What role do data network effects play for multihoming complements? An empirical analysis of platform complementors’ strategies for consumer value creation
Open accessAbstract
The growing relevance of artificial intelligence (AI) and data in digital platform ecosystems shapes value creation, recently discussed by scholars as data network effects. Complementors significantly contribute to the value that consumers derive from a platform through its offerings. The potential to leverage user data affects complementors’ strategic choices, including multihoming across different platforms, designing products with greater autonomy from the platform technology, or monetizing their product. By drawing upon a dataset of 7063 iOS gaming apps, this study assumes the perspective of data network effects and investigates empirically how complement multihoming affects perceived consumer quality, shaped by complement independence from the platform core and value capture by complementors. We contribute to research on platform markets by (1) providing an updated perspective on the value contribution of multihoming, (2) emphasizing the value advantage of complements with high software autonomy, and (3) revealing a diminishing impact of complement monetization on complement quality. These findings offer practical insights for complementors and platform providers navigating value creation and capture in today’s digital ecosystems.
AI snapshot
Written from the paper’s full text.
TL;DR
Using 7,063 iOS gaming apps, the paper finds multihoming is positively associated with perceived complement quality, contrary to earlier negative views, and that this relationship is strengthened by high software autonomy but weakened by indirect and direct monetization. Hardware autonomy does not significantly moderate the relationship.
Key findings
- Multihoming positively affects perceived complement quality (β = 0.119; p < 0.001), supporting H1.
- Software autonomy positively moderates the multihoming–quality relationship (β = 0.017; p < 0.001), but only at higher levels of software autonomy; hardware autonomy has no significant moderating effect (β = 0.007; p = 0.054), so H2a is supported for high software autonomy and H2b is rejected.
- Indirect monetization weakens the positive multihoming–quality relationship (β = -0.039; p < 0.001), and direct monetization also weakens it (β = -0.084; p < 0.001), supporting H3a and H3b.
- Robustness checks include propensity score matching showing multihoming apps have higher average ratings (β = 0.229; p < 0.001), and a post-hoc analysis finds 54.79% of apps launched initially on iOS with no significant differences in results.
Methods
- Empirical context: iOS mobile gaming apps, using data from 42matters collected in December 2023; apps were matched to Android equivalents to identify multihoming, and the final sample is 7,063 iOS gaming apps after excluding incomplete cases.
- Measures: perceived complement quality as average current-version user rating; multihoming as binary availability in Google Play; software autonomy as share of platform-agnostic SDKs; hardware autonomy as share of device capabilities not leveraged; indirect monetization as disclosed advertising data collection; direct monetization as availability of in-app purchases.
- Analysis: generalized linear model with gamma distribution and log link, robust standard errors, standardized continuous variables, hierarchical model fitting, plus endogeneity checks including 2SLS instrumental variables, propensity score matching, Heckman correction, and alternative operationalizations.
Limitations
- The paper states that cross-sectional data cannot capture data network effects as feedback loops over time, and calls for panel data research.
- The paper states that the iOS gaming context limits theorizing about data network effects to complement quality, suggesting future work on economic performance or innovative capacity and on other ecosystems such as search engines, social media, or e-commerce.
- The paper acknowledges potential biases in consumer ratings and reviews, though it argues ratings remain a key metric for complement quality; the text also makes evident that the sample is restricted to top-ranked U.S. iOS gaming apps, which may limit generalizability.
Model-written summary. Check it against the paper before relying on it.
Integrity signals
Registry
Cites
Statistics
Claims the paper makes
21 of 76 cited sources checked · 9 supported · 0 flagged · accuracy not yet measured
- Interpretationown data
The paper's findings contradict prior research that emphasized negative effects of multihoming on complement quality.
“Our findings contradict prior research that emphasized the negative effects of multihoming on complement quality (Cennamo et al., 2018;Kang et al., 2019).”
Quote in the paperSubstantial claim1 of 2 sources checked- cites Cennamo et al., 2018 source
The Introduction and Discussion and Conclusion report lower quality for multihomed games on more complex consoles and for games released with a delay. But the Estimation Approach says the study compares the same multihomed game across platforms, not multihomed games with singlehomed games. The source therefore supports conditional quality trade-offs, not a general negative effect of multihoming on complement quality. (LLM, conf=0.86)
Experimental — accuracy not yet measured - cites Kang et al., 2019
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
- Premisecitation
Multihoming decreases complementors' structural dependencies on a particular platform provider.
“First, it decreases complementors' structural dependencies on a particular platform provider (Chen et al., 2022).”
Quote in the paperNot a substantial claim1 of 1 sources checked- cites Chen et al., 2022 source
- Findingown data
Direct monetization through in-app purchases significantly weakens the positive relationship between multihoming and complement quality.
“We disclose empirically that both indirect monetization through advertising and direct monetization through in-app purchases significantly weaken the positive relationship between multihoming and quality.”
Quote in the paperSubstantial claim - Findingown data
Multihoming iOS mobile gaming apps are associated with higher user ratings.
“we find that multihoming iOS mobile gaming apps are associated with higher user ratings.”
Quote in the paperSubstantial claim - Findingown data
There is no support for an impact of hardware autonomy on the relationship between multihoming and complement quality.
“In contrast, we detect no support for an impact of hardware autonomy.”
Quote in the paperSubstantial claim
- Findingown data
A higher share of platform-agnostic software development kits integrated into an app positively moderates the relationship between multihoming and complement quality.
“Our empirical results reveal that a higher share of platform-agnostic software development kits integrated into an app positively moderates the relationship between multihoming and complement quality.”
Quote in the paperSubstantial claim - Findingown data
Indirect monetization through advertising significantly weakens the positive relationship between multihoming and complement quality.
“We disclose empirically that both indirect monetization through advertising and direct monetization through in-app purchases significantly weaken the positive relationship between multihoming and quality.”
Quote in the paperSubstantial claim - Findingown data
Indirect Monetization negatively moderates the relationship between Multihoming and consumer value (ß = -0.039; p < 0.001).
“Further, the results suggest a negative moderation of Indirect Monetization (ß = -0.039;p < 0.001) on the relationship between Multihoming and consumer value.”
Quote in the paperSubstantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
- Findingown data
The moderating effect of Indirect Monetization on the relationship between Multihoming and Complement Quality is significant for both the absence (ß = 0.221; p < 0.001) and presence (ß = 0.057; p < 0.01) of Indirect Monetization.
“The findings of the slope test support H3a, as the moderating effect on the relationship between Multihoming and Complement Quality is significant for both the absence of Indirect Monetization (ß = 0.221; p < 0.001) and its presence (ß = 0.057; p < 0.01).”
Quote in the paperSubstantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
- Findingown data
Software Autonomy positively moderates the relationship between Multihoming and consumer value (ß = 0.017; p < 0.001).
“In addition, we find a positive moderating effect of Software Autonomy on the relationship between Multihoming and consumer value (ß = 0.017; p < 0.001).”
Quote in the paperSubstantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
- Findingown data
Multihoming apps have a statistically significant positive relationship with Complement Quality (ß = 0.119; p < 0.001).
“Our results support H1, as they indicate a statistically significant positive relationship between multihoming apps and Complement Quality (ß = 0.119; p < 0.001).”
Quote in the paperSubstantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
- Findingown data
There is no statistically significant moderating effect of Hardware Autonomy on the relationship between Multihoming and Complement Quality (ß = 0.007; p = 0.054).
“However, we reject H2b, as we find no statistically significant moderating effect of Hardware Autonomy on the relationship between Multihoming and Complement Quality (ß = 0.007; p = 0.054).”
Quote in the paperSubstantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
- Findingown data
Direct Monetization has a statistically significant weakening effect on the relationship between Multihoming and Complement Quality (ß = -0.084; p < 0.001).
“In addition, our GLM results reveal that Direct Monetization describes a statistically significant weakening effect on the relationship between Multihoming and Complement Quality (ß = -0.084;p < 0.001).”
Quote in the paperSubstantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
- Findingown data
In the GLM for iOS gaming apps, the interaction of multihoming and direct monetization has a negative association with complement quality (coefficient -0.084, p<0.001).
“Multihoming × Direct Monetization | -0.084***”
Quote in the paperSubstantial claim - Findingown data
In the GLM for iOS gaming apps, the interaction of multihoming and indirect monetization has a negative association with complement quality (coefficient -0.039, p<0.001).
“Multihoming × Indirect Monetization | -0.039***”
Quote in the paperSubstantial claim - Findingown data
In the GLM for iOS gaming apps, hardware autonomy has a negative association with complement quality (coefficient -0.016, p<0.001).
“Hardware Autonomy | -0.016***”
Quote in the paperNot a substantial claim - Findingown data
In the GLM for iOS gaming apps, multihoming is positively associated with complement quality (coefficient 0.119, p<0.001).
“Multihoming | 0.119***”
Quote in the paperSubstantial claim - Findingown data
In the GLM for iOS gaming apps, the interaction of multihoming and software autonomy has a positive association with complement quality (coefficient 0.016, p<0.001).
“Multihoming × Software Autonomy | 0.016***”
Quote in the paperSubstantial claim - Findingown data
In the GLM for iOS gaming apps, indirect monetization has a positive association with complement quality (coefficient 0.073, p<0.001).
“Indirect Monetization | 0.073***”
Quote in the paperNot a substantial claim - Findingown data
In the GLM for iOS gaming apps, direct monetization has a positive association with complement quality (coefficient 0.116, p<0.001).
“Direct Monetization | 0.116***”
Quote in the paperNot a substantial claim - Study design and conductown data
Incorporating the inverse Mills ratio as an additional control corrects the GLM for selection bias related to exclusive reliance on gaming apps.
“By incorporating this variable as an additional control in our model, we correct the GLM for the selection bias related to our exclusive reliance on gaming apps.”
Quote in the paperNot a substantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
- Study design and conductown data
The 2SLS instrumental variable method results indicate that endogeneity concerns due to omitted variables do not considerably impair the results.
“The results of the 2SLS method indicate that, based on our instruments, endogeneity concerns due to omitted variables do not considerably impair our results.”
Quote in the paperSubstantial claim- The authors state this as an assumption: The instruments (Contains Violence and US-Operated) affect the independent variable rather than the dependent variable.
- Interpretationcitation
If complementors refrain from providing in-app purchases, the consumer-perceived complement quality remains unchanged.
“Contrarily, if complementors refrain from providing in-app purchases, the consumer-perceived complement quality remains unchanged.”
Quote in the paperSubstantial claim - Interpretationreasoning
The commercialization of user data, that is, indirect monetization, can limit the positive value creation effects from complement multihoming.
“In particular, the commercialization of user data, that is, indirect monetization, can limit the positive value creation effects from complement multihoming.”
Quote in the paperSubstantial claim - Premisecitation
In case of indirect monetization, this can lead to lower complementor efforts to develop products.
“In case of indirect monetization, this can lead to lower complementor efforts to develop products (Zhang et al., 2024).”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Zhang et al., 2024 source
- Interpretationown data
The paper's findings illustrate that platform providers may benefit if their platforms offer complements that are simultaneously more autonomous and of higher quality.
“our findings illustrate that platform providers may benefit if their platforms offer complements that are simultaneously more autonomous and of higher quality.”
Quote in the paperSubstantial claim - Premisecitation
If complementors translate data-driven insights into functionalities that exploit consumers rather than add value with product improvements, consumers might reduce or discontinue their use.
“However, if complementors translate data-driven insights into functionalities that exploit consumers rather than add value with product improvements, consumers might reduce or discontinue their use (Clough & Wu, 2022).”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Clough & Wu, 2022 source
- Interpretationown data
Building platform-agnostic applications further elevates the competitive advantage from positive data network effects when multihoming, by increasing independence from a particular platform.
“This is further elevated when complementors build platform-agnostic applications, increasing their independence from a particular platform.”
Quote in the paperSubstantial claim - Interpretationown data
The paper's results suggest that complementors may gain a competitive advantage from positive data network effects when creating a digital product for multiple platform ecosystems.
“Our results suggest that complementors may gain a competitive advantage from positive data network effects when creating a digital product for multiple platform ecosystems.”
Quote in the paperSubstantial claim - Interpretationreasoning
The direct monetization of complements with additional within-complement services can dilute the positive effects of multihoming for consumers.
“Further, the direct monetization of complements with additional withincomplement services can dilute the positive effects of multihoming for consumers.”
Quote in the paperSubstantial claim
- Classified as probably not a substantial claim. 55
- May combine two claims. 16
- The quote only partly states this claim. 2
Classified as probably not a substantial claim.
PremisecitationLeveraging data for value creation in digital platform ecosystems is relevant for the strategic choices of complementors, such as their multihoming strategy, platform product design decisions regarding software and hardware autonomy, or the type of value capture.
“leveraging data for value creation in digital platform ecosystems is relevant for the strategic choices of complementors (Cennamo, 2018;Chen et al., 2022), such as their multihoming strategy, platform product design decisions (Gregory et al., 2021) regarding software and hardware autonomy (Hein et al., 2020), or the type of value capture of platform participants”
Quote in the paperSubstantial claim1 of 3 sources checkedProbably not a substantial claim: may not pass S3 (load-bearing). May combine two claims.
PremisecitationData variety, updates, and extensions enable AI models to improve continuously and avoid biases or drifts.
“In turn, however, data variety, updates, and extensions enable AI models to improve continuously and avoid biases or drifts, such as imprecise results due to obsolete data (Janiesch et al., 2021).”
Quote in the paperNot a substantial claim1 of 1 sources checked- cites Janiesch et al., 2021 source
In “Awareness of bias and drift in data” (p. 7), the paper says obsolete historical data can impair results and that periodic retraining is used to counter concept drift. It does not say that data variety, updates, and extensions continuously improve models or prevent bias and drift; it describes bias as inherent in data-based applications and drift as constant in real-world electronic markets. (LLM, conf=0.87)
Experimental — accuracy not yet measured
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationDue to the costs of innovation in complex digital platforms, complements perceived as high quality in one platform are not necessarily candidates for a multihoming strategy.
“However, due to the costs of innovation in complex digital platforms (Cennamo et al., 2018), complements perceived as high quality in one platform are not necessarily candidates for a multihoming strategy.”
Quote in the paperNot a substantial claim1 of 1 sources checked- cites Cennamo et al., 2018 source
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationiOS developers act in a mature ecosystem, characterized by competitive pressure on the complementor side.
“In addition, iOS developers act in a mature ecosystem, characterized by competitive pressure on the complementor side (Cenamor, 2021;de Reuver et al., 2018).”
Quote in the paperNot a substantial claim1 of 2 sources checked- cites Cenamor, 2021 source
- cites de Reuver et al., 2018 source
Section 3.3 (page unavailable) describes app developers publishing on iOS and Android and participating in overlapping platform ecosystems. It says platforms compete with other platforms, but does not characterize the iOS ecosystem as mature or describe competitive pressure among complementors. (LLM, conf=0.76)
Experimental — accuracy not yet measured
Probably not a substantial claim: may not pass S2 (checkable), S3 (load-bearing).
PremisecitationConsumer value is multifaceted and susceptible to various factors, such as consumer characteristics, the offering under consideration, and the specific situation.
“Consumer value is multifaceted and susceptible to various factors, such as consumer characteristics, the offering under consideration, and the specific situation (Henfridsson et al., 2018;Suseno et al., 2018).”
Quote in the paperNot a substantial claim2 of 2 sources checked- cites Henfridsson et al., 2018 source
“The Two Sides of Recombination” says use value differs among users and depends on which resources in an offering they value. “Outcomes” defines value in relation to a user in a particular context. These passages support variation by user, offering, and context for digital innovations, but do not establish the broader claim about consumer value generally or identify consumer characteristics as a factor. (LLM, conf=0.82)
Experimental — accuracy not yet measured - cites Suseno et al., 2018 source
Probably not a substantial claim: may not pass S2 (checkable), S3 (load-bearing). May combine two claims.
PremisecitationPlatform users' consumption defines the value, suggesting that value is created in use rather than in exchange.
“Ecosystem research emphasizes that platform users' consumption defines the value (Autio & Thomas, 2018;Henfridsson et al., 2018), suggesting that value is created”
Quote in the paperNot a substantial claim1 of 3 sources checkedProbably not a substantial claim: may not pass S2 (checkable).
PremisecitationDue to network interaction, individual actors' choices affect other actors' value.
“Due to network interaction, individual actors' choices affect other actors' value (Jacobides et al., 2024;Rochet & Tirole, 2003)”
Quote in the paperNot a substantial claim2 of 2 sources checkedProbably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationComplementors can decide to approach new market opportunities, particularly when encountering strong competition within a market.
“Beyond those strategic considerations within one platform ecosystem, complementors can also decide to approach new market opportunities, particularly when encountering strong competition within a market (Corts & Lederman, 2009;Nerbel & Kreutzer, 2023).”
Quote in the paperNot a substantial claim2 of 2 sources checked- cites Corts & Lederman, 2009 source
Section II (Industry Background; page unavailable) says game publishers may release titles on multiple platforms to reach a larger audience. Section III.B (Software supply; page unavailable) discusses how growth in rival platforms can draw software development away from a focal platform. These passages support pursuing users on other platforms, but do not establish that complementors seek new markets particularly because they face strong competition within a market. (LLM, conf=0.82)
Experimental — accuracy not yet measured - cites Nerbel & Kreutzer, 2023 source
Probably not a substantial claim: may not pass S2 (checkable), S3 (load-bearing).
PremisecitationMultihoming complementors must determine a strategic balance in their resource investments to still serve consumer interests.
“Hence, they must determine a strategic balance in their resource investments to still serve consumer interests (Kapoor & Agarwal, 2017).”
Quote in the paperNot a substantial claim1 of 1 sources checked- cites Kapoor & Agarwal, 2017 source
The Additional information section (page unavailable) says that participation in both iOS and Android may create resource-allocation challenges, supporting the multihoming and investment-balance aspect. It does not say that complementors must strike that balance to serve consumer interests; the paper frames the issue around sustaining complementors’ performance. (LLM, conf=0.84)
Experimental — accuracy not yet measured
Classified as probably not a substantial claim.
PremisecitationData can be continuously processed and adapted to new contexts without diminishing as they are editable, portable, and recontextualizable.
“Data can be continuously processed and adapted to new contexts without diminishing as they are editable, portable, and recontextualizable (Aaltonen et al., 2021).”
Quote in the paperSubstantial claim1 of 1 sources checked- cites Aaltonen et al., 2021 source
The Literature Review describes data as editable, portable, and recontextualizable, and Becoming a Data Commodity describes their iterative transformation and repurposing. But the paper does not establish that this happens without diminishing them; that section says data can gain and lose properties, while The Production of Data Tokens notes that editability can lead to loss of relevance. (LLM, conf=0.86)
Experimental — accuracy not yet measured
Probably not a substantial claim: may not pass S2 (checkable), S3 (load-bearing).
PremisecitationValue creation for consumers occurs when the value produced by individual actors' efforts exceeds the value complementors capture.
“Value creation for consumers occurs when the value produced by individual actors' efforts exceeds the value complementors capture (Jacobides et al., 2024;Lepak et al., 2007).”
Quote in the paperNot a substantial claim1 of 2 sources checked- cites Jacobides et al., 2024 source
Section 3.3 describes actors’ joint value production and value propositions for end customers. It does not say that consumer value creation occurs when the value produced by individual actors exceeds what complementors capture; section 4.3 instead discusses how value-capture tensions can discourage investment and reduce value delivered to customers. Page numbers are unavailable in our copy. (LLM, conf=0.82)
Experimental — accuracy not yet measured - cites Lepak et al., 2007 source
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationThe monetization of complementors' products might affect consumer satisfaction.
“Complementors aim for high-quality outputs to meet users' expectations; however, the monetization of their products might affect consumer satisfaction (Cennamo et al., 2018;Clough & Wu, 2022).”
Quote in the paperNot a substantial claim1 of 2 sources checked- cites Cennamo et al., 2018 source
Section 3.1 says users assess complements’ quality, while the Introduction discusses the revenue incentive to develop for multiple platforms. Neither passage links product monetization to consumer satisfaction. Searches for monetization, pricing, and satisfaction found no passage making that connection. (LLM, conf=0.75)
Experimental — accuracy not yet measured - cites Clough & Wu, 2022 source
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationIn the context of multihoming, research suggests the specialization of complements toward a particular platform ecosystem potentially has a positive effect on complement quality.
“In the context of multihoming, research suggests the specialization of complements toward a particular platform ecosystem potentially has a positive effect on complement quality (Cennamo et al., 2018;Kapoor & Agarwal, 2017).”
Quote in the paperNot a substantial claim2 of 2 sources checked- cites Cennamo et al., 2018 source
- cites Kapoor & Agarwal, 2017 source
The Ecosystem Experience section links accumulated development experience to building a high-quality app, and Additional information notes that participation in both ecosystems may create resource-allocation challenges. However, the paper does not establish that specializing in one platform, rather than multihoming, improves complement quality; its main outcome is sustained superior performance, measured by app revenue ranking. The indexed passages provide no page numbers. (LLM, conf=0.76)
Experimental — accuracy not yet measured
Probably not a substantial claim: may not pass S2 (checkable).
PremisecitationAs they design their digital product, complementors in platform ecosystems face a trade-off between value creation and value capture in their strategic decisions.
“As they design their digital product, complementors in platform ecosystems face a trade-off between value creation and value capture in their strategic decisions (Cennamo & Santaló, 2019;Jacobides et al., 2024).”
Quote in the paperNot a substantial claim1 of 2 sources checked- cites Cennamo & Santaló, 2019 source
- cites Jacobides et al., 2024 source
Section 3.3 (page not supplied) reports that videogame complementors underinvested in quality because they could not capture the value of their innovation. This connects product decisions, value creation, and value capture, but does not establish the claimed general trade-off faced by complementors when designing digital products. (LLM, conf=0.81)
Experimental — accuracy not yet measured
Classified as probably not a substantial claim.
PremisecitationOn the software level, complementors rely on platform-specific boundary resources, such as SDKs, that platforms provide to create ties to a particular ecosystem.
“On the software level, complementors rely on platform-specific boundary resources, such as SDKs, that platforms provide to create ties to a particular ecosystem (Engert et al., 2022;Zhao & Aaltonen, 2023).”
Quote in the paperSubstantial claim1 of 2 sources checked- cites Engert et al., 2022 source
- cites Zhao & Aaltonen, 2023
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Probably not a substantial claim: may not pass S3 (load-bearing).
Findingown dataOf all iOS gaming apps within the dataset, 54.79% were initially launched on the iOS platform.
“Of all iOS gaming apps within our dataset, 54.79% were initially launched on the iOS platform.”
Quote in the paperNot a substantial claimProbably not a substantial claim: may not pass S3 (load-bearing).
Findingown dataThe bivariate correlations display a negative relationship between app Age and Multihoming (ß = -0.108; p < 0.001), indicating developers are more likely to choose multihoming with newer apps.
“The bivariate correlations display a negative relationship between our control variable app Age in months since initial release with Multihoming (ß = -0.108;p < 0.001), indicating that developers are more likely to choose multihoming with newer apps and vice versa.”
Quote in the paperNot a substantial claimMay combine two claims.
Findingown dataThe relationship between Multihoming and Complement Quality is moderated in the absence of Direct Monetization (ß = 0.379; p < 0.001) and, less statistically significant, its presence (ß = 0.032; p < 0.050).
“The simple slope test indicates this relationship is moderated in case of the absence of Direct Monetization (ß = 0.379; p < 0.001) and, less statistically significant, its presence (ß = 0.032; p < 0.050).”
Quote in the paperSubstantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
Probably not a substantial claim: may not pass S3 (load-bearing).
Findingown dataThe goodness-of-fit of the GLM models, measured by deviance, continuously decreases, indicating an improving model fit of the hierarchical approach.
“To consider the goodness-of-fit of our GLM models, we rely on the deviance, which is continuously decreasing and thus indicates an improving model fit of our hierarchical approach.”
Quote in the paperNot a substantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
May combine two claims.
Findingown dataPropensity score matching estimates an average treatment effect on the treated apps (ß = 0.229; p < 0.001), suggesting that multihoming apps exhibit a higher average rating than singlehoming apps matched based on control variables.
“The estimated average treatment effect on the treated apps (ß = 0.229; p < 0.001) suggests that multihoming apps exhibit a higher average rating than singlehoming apps that we match based on the control variables.”
Quote in the paperSubstantial claimMay combine two claims.
Findingown dataThe interaction between Multihoming and Software Autonomy is significant only for higher levels of independence (ß = 0.178; p < 0.001) and not lower levels (ß = 0.031; p = 0.183).
“We estimate the marginal effect of the interaction with a simple slope test (Aiken et al., 1991) to confirm that this interaction term is significant only for higher levels of independence (ß = 0.178; p < 0.001) and not lower levels (ß = 0.031; p = 0.183)”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Aiken et al., 1991
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
The quote only partly states this claim.
Findingown dataIn the GLM for iOS gaming apps, the interaction of multihoming and hardware autonomy has no significant association with complement quality (coefficient 0.007, n.s.).
“Multihoming × Hardware Autonomy | 0.007”
Quote in the paperNot a substantial claimThe quote only partly states this claim.
Findingown dataIn the GLM for iOS gaming apps, software autonomy has no significant association with complement quality (coefficient 0, n.s.).
“Software Autonomy | 0”
Quote in the paperNot a substantial claimProbably not a substantial claim: may not pass S2 (checkable), S4 (based).
PremisereasoningIt remains understudied how established platform ecosystem dynamics such as multihoming affect value creation through the novel theoretical lens of data network effects.
“In particular, it remains understudied (1) how established platform ecosystem dynamics such as multihoming affect value creation through the novel theoretical lens of data network effects, (2) how data network effects extend to the complement-level through data-driven feedback loops, and (3) how complementors' decisions on value capture influence the process of value creation.”
Quote in the paperNot a substantial claimClassified as probably not a substantial claim. May combine two claims.
PremisecitationData network effects emerge from faster and more precise insights into consumer data by deploying AI capabilities in platform ecosystems, which may affect perceived consumer quality.
“Accordingly, data network effects emerge from faster and more precise insights into consumer data by deploying AI capabilities in platform ecosystems, which may affect perceived consumer quality (Clough & Wu, 2022;Gregory et al., 2021).”
Quote in the paperSubstantial claim0 of 2 sources checkedClassified as probably not a substantial claim.
PremisecitationRecent technological innovations, such as multiplatform SDKs or AI-based developer tools, have reduced the complexity of cross-platform application development.
“Recent technological innovations, such as multiplatform SDKs or AI-based developer tools, have reduced the complexity of cross-platform application development (Kang et al., 2019;Zhao & Aaltonen, 2023).”
Quote in the paperSubstantial claim0 of 2 sources checked- cites Kang et al., 2019
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
- cites Zhao & Aaltonen, 2023
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Probably not a substantial claim: may not pass S3 (load-bearing). May combine two claims.
PremisecitationThe availability of complements significantly influences consumer value creation within the ecosystem, which is crucial for sustainable platform success.
“The availability of complements significantly influences consumer value creation within the ecosystem, which is crucial for sustainable platform success (Tian et al., 2022).”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Tian et al., 2022 source
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationMultihoming complementors become part of a larger, more diverse group of peers whose activities might influence them.
“Third, multihoming complementors become part of a larger, more diverse group of peers whose activities might influence them (Cenamor, 2021;Srinivasan & Venkatraman, 2018).”
Quote in the paperNot a substantial claim0 of 2 sources checkedMay combine two claims.
PremisecitationMultihoming grants complementors access to a wider user base and, accordingly, to significantly more and increasingly diverse user data feeding into AI models for data-driven learning.
“Multihoming grants complementors access to a wider user base (Tavalaei & Cennamo, 2021) and, accordingly, to significantly more and increasingly diverse user data feeding into AI models for data-driven learning.”
- Also stated in: § Conceptual model and hypotheses development · plain
“By providing complements across multiple ecosystems, developers extend their potential market and gather data from a significantly larger and more diverse user base (Cennamo et al., 2018;Kang, 2022;Kang et al., 2019).”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Tavalaei & Cennamo, 2021 source
- Also stated in: § Conceptual model and hypotheses development · plain
Probably not a substantial claim: may not pass S2 (checkable), S4 (based).
Premisenone givenIt remains understudied how data network effects extend to the complement level through data-driven feedback loops.
“In particular, it remains understudied (1) how established platform ecosystem dynamics such as multihoming affect value creation through the novel theoretical lens of data network effects, (2) how data network effects extend to the complement-level through data-driven feedback loops, and (3) how complementors' decisions on value capture influence the process of value creation.”
Quote in the paperNot a substantial claimProbably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationComplementors can incorporate AI functionalities, thereby facilitating data network effects of data-driven learning by choosing suitable SDKs.
“Complementors can also incorporate AI functionalities, thereby facilitating data network effects of data-driven learning by choosing suitable SDKs (Gregory et al., 2021), such as platform-agnostic tools to monitor user behavior (Unity Technologies, 2024).”
Quote in the paperNot a substantial claim0 of 2 sources checked- cites Gregory et al., 2021 source
- cites Unity Technologies, 2024
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationRegular quality updates positively affect complement performance.
“Regular quality updates positively affect complement performance (Lee & Raghu, 2014).”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Lee & Raghu, 2014 source
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationMultihoming allows complementors to access a broader audience by operating on more than one platform.
“Second, multihoming allows complementors to access a broader audience by operating on more than one platform (Tavalaei & Cennamo, 2021).”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Tavalaei & Cennamo, 2021 source
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationDigital platform ecosystems commonly draw on consumer ratings of product quality as a measure indicating the value the platform offering has for its users.
“Accordingly, digital platform ecosystems commonly draw on consumer ratings of product quality as a measure indicating the value the platform offering has for its users (Cennamo & Santaló, 2019;Kircher & Foerderer, 2024).”
Quote in the paperNot a substantial claim0 of 2 sources checkedProbably not a substantial claim: may not pass S2 (checkable), S4 (based).
Premisenone givenIt remains understudied how complementors' decisions on value capture influence the process of value creation.
“In particular, it remains understudied (1) how established platform ecosystem dynamics such as multihoming affect value creation through the novel theoretical lens of data network effects, (2) how data network effects extend to the complement-level through data-driven feedback loops, and (3) how complementors' decisions on value capture influence the process of value creation.”
Quote in the paperNot a substantial claimProbably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationNovel frameworks and toolkits for mobile app developers, such as Google's Flutter, allow the platform-agnostic development of complements based on a single codebase.
“Novel frameworks and toolkits for mobile app developers, for instance Google's Flutter, allow the platform-agnostic development of complements based on a single codebase (Google LLC, 2024).”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Google LLC, 2024
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationIncreased interaction on the same side of a network increases utility through economies of scale.
“Increased interaction on the same side of a network increases utility through economies of scale (Karhu et al., 2024;Katz & Shapiro, 1985)”
Quote in the paperNot a substantial claim0 of 2 sources checked- cites Karhu et al., 2024 source
- cites Katz & Shapiro, 1985
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
May combine two claims.
Study design and conductown dataThe model results with alternative operationalizations remain stable, inferring that findings are largely unaffected by measurement errors of key variables.
“As the model results with alternative operationalizations remain stable, we infer that our findings are largely unaffected by measurement errors of our key variables.”
Quote in the paperNot a substantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationMobile device users tend to singlehome on one platform, meaning they use only one mobile device or one operating system.
“Mobile device users tend to singlehome on one platform, meaning they use only one mobile device or one operating system (Kang et al., 2019;Zhao & Aaltonen, 2023).”
Quote in the paperNot a substantial claim0 of 2 sources checked- cites Kang et al., 2019
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
- cites Zhao & Aaltonen, 2023
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
May combine two claims.
Interpretationnone givenThe potential to leverage user data affects complementors' strategic choices, including multihoming across different platforms, designing products with greater autonomy from the platform technology, or monetizing their product.
“The potential to leverage user data affects complementors' strategic choices, including multihoming across different platforms, designing products with greater autonomy from the platform technology, or monetizing their product.”
Quote in the paperNot a substantial claimProbably not a substantial claim: may not pass S3 (load-bearing).
Study design and conductnone givenRandom sample checks on historic iOS app pages using the Internet Archive service were conducted to ensure data validity.
“Further, we conducted random sample checks on historic iOS app pages using the Internet Archive service to ensure data validity.”
Quote in the paperNot a substantial claimProbably not a substantial claim: may not pass S3 (load-bearing).
InterpretationreasoningTo sustain performance by providing high consumer value, complementors depend on steady investments and financial resources for product innovation.
“Thus, to sustain performance by providing high consumer value, complementors depend on steady investments and financial resources for product innovation.”
Quote in the paperNot a substantial claimProbably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationPlatform researchers are interested in the impact of multihoming on quality.
“Thus, platform researchers are interested in the impact of multihoming on quality (Kang et al., 2019).”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Kang et al., 2019
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Probably not a substantial claim: may not pass S3 (load-bearing).
Study design and conductnone givenThe study examines major endogeneity sources-omitted variables bias, sample selection bias, and potential measurement errors-to improve the robustness of model results.
“Additionally, we examine the major endogeneity sources-omitted variables bias, sample selection bias, and potential measurement errors-to improve the robustness of our model results.”
Quote in the paperNot a substantial claimMay combine two claims.
InterpretationcitationData network effects are relevant not only for platform providers but also influence complementors' strategic considerations.
“Hence, data network effects are relevant not only for platform providers (Gregory et al., 2021) but also influence complementors' strategic considerations.”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Gregory et al., 2021 source
Probably not a substantial claim: may not pass S3 (load-bearing).
Study design and conductreasoningThe study fits the GLM in a hierarchical approach to ensure transparency on the contribution of explanatory variables to the variance of the dependent variable.
“To ensure transparency on the contribution of the explanatory variables to the variance of our dependent variable, we fit the GLM in a hierarchical approach.”
Quote in the paperNot a substantial claimProbably not a substantial claim: may not pass S3 (load-bearing).
Study design and conductcitationThe study addresses potential concerns regarding multicollinearity by following the three-step procedure by Kalnins (2018).
“By following the three-step procedure by Kalnins (2018), we address potential concerns regarding multicollinearity.”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Kalnins (2018) source
May combine two claims.
Study design and conductown dataThe inverse Mills ratio is statistically significant in the main model, indicating systematic differences between gaming and business apps that affect the model's results.
“The inverse Mills ratio is statistically significant in our main model, indicating systematic differences between gaming and business apps that affect our model's results.”
Quote in the paperSubstantial claim- The authors state this as an assumption: The dependent variable follows a gamma distribution with a logarithmic link function.
May combine two claims.
Study design and conductown dataThe instruments (Contains Violence and US-Operated) exhibit predictive validity for Multihoming (F = 18.49; p < 0.001) and are exogenous as both Sargan (p = 0.620) and Hausman (p = 0.193) tests are statistically insignificant.
“These instruments exhibit predictive validity for Multihoming (F = 18.49; p < 0.001) and are exogenous as both the Sargan (p = 0.620) and Hausman (p = 0.193) tests are statistically insignificant.”
Quote in the paperSubstantial claim- The authors state this as an assumption: The instruments (Contains Violence and US-Operated) affect the independent variable rather than the dependent variable.
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationComplementors aim to keep a certain independence from the dominant platform provider.
“Thus, complementors aim to keep a certain independence from the dominant platform provider (Cenamor, 2021;Srinivasan & Venkatraman, 2018).”
Quote in the paperNot a substantial claim0 of 2 sources checkedClassified as probably not a substantial claim.
Study design and conductnone givenData completeness and consistency were ensured by focusing on mobile gaming apps ranked in the top 500 in the USA within the past 5 years.
“We ensured data completeness and consistency by focusing on mobile gaming apps ranked in the top 500 in the USA within the past 5 years.”
Quote in the paperSubstantial claimClassified as probably not a substantial claim.
Study design and conductown dataGiven the chosen context of the empirical study, the authors are limited to theorizing about the implications of data network effects on value creation reflected in increased complement quality.
“Second, given the chosen context of our empirical study, we are limited to theorizing about the implications of data network effects on value creation reflected in increased complement quality.”
Quote in the paperSubstantial claim- Rests on an assumption: Complement quality (average star rating of app) reflects consumer value creation.
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationA platform's AI capability leads to greater value as the more a platform learns from the data it collects on users, the more valuable it becomes to each user.
“A platform's AI capability leads to greater value as the more a platform learns from the data it collects on users, the more valuable it becomes to each user (Clough & Wu, 2022;Gregory et al., 2021)”
Quote in the paperNot a substantial claim0 of 2 sources checkedProbably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationFor multihoming complementors, accessing consumer data from various sources is particularly beneficial for targeted advertising.
“For multihoming complementors, accessing consumer data from various sources is particularly beneficial for targeted advertising (Ritala & Karhu, 2023).”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Ritala & Karhu, 2023 source
Classified as probably not a substantial claim.
PremisecitationDecoupling an app from the platform's hardware ensures platform changes do not directly affect the app.
“Decoupling an app from the platform's hardware ensures platform changes do not directly affect the app (Dellermann & Reck, 2017).”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Dellermann & Reck, 2017 source
May combine two claims.
InterpretationcitationWhile multihoming grants complementors access to more and increasingly diverse user data, greater software autonomy allows them to deploy SDKs to implement data network effects, independently of the platform provider's AI capabilities and interests.
“Thus, while multihoming grants complementors access to more and increasingly diverse user data, greater software autonomy allows them to deploy SDKs to implement data network effects (Gregory et al., 2021;TensorFlow, 2024), independently of the platform provider's AI capabilities and interests.”
Quote in the paperSubstantial claim0 of 2 sources checked- cites Gregory et al., 2021 source
- cites TensorFlow, 2024
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationIncreased variety of complements within a network increases utility through economies of scope.
“Increased variety of complements within a network increases utility through economies of scope (Karhu et al., 2024;Katz & Shapiro, 1985)”
Quote in the paperNot a substantial claim0 of 2 sources checked- cites Karhu et al., 2024 source
- cites Katz & Shapiro, 1985
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Classified as probably not a substantial claim.
PremisecitationResearch indicates that overall consumer satisfaction decreases when gaming users need to purchase additional capabilities to increase their chances of winning, with the purchase request triggered by user-specific activities.
“For instance, research indicates that overall consumer satisfaction decreases when gaming users need to purchase additional capabilities to increase their chances of winning, with the purchase request triggered by user-specific activities (Clough & Wu, 2022).”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Clough & Wu, 2022 source
Classified as probably not a substantial claim.
PremisecitationGreater software independence from the focal platform helps developers realize the benefits of learning from others.
“Greater software independence from the focal platform helps developers realize the benefits of learning from others (Cenamor, 2021).”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Cenamor, 2021 source
Classified as probably not a substantial claim.
InterpretationcitationThe multihoming complementor can translate faster and more precise predictions from user data into higher consumer value with data network effects without the risk of limited or already obsolete complement improvements.
“Hence, the multihoming complementor can translate faster and more precise predictions from user data into higher consumer value with data network effects (Gregory et al., 2021) without the risk of limited or already obsolete complement improvements.”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Gregory et al., 2021 source
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationOn a hardware level, complementors can leverage device-specific components supplied by the platform provider, such as the camera module or sensors of a mobile device.
“On a hardware level, complementors can leverage device-specific components supplied by the platform provider, such as the camera module or sensors of a mobile device (Yoo et al., 2010).”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Yoo et al., 2010 source
Probably not a substantial claim: may not pass S3 (load-bearing).
PremisecitationA sufficiently large installed base of users affects products' utility for any user due to possible interaction.
“A sufficiently large installed base of users affects products' utility for any user due to possible interaction (Agarwal et al., 2023)”
Quote in the paperNot a substantial claim0 of 1 sources checked- cites Agarwal et al., 2023
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Probably not a substantial claim: may not pass S1 (asserted), S4 (based).
InterpretationcitationWhen interacting with other complementors (same-sided), complementors with lower dependence on a particular platform can leverage a greater variety of AI capabilities and deploy them to improve consumer value.
“When interacting with other complementors (same-sided), complementors with lower dependence on a particular platform can leverage a greater variety of AI capabilities and deploy them to improve consumer value.”
Quote in the paperNot a substantial claimMay combine two claims.
Interpretationown dataThe paper's findings reveal a value-diminishing impact of both indirect and direct monetization measures in the context of multihoming.
“Our findings reveal a value-diminishing impact of both indirect and direct monetization measures in the context of multihoming.”
Quote in the paperSubstantial claimProbably not a substantial claim: may not pass S4 (based).
InterpretationreasoningThe positive cross-side data network effects from multihoming decrease if complementors leverage a broadened user base for data-driven learning and apply the insights to capture value.
“Hence, we argue that the positive cross-side data network effects from multihoming decrease if complementors leverage a broadened user base for data-driven learning and apply the insights to capture value.”
Quote in the paperNot a substantial claimClassified as probably not a substantial claim.
InterpretationreasoningFor short, iterative innovation cycles, such as mobile apps' continuous version updates, a platform-agnostic complement design strengthens positive data network effects, enabling consumer value from multihoming.
“However, for short, iterative innovation cycles, such as mobile apps' continuous version updates, we argue that a platform-agnostic complement design strengthens positive data network effects, enabling consumer value from multihoming.”
Quote in the paperSubstantial claimClassified as probably not a substantial claim.
PremisecitationMultihoming effects on value creation depend on complement design and platform characteristics.
“Multihoming effects on value creation depend on complement design and platform characteristics (Tavalaei & Cennamo, 2021;Zhao & Aaltonen, 2023)”
Quote in the paperSubstantial claim0 of 2 sources checked- cites Tavalaei & Cennamo, 2021 source
- cites Zhao & Aaltonen, 2023
Couldn’t be matched to a paper in Crossref, so it can’t be checked.
Probably not a substantial claim: may not pass S3 (load-bearing).
Study design and conductcitationThe study investigates variance in complement quality using cross-sectional data, so it cannot capture data network effects that occur over time as feedback loops.
“First, while we investigate variance in complement quality using cross-sectional data, data network effects presumably occur over time as feedback loops (Clough & Wu, 2022;Karhu et al., 2024).”
Quote in the paperNot a substantial claim0 of 2 sources checkedMay combine two claims.
PremisecitationBy decoupling apps from the underlying platform, developers are more independent of the platform provider and less affected by changes in the platform's architecture.
“By decoupling apps from the underlying platform, developers are more independent of the platform provider and less affected by changes in the platform's architecture (Dellermann & Reck, 2017).”
Quote in the paperSubstantial claim0 of 1 sources checked- cites Dellermann & Reck, 2017 source
The paper relies on this without support.
Complementors significantly contribute to the value that consumers derive from a platform through its offerings.
“Complementors significantly contribute to the value that consumers derive from a platform through its offerings.”
The paper relies on this without support.
Multihoming complementors must accommodate the variety of technology infrastructures across platforms and adapt their complements accordingly.
“Multihoming complementors must also accommodate the variety of technology infrastructures across platforms and adapt their complements accordingly.”
The authors state this as an assumption.
The dependent variable follows a gamma distribution with a logarithmic link function.
“Having analyzed the distribution of our dependent variable, we assume a gamma distribution and logarithmic link function, as recommended for modeling positively skewed data (Lee et al., 2023).”
The authors state this as an assumption.
Heteroscedasticity is present in the model.
“We expect heteroscedasticity to be present in our model (Breusch & Pagan, 1979) and thus include robust standard errors.”
The authors state this as an assumption.
Greater hardware autonomy from the platform provider strengthens cross-side data network effects.
“We assume that greater hardware autonomy from the platform provider, meaning lower complement reliance on particular device components, strengthens cross-side data network effects.”
The authors state this as an assumption.
The instruments (Contains Violence and US-Operated) affect the independent variable rather than the dependent variable.
“Our instruments concern the content of apps (Contains Violence) and their regional origin (US-Operated), as we expect that they affect our independent rather than our dependent variable.”
The paper relies on this without support.
Complement quality (average star rating of app) reflects consumer value creation.
“Complement Quality [Average star rating of app]”
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Sample Selection Bias as a Specification Error
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Platform Competition in Two-Sided Markets
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Machine learning and deep learning
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Service Innovation: A Service-Dominant Logic Perspective1
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The Digital Platform: A Research Agenda
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“…network effects facilitate value creation through a growing number of participants on the same platform side (Jacobides et al., 2024), indirect (cross-sided) network effects arise from mutual benefits of ecosystem growth across platform sides (de Reuver et al., 2018; McIntyre & Srinivasan, 2017).”
Value Creation and Value Capture: A Multilevel Perspective
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“Value creation for consumers occurs when the value produced by individual actors’ efforts exceeds the value complementors capture (Jacobides et al., 2024; Lepak et al., 2007).”
Networks, platforms, and strategy: Emerging views and next steps
McIntyre, D. P., & Srinivasan, A. (2017) · Strategic Management Journal · doi:10.1002/smj.2596 · Cited by 1,109 · cited 1× · see citing works
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“…al., 2022), such as their multihoming strategy, platform product design decisions (Gregory et al., 2021) regarding software and hardware autonomy (Hein et al., 2020), or the type of value capture of platform participants (Alt, 2021; Clough & Wu, 2022; Hagiu & Wright, 2023), for example,…”
InfluentialIntroduction—Platforms and Infrastructures in the Digital Age
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“Hence, we expand platform research that scrutinizes the dynamics of value creation vis-à-vis value capture within digital platform ecosystems (Cennamo & Santaló, 2019; Constantinides et al., 2018; Tian et al., 2022).”
Digital platforms’ boundaries: The interplay of firm scope, platform sides, and digital interfaces
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“Extant platform literature agrees on the growing relevance of data in the value-crea-tion process (Gawer, 2021; Gregory et al., 2021; Hagiu & Wright, 2023).”
Distributed Tuning of Boundary Resources: The Case of Apple’s iOS Service System1
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“…questions for various reasons: First, the iOS ecosystem fulfills key characteristics constituting digital platform ecosystems where multihoming is a core consideration of mobile app developers; it is perceived as continuously evolving (Eaton et al., 2015) and relying on data (Wu & Pang, 2021).”
The Role of Artificial Intelligence and Data Network Effects for Creating User Value
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“On the one hand, complementors must comply with specific platform components, such as software development kits (SDKs), to connect their modular apps to the platform (Hein et al., 2020).”
InfluentialMulticollinearity: How common factors cause Type 1 errors in multivariate regression
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“By following the three-step procedure by Kalnins (2018), we address potential concerns regarding multicollinearity.”
Kapoor, R., & Agarwal, S. (2017) · Organization Science · doi:10.1287/orsc.2017.1122 · Cited by 453 · cited 5× · see citing works
“In the context of multihoming, research suggests the specialization of complements toward a particular platform ecosystem potentially has a positive effect on complement quality (Cennamo et al., 2018; Kapoor & Agarwal, 2017).”
InfluentialGenerativity Tension and Value Creation in Platform Ecosystems
Cennamo, C., & Santaló, J. (2019) · Organization Science · doi:10.1287/orsc.2018.1270 · Cited by 408 · cited 12× · see citing works
“Complementors aim for high-quality outputs to meet users’ expectations; however, the monetization of their products might affect consumer satisfaction (Cennamo et al., 2018; Clough & Wu, 2022).”
InfluentialRecombination in the open-ended value landscape of digital innovation
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“Consumer value is multifaceted and susceptible to various factors, such as consumer characteristics, the offering under consideration, and the specific situation (Henfridsson et al., 2018; Suseno et al., 2018).”
Understanding the Results of Multiple Linear Regression
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“First, it decreases complementors’ structural dependencies on a particular platform provider (Chen et al., 2022).”
InfluentialBenbya, H., Pachidi, S., & Järvenpää, S. L. (2021) · Journal of the Association for Information Systems · doi:10.17705/1jais.00662 · Cited by 340 · cited 1× · see citing works
“AI relies on machine learning models that apply statistical means to infer insights from data and benefit from data variety (Benbya et al., 2021; Janiesch et al., 2021).”
Entrepreneurship in digital platforms: <scp>A</scp> network‐centric view
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“Thus, complementors aim to keep a certain independence from the dominant platform provider (Cen-amor, 2021; Srinivasan & Venkatraman, 2018).”
Platform Architecture and Quality Trade-offs of Multihoming Complements
Cennamo, C., Ozalp, H., & Kretschmer, T. (2018) · Information Systems Research · doi:10.1287/isre.2018.0779 · Cited by 273 · cited 19× · see citing works
“Complementors aim for high-quality outputs to meet users’ expectations; however, the monetization of their products might affect consumer satisfaction (Cennamo et al., 2018; Clough & Wu, 2022).”
InfluentialDeterminants of Mobile Apps' Success: Evidence from the App Store Market
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Does Platform Owner’s Entry Crowd Out Innovation? Evidence from Google Photos
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“Price controls for differences in product monetization (Foerderer et al., 2018).”
Jacobides, M. G., Cennamo, C., & Gawer, A. (2024) · Research Policy · doi:10.1016/j.respol.2023.104906 · Cited by 220 · cited 7× · see citing works
“To explain the mechanisms behind value creation by the interactions in platform ecosystems, extant platform literature has primarily drawn on the theory of network effects (Corts & Lederman, 2009; Jacobides et al., 2024; Katz & Shapiro, 1985).”
InfluentialSoftware exclusivity and the scope of indirect network effects in the U.S. home video game market
Corts, K. S., & Lederman, M. (2009) · International Journal of Industrial Organization · doi:10.1016/j.ijindorg.2008.08.002 · Cited by 218 · see citing works
Monetizing Freemium Communities: Does Paying For Premium Increase Social Engagement?1
Bapna, R., Ramaprasad, J., & Umyarov, A. (2016) · MIS Quarterly · doi:10.2139/ssrn.2885681 · Cited by 151 · see citing works
Assessing value creation in digital innovation ecosystems: A Social Media Analytics approach
Suseno, Y., Laurell, C., & Sick, N. (2018) · The Journal of Strategic Information Systems · doi:10.1016/j.jsis.2018.09.004 · Cited by 151 · cited 1× · see citing works
“Consumer value is multifaceted and susceptible to various factors, such as consumer characteristics, the offering under consideration, and the specific situation (Henfridsson et al., 2018; Suseno et al., 2018).”
Data‐enabled learning, network effects, and competitive advantage
Hagiu, A., & Wright, J. (2023) · The RAND Journal of Economics · doi:10.1111/1756-2171.12453 · Cited by 145 · cited 6× · see citing works
“Furthermore, we advance theory by applying the lens of positive cross-side data network effects from multihoming by assuming data-driven feedback loops facilitated by market expansion and distributional data from a broader user base (Gregory et al., 2022; Hagiu & Wright, 2023).”
InfluentialMonetizing Freemium Communities: Does Paying For Premium Increase Social Engagement?1
Bapna, R., Ramaprasad, J., & Umyarov, A. (2018) · MIS Quarterly · doi:10.25300/misq/2018/13592 · Cited by 139
Ye, H. (., & Kankanhalli, A. (2018) · MIS Quarterly · doi:10.25300/misq/2018/12361 · Cited by 138 · see citing works
Complementor competitive advantage: A framework for strategic decisions
Cenamor, J. (2021) · Journal of Business Research · doi:10.1016/j.jbusres.2020.09.016 · Cited by 116 · cited 8× · see citing works
“Third, multihoming complementors become part of a larger, more diverse group of peers whose activities might influence them (Cenamor, 2021; Srinivasan & Venkatraman, 2018).”
InfluentialBuilding the Value of Next-Generation Platforms: The Paradox of Diminishing Returns
Cennamo, C. (2018) · Journal of Management · doi:10.1177/0149206316658350 · Cited by 113 · see citing works
Agarwal, S., & Kapoor, R. (2023) · Organization Science · doi:10.1287/orsc.2022.1615 · Cited by 105 · cited 1× · see citing works
“Researchers have explicated the lower quality of multihoming complements by distinct programming environments that require a platform-specific experience (Agarwal & Kapoor, 2023; Kang et al., 2019).”
Tavalaei, M. M., & Cennamo, C. (2021) · Long Range Planning · doi:10.1016/j.lrp.2020.101994 · Cited by 101 · cited 5× · see citing works
“In the case of multihoming, complementors have access to a larger user base (Tavalaei & Cennamo, 2021) and, accordingly, to significantly more and increasingly diverse user data that inform AI models for data-driven learning.”
InfluentialThe Making of Data Commodities: Data Analytics as an Embedded Process
Aaltonen, A., Alaimo, C., & Kallinikos, J. (2021) · Journal of Management Information Systems · doi:10.1080/07421222.2021.1912928 · Cited by 95 · cited 2× · see citing works
“Data can be continuously processed and adapted to new contexts without diminishing as they are editable, portable, and recontextualizable (Aaltonen et al., 2021).”
Foerderer, J. (2020) · Management Sciences · doi:10.1287/mnsc.2019.3425 · Cited by 92 · cited 2× · see citing works
“As ratings might be influenced by factors unrelated to the apps’ intrinsic quality, we build on extant research and run our main model with the Number of Ratings as an alternative dependent variable indicating user demand (Foerderer, 2020; Kircher & Foer-derer, 2024).”
The Next Frontiers of Digital Innovation Research
Yoo, Y., Henfridsson, O., Kallinikos, J., Gregory, R. W., Burtch, G., Chatterjee, S., & Sarker, S. (2024) · Information Systems Research · doi:10.1287/isre.2024.editorial.v35.n4 · Cited by 90 · cited 1× · see citing works
“Recent improvements in software and hardware capabilities, for instance, enhanced graphics processing units supporting advanced algorithms on smartphones (Cogotti, 2024), currently accelerate AI adoption (Yoo et al., 2024).”
Clough, D. R., & Wu, A. (2022) · Academy of Management Review · doi:10.5465/amr.2020.0222 · Cited by 84 · cited 16× · see citing works
“For instance, research indicates that overall consumer satisfaction decreases when gaming users need to purchase additional capabilities to increase their chances of winning, with the purchase request triggered by user-specific activities (Clough & Wu, 2022).”
InfluentialCompeting on freemium: Digital competition with network effects
Boudreau, K. J., Jeppesen, L. B., & Miric, M. (2017) · Strategic Management Journal · doi:10.1002/smj.3366 · Cited by 83 · see citing works
Data Network Effects: Key Conditions, Shared Data, and the Data Value Duality
Gregory, R. W., Henfridsson, O., Kaganer, E. A., & Kyriakou, H. (2021) · Academy of Management Review · doi:10.5465/amr.2021.0111 · Cited by 80 · cited 7× · see citing works
“Furthermore, we advance theory by applying the lens of positive cross-side data network effects from multihoming by assuming data-driven feedback loops facilitated by market expansion and distributional data from a broader user base (Gregory et al., 2022; Hagiu & Wright, 2023).”
InfluentialShaheer, N. A., Li, S., & Priem, R. L. (2020) · Journal of International Marketing · doi:10.1177/1069031x20949457 · Cited by 70 · cited 1× · see citing works
“Age in months since initial release accounts for the variety in the maturity of apps (Shaheer et al., 2020).”
Same App, Different App Stores: A Comparative Study
Ali, M., Joorabchi, M. E., & Mesbah, A. (2017) · IEEE/ACM International Conference on Mobile Software Engineering and Systems (MOBILESoft) · doi:10.1109/mobilesoft.2017.3 · Cited by 67 · cited 1× · see citing works
“Adopting platform-specific boundary resources compels developers to acquire this particular knowledge; therefore, many mobile developers in the past have specialized in one specific ecosystem (Ali et al., 2017).”
Engert, M., Evers, J., Hein, A., & Krcmar, H. (2022) · Information Systems Frontiers · doi:10.1007/s10796-021-10236-3 · Cited by 63 · cited 4× · see citing works
“Second, we shed light on potential positive implications of platform-agnostic complement design when multihoming, thereby contributing to a more differentiated understanding of boundary resources provided by platform providers (Engert et al., 2022; Zhao & Aaltonen, 2023).”
InfluentialAgarwal, S., Miller, C. D., & Ganco, M. (2023) · Strategic Management Journal · doi:10.1002/smj.3487 · Cited by 48 · cited 3× · see citing works
“For the first component, software independence, we build on extant empirical SDK research (Agarwal et al., 2023; Zhao & Aal-tonen, 2023).”
InfluentialElectronic Markets on digital platforms and AI
Alt, R. (2021) · Electronic Markets · doi:10.1007/s12525-021-00489-w · Cited by 41 · cited 3× · see citing works
“The rise of artificial intelligence (AI) has introduced new pathways of value creation from data emerging in digital platform ecosystems (Alt, 2021; Clough & Wu, 2022; Greg-ory et al., 2021).”
Positive, Negative, and Amplified Network Externalities in Platform Markets
Karhu, K., Heiskala, M., Ritala, P., & Thomas, L. D. W. (2024) · Academy of Management Perspectives · doi:10.5465/amp.2023.0119 · Cited by 41 · cited 3× · see citing works
“Platform providers ensure the stable core of such ecosystems, which are often depicted as two-sided platforms (Karhu et al., 2024).”
Digital platform ecosystems in flux: From proprietary digital platforms to wide-spanning ecosystems
Nerbel, J. F., & Kreutzer, M. (2023) · Electronic Markets · doi:10.1007/s12525-023-00625-8 · Cited by 37 · cited 2× · see citing works
“…use only one mobile device or one operating system (Kang et al., 2019; Zhao & Aaltonen, 2023). iOS developers, however, can extend their potential user base beyond a single platform, for instance by offering their app also for devices running the Android operating system (Nerbel & Kreutzer, 2023).”
Ban Targeted Advertising? An Empirical Investigation of the Consequences for App Development
Kircher, T., & Foerderer, J. (2024) · Management Science · doi:10.1287/mnsc.2023.4726 · Cited by 36 · cited 2× · see citing works
“Such app analytics firms primarily offer their information to firms competing in the app economy; however, researchers have also cooperated with them as a reliable source for secondary data (Boudreau et al., 2022; Kircher & Foerderer, 2024).”
Autio, E., & Thomas, L. D. W. (2018) · Academy of Management Proceedings · doi:10.5465/ambpp.2018.15913abstract · Cited by 28 · cited 1× · see citing works
“Ecosystem research emphasizes that platform users’ consumption defines the value (Autio & Thomas, 2018; Henfridsson et al., 2018), suggesting that value is created “in use” rather than “in exchange” (Lusch & Nambisan, 2015).”
Platform Compatibility and Developer Multihoming: A Trade-off Perspective
Tian, J., Zhao, X., & Xue, L. (2022) · MIS Quarterly · doi:10.25300/misq/2022/16369 · Cited by 26 · cited 6× · see citing works
“For complementors, a pivotal strategic option is providing a complement across multiple ecosystems, referred to as mul-tihoming in the platform literature (Cennamo et al., 2018; Tian et al., 2022).”
InfluentialCompeting for Temporary Advantage in a Hypercompetitive Mobile App Market
James, T. L., Qiao, Z., Shen, W., Wang, G. A., & Fan, W. (2023) · MIS Quarterly · doi:10.25300/misq/2022/15079 · Cited by 19 · cited 2× · see citing works
“To account for comple-mentors’ heterogeneity, Developer Portfolio indicates the number of other apps published by a developer (James et al., 2022).”
Generative AI as a New Innovation Platform
Cusumano, M. A. (2023) · Communications of the ACM · doi:10.1145/3615859 · Cited by 18 · cited 1× · see citing works
“These algorithms enable automated data mining for pattern detection, transforming data into actionable insights, such as diagnostic analytics for finding causes, predictive analytics for forecasting events, and pre-scriptive analytics for recommending actions (Cusumano, 2023; Ritala & Karhu, 2023).”
Unveiling the Cost of Free: How an Ad-Sponsored Model Affects Serialized Digital Content Creation
Zhang, K., Wang, Q., Qiu, L., & Wang, N. (2024) · doi:10.2139/ssrn.4880861 · Cited by 10 · cited 1× · see citing works
“In case of indirect monetization, this can lead to lower complementor efforts to develop products (Zhang et al., 2024).”
An empirical analysis of experienced reviewers in online communities: what, how, and why to review
Choi, H. S., & Maasberg, M. (2021) · Electronic Markets · doi:10.1007/s12525-021-00499-8 · Cited by 9 · cited 1× · see citing works
“However, scholars emphasize potential biases in consumer ratings and reviews (Choi & Maasberg, 2022; Foerderer, 2020; Vorotyntseva et al., 2022), as these might be subject to influences unrelated to apps’ intrinsic quality.”
Capturing value from data complementarities: a multi-level framework
Ritala, P., & Karhu, K. (2023) · Research Handbook on Digital Strategy · doi:10.4337/9781800378902.00023 · Cited by 9 · see citing works
Dellermann, D., & Reck, F. (2017) · Proceedings of the Annual Hawaii International Conference on System Sciences · doi:10.24251/hicss.2017.638 · Cited by 6 · cited 2× · see citing works
“Decoupling an app from the platform’s hardware ensures platform changes do not directly affect the app (Dellermann & Reck, 2017).”
Lee, W.-R., Son, N., Yoo, K.-B., et al. (2023) · PLoS ONE · doi:10.1371/journal.pone.0296170 · Cited by 6 · cited 1× · see citing works
“Having analyzed the distribution of our dependent variable, we assume a gamma distribution and logarithmic link function, as recommended for modeling positively skewed data (Lee et al., 2023).”
Flagged first, then by citations
1 of the 63 references couldn’t be matched to a known paper.
Research works printed but not linked: 8
- Aiken, L. S., West, S. G., & Reno, R. R. (1991). Multiple regression: Testing and interpreting interactions (Reprint 2010). Newbury Park, Calif.: SAGE.
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- Kang, C. (2022). The impact of cross-platform boundary resources on the quality of multihomed apps (Doctoral dissertation, University of Warwick).https://wrap.warwick.ac.uk/id/eprint/166591/
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- Wu, X., & Pang, M.-S. (2021). How data privacy regulations affect competition: Empirical evidence from mobile application market. Proceedings of the 42nd International Conference on Information Systems. https://aisel.aisnet.org/icis2021/cyber_security/cyber_security/4
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Algorithmic Enterprises: Rethinking Firm Strategy in the Age of Intelligent Management Systems
Dash, S. (2026) · Economic Sciences · doi:10.69889/y4vff607
- Authors
- Knorr, C., Erath, M., Saesen, J., Kindermann, B., & Strese, S.
- Affiliations
- TU Dortmund University (DE)
- Technische Universität Braunschweig (DE)
- Corresponding author
- Knorr, Clarissa
- Venue
- Electronic Markets
- Published
- 2025-09-01
- Volume
- 35
- Issue
- 1
- ISSN
- 1019-6781 (ISSN-L)
- 1422-8890
- OpenAlex
- W4413874785
- Semantic Scholar
- b0bac2d9f9e015866d61d63b001dfaa81016c7b2
- Cited by
- 0
- References
- 63
- FWCI
- 0.00
- Type
- journal article
- Language
- en
- Open access
- hybrid
- doi.org
- Locations
- Electronic Markets (publishedVersion, cc-by)
- Econstor (Econstor) (submittedVersion, cc-by)
- Funders
- Technische Universität Dortmund
- Topics
- Social Sciences › Business, Management and Accounting › Strategy and Management › Digital Platforms and Economics
- Social Sciences › Business, Management and Accounting › Strategy and Management › Diverse Legal and Medical Studies
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Market Behavior and Pricing
- Keywords
- multihoming, customer value creation, value capture, perceived quality, digital platform ecosystems, artificial intelligence
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Claims read by deepseek-v4.1-flash under definition version 3 (extract-v3) on 2026-10-08.
Classified by jev-1.13-20260917 (gold-guideline-v0.2) on 2026-10-08.
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