Cited by 332Consumer Behavior in Brand Consumption and IdentificationAI in Service InteractionsInnovative Human-Technology Interaction

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Relationship journeys in the internet of things: a new framework for understanding interactions between consumers and smart objects

Novak, Thomas P., Hoffman, Donna L.·2019·Journal of the Academy of Marketing Science

DOI 10.1007/s11747-018-0608-3

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Authors: Novak, T. P., & Hoffman, D. L.
Affiliations: George Washington University (US)
Corresponding author: Novak, Thomas P.
ORCID: Hoffman, Donna L.
Venue: Journal of the Academy of Marketing Science
Publisher: Springer Science and Business Media LLC
Published: 2018-10-08
Volume: 47
Issue: 2
Pages: 216-237
ISSN: 0092-0703 (ISSN-L)
1552-7824
DOI: 10.1007/s11747-018-0608-3
OpenAlex: W2895424969
Cited by: 332
References: 127
Citations by year: 2026: 36 · 2025: 45 · 2024: 48 · 2023: 59 · 2022: 56 · 2021: 42 · 2020: 35 · 2019: 10 · 2018: 1
FWCI: 39.36
Type: journal article
Language: en
Open access: closed
Licence: www.springer.com/tdm (tdm)
Locations: Journal of the Academy of Marketing Science (publishedVersion)
RePEc: Research Papers in Economics (submittedVersion)
Topics: Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior in Brand Consumption and Identification
Social Sciences › Business, Management and Accounting › Marketing › AI in Service Interactions
Physical Sciences › Computer Science › Human-Computer Interaction › Innovative Human-Technology Interaction
Keywords: smart objects, Internet of Things, assemblage theory, object-oriented ontology, agency, communion, relationship styles, customer experience

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Relationship journeys in the internet of things: a new framework for understanding interactions between consumers and smart objects

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