of Educational Technology in Higher Education (publishedVersion, cc-by)
- DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
- Topics
- Social Sciences › Psychology › Experimental and Cognitive Psychology › Education, Achievement, and Giftedness
- Physical Sciences › Computer Science › Information Systems › Artificial Intelligence in Education
- Social Sciences › Gender Studies › Gender and Technology in Education
- Keywords
- artificial intelligence in education, supportive learning environment, situated expectancy-value theory, university students, student subgroups, gender differences, field of study, year level
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
What counts as a claim ›How we measure confidence ›How we check this ›
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