Conceptualization and Measurement of Consumer Satisfaction and Dissatisfaction

Lundstrom, William J., Hunt, H. Keith·1978·Journal of Marketing Research

DOI 10.2307/3150428

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Authors: Lundstrom, W. J., & Hunt, H. K.
Venue: Journal of Marketing Research
Publisher: JSTOR
Published: 1978-02
Volume: 15
Issue: 1
Pages: 167
ISSN: 0022-2437 (ISSN-L)
DOI: 10.2307/3150428
OpenAlex: W2319191980
Cited by: 493
References: 0
FWCI: 20.37
Type: journal article
Language: en
Open access: closed

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