Minority influence in climate change mitigation
Open accessAbstract
While the majority of people care about environmental quality, they keep engaging in carbon-intensive practices that exacerbate climate change. Can we expect humans to collectively change by themselves, from the bottom up? Social change is often initiated by minorities - individuals who challenge the status quo. The dominant literature paints a rather pessimistic picture about the ability of minorities to instigate change in the environmental domain: environmental activists, vegans, and other minority members often elicit social sanctions, thereby ironically reinforcing the majority's commitment to current, environmentally harmful norms. Recent findings, however, point towards more optimism: pro-environmental minorities can pave the way towards 'tipping points' and spontaneous social change. Policymakers can speed up this process by offering top-down support for minorities - by giving them 'voice'.
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Vocal minority groups were able to create large waves of social change through visible platforms, as seen in cultural 'tipping points' such as #MeToo and #BlackLivesMatter.
“This can be seen in cultural 'tipping points' (i.e., #MeToo and #BlackLivesMatter), wherein vocal minority groups were able to create large waves of social change through visible platforms [52].”
From Climate Distress: A Review of Current Psychological Research and Practice (2023) · cites this paper as [52]
The Concluding remarks (page unavailable) cite #MeToo and #BlackLivesMatter as examples of spontaneous, bottom-up social change. The paper discusses giving minorities a voice and making pro-environmental actions visible, but it does not say that those two movements achieved change through visible platforms. (LLM, conf=0.84)
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Mehdizadeh, M., & Klöckner, C. A. (2025) · SSRN Electronic Journal · doi:10.2139/ssrn.5179188
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Eder, C. (2025) · Zeitschrift für Politikwissenschaft · doi:10.1007/s41358-025-00421-0
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Pacheco, I. M., van der Werff, E., & Steg, L. (2026) · Environmental Psychology Research · doi:10.1002/epr2.70018
- Authors
- Bolderdijk, J. W., & Jans, L.
- Affiliations
- University of Groningen (NL)
- Corresponding author
- Bolderdijk, Jan Willem
- Venue
- Current Opinion in Psychology
- Publisher
- Elsevier BV
- Published
- 2021-12
- Volume
- 42
- Pages
- 25-30
- ISSN
- 2352-250X (ISSN-L)
- OpenAlex
- W3129270543
- Cited by
- 59
- References
- 60
- Citations by year
- 2026: 5 · 2025: 15 · 2024: 10 · 2023: 11 · 2022: 12 · 2021: 6
- FWCI
- 1.26
- Type
- journal article
- Language
- en
- Open access
- hybrid
- doi.org
- Licence
- Locations
- Current Opinion in Psychology (publishedVersion, cc-by)
- PubMed (publishedVersion)
- University of Groningen research database (University of Groningen / Centre for Information Technology) (publishedVersion, cc-by)
- University of Groningen research database (University of Groningen / Centre for Information Technology) (submittedVersion, cc-by)
- Funders
- Nederlandse Organisatie voor Wetenschappelijk Onderzoek
- Topics
- Physical Sciences › Environmental Science › Management, Monitoring, Policy and Law › Environmental Education and Sustainability
- Social Sciences › Sociology and Political Science › Climate Change Communication and Perception
- Social Sciences › Sociology and Political Science › Social and Intergroup Psychology
- Keywords
- minority influence, climate change mitigation, pro-environmental behavior, social change, environmental activism, social sanctions, tipping points, environmental norms
- MeSH terms
- Humans, Minority Groups, Social Change, Climate Change
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