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Cited by 280

The DOI matches its Crossref record; 4 of the 4 references it cites were found in a registry or an index.

Measuring the Automatic Components of Prejudice: Flexibility and Generality of the Implicit Association Test

Rudman, Laurie A., Greenwald, Anthony G., Mellott, Deborah S., Schwartz, Jordan L. K.·1999·Social Cognition

Abstract

The Implicit Association Test (IAT; Greenwald, McGhee, & Schwartz, 1998) provides a flexible measure of the automatic associations underlying implicit prejudice. Results of three experiments showed strong evidence of implicit prejudices based on religious ethnicity (Jewish vs. Christian), age (young vs. old), and nationality (American vs. Soviet). Subjects responded more rapidly to tasks that obliged association of ingroup tokens to pleasant attributes and outgroup tokens to unpleasant attributes than to ones that obliged the complementary associations. In addition, the findings of three experiments were consistent with the hypothesis that IAT effects are independent of self-reported stimulus familiarity differences. These results support the construct validity and the generality of the IAT method in implicit prejudice research.

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Metadata

Authors
Rudman, L. A., Greenwald, A. G., Mellott, D. S., & Schwartz, J. L. K.
Venue
Social Cognition
Published
1999-12
Volume
17
Issue
4
Pages
437-465
ISSN
0278-016X (ISSN-L)
OpenAlex
W2100268640
Cited by
280
References
4
FWCI
38.45
Type
journal article
Language
en
Open access
closed

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