Interactions in virtual customer environments: Implications for product support and customer relationship management

Cited by (684)

Items 101–200 of 684

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2. Construction and validation of customer value co-creation attitude scale
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3. Co-creating value in online innovation communities
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5. The Influence of Social Media Marketing on Consumers’ Purchase Decision: Investigating the Effects of Local and Nonlocal Brands
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8. Motivational Drivers of Content Contribution to Company‐ Versus Consumer‐Hosted Online Communities
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9. Assessing Consumers’ Co‐production and Future Participation On Value Co‐creation and Business Benefit: an F-P-C-B Model Perspective
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10. Social media: communication strategies, engagement and future research directions
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11. Consumer adoption of RFID-enabled services. Applying an extended UTAUT model
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12. Value co-creation in circular entrepreneurship: An exploratory study on born circular SMEs
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13. The search for innovative partners in co-creation: Identifying lead users in social media through netnography and crowdsourcing
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19. Marketing and social networks: a criterion for detecting opinion leaders
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20. USER MOTIVATION AND KNOWLEDGE SHARING IN IDEA CROWDSOURCING
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21. Co-creation: Customer Integration in Social Media Based Product and Service Development
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22. Fostering Team Creativity in Virtual Worlds
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23. Customer co-creation in B2C e-commerce: does it lead to better new products?
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25. DETERMINANTS OF SOCIAL MEDIA WEBSITE ATTRACTIVENESS
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26. The effect of web communities on consumers' initial trust in B2C e‐commerce websites
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27. Looking Back and Looking Forward with Interactive Marketing
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28. Differential effects of firm generated content on consumer digital engagement and firm performance: An outside-in perspective
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29. Exploring environmental concerns on digital platforms through big data: the effect of online consumers’ environmental discourse on online review ratings
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30. Online travel behaviour across cohorts: T he impact of social influences and attitude on hotel booking intention
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31. Developing online health communities through digital media
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32. The impact of networking on competitiveness via organizational learning, employee innovativeness, and innovation process: A mediation model
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33. Digital customer service and customer-to-customer interactions: investigating the effect of online incivility on customer perceived service climate
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34. What drives the customer of world's largest market to participate in value co-creation?
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35. Destination website quality, users’ attitudes and the willingness to participate in online co-creation experiences
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36. Understanding customer participation in online brand communities
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37. Trust and customer engagement in the banking sector in Ghana
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38. Investigating Customers' Satisfaction with Brand Pages in Social Networking Sites
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39. Explaining Students’ Continuance Intention to Use Mobile Web 2.0 Learning and Their Perceived Learning: An Integrated Approach
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40. Effects of socialization interactions on customer engagement in online travel communities
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41. Factors Increasing Consumer Engagement of Branded Content in Instagram
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42. Exploring and explaining SME marketing: investigating e-CRM using a mixed methods approach
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43. How TOMS’ “one day without shoes” campaign brings stakeholders together and co-creates value for the brand using Instagram as a platform
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44. Customer involvement, fashion consciousness, and loyalty for fast-fashion retailers
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45. Entrepreneurial marketing in SMEs: the key capabilities of e‐CRM
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46. Why participate in an online social network: an empirical analysis
    Hanna Krasnova, Thomas Hildebrand, Oliver Günther, Alexander Kovrigin, Aneta Nowobilska · 2008 · Bern Open Repository and Information System (University of Bern)
47. The gift of co-creation: what motivates customers to participate
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48. Private bloggers' motivations to produce content – a gratifications theory perspective
    Marianne Sepp, Veronica Liljander, Johanna Katariina Gummerus · 2011 · Journal of Marketing Management
49. An ecosystem perspective synthesis of co-creation research
    Kumar Rakesh Ranjan, Stuart Read · 2021 · Industrial Marketing Management
50. IMC: Has anything really changed? A new perspective on an old definition
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51. Factors influencing the popularity of customer-generated content in a company-hosted online co-creation community: A social capital perspective
    Xue Xin Yang, Guoxin Li · 2016 · Computers in Human Behavior
52. Understanding the emotional and informational influence on customer knowledge contribution through quantitative content analysis
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53. How do value co-creation activities relate to the perception of firms' innovativeness?
    Stoyan Tanev, Tony Bailetti, Steve Allen, Hristo Milyakov, Pavel Durchev, Petko Ruskov · 2011 · Journal of Innovation Economics & Management
54. Exploring the drivers of customer engagement behaviours in social network brand communities: towards a customer-learning model
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55. Building Customer-Brand Relationships through Customer Brand Engagement
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56. Integrative perceived values influencing consumers' attitude and behavioral responses toward mobile location-based advertising: an empirical study in Vietnam
    Xuân Cù Lê, Wang Hu · 2020 · Asia Pacific Journal of Marketing and Logistics
57. Virtual interactions and sports viewing on social live streaming platforms: The role of co-creation experiences, platform involvement, and follow status
    Tyreal Yizhou Qian, Chad Stephen Seifried · 2023 · Journal of Business Research
58. The effects of AI service quality and AI function-customer ability fit on customer's overall co-creation experience
    Xue Xin Yang · 2023 · Industrial Management & Data Systems
59. Blogging: mediating impacts of flow on motivational behavior
    Boram Park, Sook-Young Ahn, HaeJung Kim · 2010 · Journal of Research in Interactive Marketing
60. Emotional Support, Perceived Corporate Ownership and Skepticism toward Out-groups in Virtual Communities
    Devon S. Johnson, Ben Lowe · 2015 · Journal of Interactive Marketing
61. Sentiment analysis of virtual brand communities for effective tribal marketing
    Xema Pathak, Manisha Pathak‐Shelat · 2017 · Journal of Research in Interactive Marketing
62. Social capital and knowledge contribution in online user communities: One-way or two-way relationship?
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63. Brand Communication Success in Online Consumption Communities: An Experimental Analysis of the Effects of Communication Style and Brand Pictorial Representation
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64. Do Ethical Social Media Communities Pay Off? An Exploratory Study of the Ability of Facebook Ethical Communities to Strengthen Consumers’ Ethical Consumption Behavior
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65. Informed public against false rumor in the social media era: Focusing on social media dependency
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66. The moderating effect of personal features on the consequences of an enjoyable co-creation experience
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67. Consumer engagement on social media: insights from a virtual brand community
    Vitor Lima, Hélio Arthur Reis Irigaray, Carlos Eduardo Lourenço · 2018 · Qualitative Market Research An International Journal
68. Value co-creation in firm sponsored online communities
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69. Impulsive purchasing and luxury brand loyalty in WeChat Mini Program
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70. Knowledge sharing in online brand communities
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71. Customer relationship management: the evolving role of customer data
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72. Dix ans de co-création de valeur : une revue intégrative
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73. Impact of perceived social media marketing activities on brand and value consciousness: roles of usage, materialism and conspicuous consumption
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74. The internet and value co-creation: the case of the popular music industry
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75. Investigating Adoption of Free Beta Applications in a Platform‐Based Business Ecosystem
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76. Exploring the effect of relative advantage and challenge on customer engagement behavior with mobile commerce applications
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77. Exploring the Relationship between Experiential Value and Usage Attitude towards Mobile Apps among the Smartphone Users
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78. Engaging consumers through firm-generated content on Instagram
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79. Enhancing value co-creation behaviour in digital peer-to-peer platforms: An integrated approach
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80. The impact of internet banking on business‐customer relationships (are you being self‐served?)
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81. Balancing on a tightrope: Managing the boundaries of a firm-sponsored OSS community and its impact on innovation and absorptive capacity
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82. Does online collaboration with customers drive innovation performance?
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83. Do Social Media Matter? Initial Empirical Evidence
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84. Online Crowdsourcing in the Public Sector: How to Design Open Government Platforms
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85. The influence of entertainment, utility and pass time on consumer brand engagement for news media brands: a mediation model
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86. Understanding participation in company social networks
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87. The Mixed Effects of Participant Diversity and Expressive Freedom in Online Peer-to-Peer Problem Solving Communities
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88. Social support and responsiveness in online patient communities: impact on service quality perceptions
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89. Internet Technologies, ECRM Capabilities, and Performance Benefits for SMEs: An Exploratory Study
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90. Effect of marketing messages and consumer engagement on economic performance: evidence from Weibo
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91. Effect of eWOM review on beauty enterprise: a new interpretation of the attitude contagion theory and information adoption model
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92. MY IDEA IS OUR IDEA! SUPPORTING USER-DRIVEN INNOVATION ACTIVITIES IN CROWDSOURCING COMMUNITIES
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96. Communal Service Delivery: How Customers Benefit from Participation in Firm-Hosted Virtual P3 Communities
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97. Responding to the 98%: face-enhancing strategies for dealing with rejected customer ideas
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99. The antecedents and consequences of the co-creation experience in virtual tourist communities: From the perspective of social capital in virtual space
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100. Customers' perceived benefits of interacting in a virtual brand community in China
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