Cited by 2,964Information Technology Governance and StrategyDigital Innovation in IndustriesProduct Development and Customization

Research Commentary —The New Organizing Logic of Digital Innovation: An Agenda for Information Systems Research

Yoo, Youngjin, Henfridsson, Ola, Lyytinen, Kalle·2010·Information Systems Research

Abstract

In this essay, we argue that pervasive digitization gives birth to a new type of product architecture: the layered modular architecture. The layered modular architecture extends the modular architecture of physical products by incorporating four loosely coupled layers of devices, networks, services, and contents created by digital technology. We posit that this new architecture instigates profound changes in the ways that firms organize for innovation in the future. We develop (1) a conceptual framework to describe the emerging organizing logic of digital innovation and (2) an information systems research agenda for digital strategy and the creation and management of corporate information technology infrastructures.

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Crossref · 10.1287/isre.1100.0322

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  • On a hardware level, complementors can leverage device-specific components supplied by the platform provider, such as the camera module or sensors of a mobile device.

    “On a hardware level, complementors can leverage device-specific components supplied by the platform provider, such as the camera module or sensors of a mobile device (Yoo et al., 2010).”
  • Digital resources can be edited and reprogrammed, and their functionality can be deferred until the point of use.

    “At a time when digital resources are readily editable (Kallinikos et al. 2013), reprogrammable (Yoo et al. 2010), and functionality can be procrastinated until the point of use (Eaton et al. 2015;Henfridsson et al. 2014)”

    From Recombination in the open-ended value landscape of digital innovation (2018) · cites this paper as Yoo et al. 2010

  • Innovation fundamentally involves recombination, and new products and services emerge from combining components in novel ways.

    “Recombination is at the heart of innovation.”

    From Recombination in the open-ended value landscape of digital innovation (2018) · cites this paper as Yoo et al. (2010)

  • Use is no longer bounded by predefined products; instead, it involves digital resources that combine from the ground up.

    “Consider that use is no longer defined by products with clear and pre-defined boundaries (Yoo et al. 2010), but hosts digital resources that come together and assemble a whole from the ground-up (cf. DeLanda 2006).”

    From Recombination in the open-ended value landscape of digital innovation (2018) · cites this paper as Yoo et al. 2010

  • Firms can increase the number of possible value paths by expanding horizontally across the layers of digital technology.

    “Firms are essentially able to expand the number of possible value paths in innovation, not least by expanding their reach horizontally along the layers of digital technology (cf.Yoo et al. 2010).”

    From Recombination in the open-ended value landscape of digital innovation (2018) · cites this paper as Yoo et al. 2010

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References 50 · Cited by 2,964

Authors
Yoo, Y., Henfridsson, O., & Lyytinen, K.
Affiliations
  • Temple University (US)
  • University of Oslo (NO)
  • Case Western Reserve University (US)
Venue
Information Systems Research
Published
2010-12
Volume
21
Issue
4
Pages
724-735
ISSN
  • 1047-7047 (ISSN-L)
  • 1526-5536
OpenAlex
W2075763914
Cited by
2,964
References
50
Citations by year
2026: 407 · 2025: 342 · 2024: 306 · 2023: 322 · 2022: 317 · 2021: 291 · 2020: 262 · 2019: 161 · 2018: 151 · 2017: 94 · 2016: 69 · 2015: 77 · 2014: 65 · 2013: 35 · 2012: 41
FWCI
63.35
Type
journal article
Language
en
Open access
closed
Locations
Information Systems Research (publishedVersion)
Funders
National Science Foundation
Topics
  • Social Sciences › Business, Management and Accounting › Management Information Systems › Information Technology Governance and Strategy
  • Social Sciences › Business, Management and Accounting › Management of Technology and Innovation › Digital Innovation in Industries
  • Social Sciences › Business, Management and Accounting › Management of Technology and Innovation › Product Development and Customization
Keywords
digital innovation, modular architecture, organizational logic, digital strategy, IT infrastructure, corporate IT management, conceptual framework, information systems research agenda

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