Interactions in virtual customer environments: Implications for product support and customer relationship management

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Items 601–684 of 684

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8. The Antecedents of Consumer Brand Engagement: The Role of Relationship Quality
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9. Online Communities for Customer Support: A Study of Participation and its Antecedents
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12. EFEITOS DA COMUNIDADE DE ORIGEM NO PARTICIPANTE DE COMUNIDADES VIRTUAIS DE MARCA
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14. "Pop Culture": An Exploratory Study of the Consumer-Firm Relationship in the Popchips Facebook Community
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15. The Holistic Vision of Brand Management
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16. Virtual Entrepreneurship: Explicating the Antecedents of Firm Performance
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18. One Good Tweet Deserves Another: Essays on Firm Response to Positive Word of Mouth through Social Media
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20. Service Co-Creation Behaviour in Actor-to-Actor Co-Creation Systems: From Service-Dominant Logic to Socio-Service Dominant Logic
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25. Specifying the Design for Customer Learning in the Mixed Reality Experience
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26. تأثیر آمیختگی مصرفکنندگان با برندها در رسانههای مجازی بر ارزش ویژهی برند
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27. The effect of online consumer socialization on buying intentions
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29. Antecedents, Motivations, and Consequences of Electronic Word-of-Mouth Communication for Consumers
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32. Müşterilerin Mobil Uygulamalara Yönelik İlgin Davranma Niyeti: Navigasyon Uygulamaları Örneği
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33. Growth in the Age of the Customer : A Comparative Case Study on Leveraging Emotion, Engagement and Loyalty
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34. The Effects of Gratification, Trust, and Platform Quality on the Continuance Use of Ride-Sharing Services in a Developing Country
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37. Literature Review
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39. Nutzung von Word of Mouth für Marken
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40. Web 2.0 and Social Media in Today's Business World
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42. Collaborative Social Networks
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43. Co-Creation als Ansatz für ein kundenzentriertes Marketing
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44. Donut Product Marketing Strategy in Increasing Sales at Domami Stores, Manggala District, Makassar City
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46. The Gratification Driving User Attitude and Continuance Use of Mobile Payment Services in China
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47. DETERMINAN DAN OUTCOME BRAND ENGAGEMENT IN SELF-CONCEPT (BESC) PRODUK SEPATU LOKAL INDONESIA
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48. อทธพลของคณประโยชนของเฟซบกแฟนเพจ ตอความเชอมนและความยดมนในแบรนด : ตวแปรคนกลางของการมสวนรวม
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50. INTEGRAÇÃO DE SUSTENTABILIDADE EM UMA INDÚSTRIA DE MÓVEIS E ELETRODOMÉSTICOS: DIAGNÓSTICO E RECOMENDAÇÕES ESTRATÉGICAS PARA A PENCO MÓVEIS SA
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51. Measuring the Dimensions of Experiential-Sharing Behavior
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52. Patients as Innovators: An Empirical Study of Patients’ Role in Innovation in the Healthcare Industry
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53. How Negative eWOM Affects Purchase Intention: Evidence from Indonesian Traveling Apps Users
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54. Theoretical Background
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55. Research on Traffic Distribution Mechanism of Pinduoduo Platform
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56. The Influence Of Personality Traits And Self-Congruity On Customer Satisfaction And Brand Loyalty At El's Coffee In Bandar Lampung
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57. Opportunities and Challenges from the Intersection of Engineering and the Digital Economy: A Mini Review
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58. Characterizing How Peer‐to‐Peer Learning Navigates Coopetitive Tensions Within Online Community‐Based Innovation Contest Networks
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59. Why does Gen Apha engage with banking apps?
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60. Twenty-Eight Years of the Journal of Interactive Marketing: a Retrospective Overview (1997-2024)
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61. Constructs and Metrics of Consumption Happiness
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63. The Customer Experience in Online Product Communities
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64. What are the motivations for customers to co-create online?
    K. Lakerink · 2013
65. Can Cause-Related Marketing Give Rise to Triple Win Situations?
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66. Expérience de co-création d'innovation, ECCI, et développement de nouveaux produits : conceptualisation, mesure et test d'un modèle intégrateur relatif aux causes et aux effets de l'ECCI sur la créativité
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67. Essays on Electronic Word of Mouth : A Multidisciplinary Review of Dimensions, Scholarly Communication, and Market Implications
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68. Le nouveau consommateur : une source d'enrichissement aux entreprises pour le développement de nouveaux produits ou services ?
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69. Proactive inferior member participation management in innovation communities
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70. Engagement du consommateur dans la co-création de valeur : rôle des motivations et conséquences sur l'empowerment psychologique, la satisfaction et le bien-être subjectif
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71. La contribution de la co-création dans la réalisation des projets d’innovation dans les services. Proposition d’une nouvelle approche de co-création dans le contexte des startups en Algérie
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72. Understanding E-commerce continuance. An integration of gratification, trust dimensions and security perspectives
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75. An investigation of marketing communication facilitated by social media platforms
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76. Investigation of Success Factors for Co-Creation Platforms for SMEs
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77. From Assumptions to Evidence: How Customer-Dominant Logic Shapes Digital Success
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78. VALUE PERCEPTION AND CONSUMER BEHAVIOUR IN FREEMIUM MOBILE GAMING: EXAMINING THE INFLUENCE OF ENJOYMENT, SOCIAL AND ECONOMIC VALUE ON CONTINUED USAGE AND PURCHASE INTENTIONS AMONG INDIAN YOUTH GAMERS
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84. Evaluating the effectiveness of telepresence in cultural tourism websites: panoramic virtual tours for the promotion of tourism and cultural identity in Taiwan
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