Negative body talk as an outcome of friends’ fitness posts on social networking sites: body surveillance and social comparison as potential moderators
Abstract
A sample of 488 male and female young adults completed an online survey in effort to explore whether social networking sites (SNSs) are a way in which sociocultural influences regarding body image are propagated. Negative body talk was predicted as an outcome to frequent exposure to friends’ fitness posts (e.g. pictures and status updates about working out, fitness inspiration quotations/images, etc.); we also explored whether this relationship was moderated by body surveillance and social comparison. Results revealed that friends’ fitness posts were positively associated with negative body talk, and this relationship was strongest for individuals who reported a higher tendency to compare themselves to others – even after controlling for body satisfaction, healthy eating and exercise behaviors, and frequency of SNS use.
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High exposure to pictures and appearance-related conversations and comparisons to different target groups on SNS (especially Facebook) are related to appearance concerns and self-objectification.
“Studies have also shown that high exposure to pictures and appearance-related conversations and comparisons to different target groups on SNS (especially Facebook) are related to appearance concerns and self-objectification (Arroyo & Brunner, 2016; Fardouly et al., 2015; Fardouly & Vartanian, 2015; Manago et al., 2015; Meier & Grey, 2014; Trekels, Ward, & Eggermont, 2018).”
From Adolescents’ Body Shame and Social Networking Sites: The Mediating Effect of Body Image Control in Photos (2020) · cites this paper as Arroyo & Brunner, 2016
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“For example, viewing friends’ fitness posts on SNS was positively related to the frequency of body talk (Arroyo & Brunner, 2016).”
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“The NBTS has been modified similarly in past research; Arroyo and Brunner [34] changed the pronouns to “she/ him” or “hers/his.”
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“26 A study by Barron et al. found that gender was not a significant moderator for the relationship between exposure to fitspiration posts and the self, indicating that both male and female students are equally impacted by this content.”
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“…with body image constructs and outcomes, including body dissatisfaction, thin-ideal internalisation, appearance-based comparisons, body checking or body surveillance behaviour, and body shame (e.g. Arroyo, 2014; Arroyo and Brunner 2016; Mills and FullerTyszkiewicz, 2016; Mills et al., 2019).”
BackgroundThe Culture of Narcissism: A Philosophical Analysis of “Fitspiration” and the Objectified Self
Daudi, A. (2022) · Physical Culture and Sport Studies and Research · doi:10.2478/pcssr-2022-0005 · Cited by 9 · see citing works
Söyünmez, S., Efe, Y. S., Kudubeş, A. A., & Caner, N. (2024) · Archives of Psychiatric Nursing · doi:10.1016/j.apnu.2024.06.024 · Cited by 8 · see citing works
“It has been reported that social appearance anxiety and self-objectification levels of adolescents exposed to photographs and appearance-related conversations on social media are related (Arroyo & Brunner, 2016; Trekels & Eggermont, 2021).”
Wu, W., & Wang, Y. (2024) · Current Psychology · doi:10.1007/s12144-024-06747-2 · Cited by 9 · see citing works
“For example, Arroyo and Brunner (2016 ) found that individuals, both men and women, who often engage in high levels of social comparison felt worse about their bodies after viewing fitness posts from friends.”
Paddock, D. L., Bell, B. T., & Cassarly, J. A. (2024) · Body Image · doi:10.1016/j.bodyim.2024.101839 · Cited by 8 · see citing works
Li, M., Li, X., Yang, F., & Zhang, T. (2025) · Frontiers in Psychology · doi:10.3389/fpsyg.2025.1628208 · Cited by 6 · see citing works
“First, compared to negative social media use, positive social media use implies that users often publish their own work on social media platforms, which can receive compliments and positive comments from other users (Arroyo and Brunner, 2016).”
Liu, Y., & Kashian, N. (2020) · Health Communication · doi:10.1080/10410236.2020.1750774 · Cited by 6 · see citing works
“Prior research that investigated SNSs and social comparison as a psychological state found that individuals with higher levels of social comparison experienced negative outcomes after being exposed to their friends’ fitness-related posts on SNSs (Arroyo & Brunner, 2016).”
BackgroundMethodLi, X., Chen, C., & Sun, J. (2025) · SSM - Population Health · doi:10.1016/j.ssmph.2025.101850 · Cited by 6 · see citing works
“This perception may in turn trigger a motivation to enhance physical attractiveness, prompting behaviors such as increasing physical activity to narrow the gap with their reference group (Arroyo & Brunner, 2016).”
Yan, X., Yan, J., Tan, C., Fu, Y., & Wang, S. (2025) · Frontiers in Psychology · doi:10.3389/fpsyg.2025.1515575 · Cited by 5 · see citing works
Pollet, T. V., Dawson, S., Tovée, M. J., Cornelissen, P. L., & Cornelissen, K. K. (2021) · Body Image · doi:10.1016/j.bodyim.2021.05.005 · Cited by 5 · see citing works
Luo, M., & Yang, F. Y. (2024) · Environment and Social Psychology · doi:10.59429/esp.v9i7.2868 · Cited by 3 · see citing works
“[53] , the Body Surveillance subscale of the Objectified Body Consciousness scale developed by McKinley and Hyde was applied to assess the self-objectification of women [16] .”
MethodRamdhany, L. A., & Hakim, M. A. (2024) · Jurnal Ilmiah Psikologi Candrajiwa · doi:10.20961/jip.v9i1.77381 · Cited by 3 · see citing works
You, S., & Kwon, M. (2024) · Health Care For Women International · doi:10.1080/07399332.2024.2392530 · Cited by 3 · see citing works
“Researchers who study social media have examined the mediating role of either body surveillance or body shame in the relationship between social networking site (SNS) use and adverse effects (Arroyo & Brunner, 2016; Yao et al., 2021).”
Yang, F. Y., Yang, H., Fan, X., & Liu, Z. (2023) · American Journal of Applied Psychology · doi:10.11648/j.ajap.20231202.11 · Cited by 2 · see citing works
Arenas, D. P. V., & Rodríguez‐de‐Dios, I. (2024) · Zer - Revista de Estudios de Comunicación · doi:10.1387/zer.26781 · Cited by 2 · see citing works
Wu, K., Qi, L., & Liu, Y. (2025) · Frontiers in Public Health · doi:10.3389/fpubh.2025.1632598 · Cited by 2 · see citing works
Dai, Q., Liang, Y., Ye, B., & Yang, Q. (2025) · Child and Youth Care Forum · doi:10.1007/s10566-025-09895-z · Cited by 2 · see citing works
“Critically, however, existing relative research either focuses narrowly on adults or limits social interaction within social networking sites (Arroyo & Brunner, 2016).”
Gürsoy, E. G., & Tuna, E. (2025) · Klinik Psikoloji Dergisi · doi:10.57127/kpd.26024438.1668209 · Cited by 1 · see citing works
Technology, Body Image, and Disordered Eating
Šmahel, D., Macháčková, H., Šmahelová, M., Čevelíček, M., Almenara, C. A., & Holubčíková, J. (2018) · Springer eBooks · doi:10.1007/978-3-319-93221-7_4 · Cited by 1 · see citing works
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Fat talk in online discourse. A comparison of pro-anorexia and body positivity on social media
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Taylor, C. S., Paddock, D. L., & Bell, B. T. (2019) · Developmental Psychology Forum · doi:10.53841/bpsdev.2019.1.90.6
Kılıçer, T., & ÇELİK, E. P. (2024) · Pazarlama ve Pazarlama Araştırmaları Dergisi · doi:10.15659/ppad.17.1.1328092
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(2025) · Education and New Developments 2022 – Volume I · doi:10.36315/2025v2end050
The relationships among Instagram use, self-esteem, and symptoms of depression in Albanian youth
Hysi, F., Dervishi, E., Lame, E., & Sauku, V. H. (2025) · Multidisciplinary Science Journal · doi:10.31893/multiscience.2026100 · Cited by 1 · see citing works
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“…internalization of athletes’ bodies for women, 3 Previous studies have demonstrated that the frequency of exposure to fashion magazines, health and fitness magazines, and posts featuring friends’ fitness-related photos and messages was positively associated with negative fat talk [40, 41].”
Lazenby, B. S., & Donovan, E. E. (2026) · Journal of applied communications research · doi:10.1080/00909882.2026.2635082
“Scholars have previously identified communicative risks related to body disturbance and thin idealization, such as caregiver communication about food (Orrego Dunleavy & Malova, 2019), fat talk (Arroyo & Harwood, 2012), and media influence (Arroyo & Brunner, 2016; Harrison et al., 2006).”
Gökçen, G., Baltacı, U. B., & Traş, Z. (2026) · Klinik Psikoloji Dergisi · doi:10.57127/kpd.26024438.1814989
Sonkur, A., & Kaygas, Y. (2026) · Batı anadolu eğitim bilimleri dergisi · doi:10.51460/baebd.1628209
Exploring Young People's Social Media Engagement and Digital Resilience
Turhan, Z., & Arslan, S. (2026) · Toplum ve sosyal hizmet(Online)/Toplum ve sosyal hizmet · doi:10.33417/tsh.1817205
Lin, L., Flynn, M. A., & DelTorchio, K. (2026) · Body Image · doi:10.1016/j.bodyim.2026.102170
Mallı, A. Y., Işık, Ö., ŞAHİNLER, Y., Talaghir, L.-G., Cristea, F., & Liușnea, Ș. C. (2026) · Frontiers in Psychology · doi:10.3389/fpsyg.2026.1922313
- Authors
- Arroyo, A., & Brunner, S. R.
- Affiliations
- University of Georgia (US)
- University of Arizona (US)
- Corresponding author
- Arroyo, Analisa
- Venue
- Journal of Applied Communication Research
- Publisher
- Informa UK Limited
- Published
- 2016-06-13
- Volume
- 44
- Issue
- 3
- Pages
- 216-235
- ISSN
- 0090-9882 (ISSN-L)
- 1479-5752
- OpenAlex
- W2430531995
- Cited by
- 67
- References
- 78
- Citations by year
- 2026: 6 · 2025: 10 · 2024: 11 · 2023: 7 · 2022: 6 · 2021: 4 · 2020: 9 · 2019: 8 · 2018: 4 · 2017: 2
- FWCI
- 6.25
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Applied Communication Research (publishedVersion)
- Topics
- Social Sciences › Psychology › Clinical Psychology › Eating Disorders and Behaviors
- Social Sciences › Psychology › Clinical Psychology › Body Image and Dysmorphia Studies
- Social Sciences › Sociology and Political Science › Impact of Technology on Adolescents
- Keywords
- social networking sites, body surveillance, social comparison, body image, sociocultural factors, young adults, body satisfaction
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