The DOI matches its Crossref record.
Optimum Stimulation Level: Its Relationship to Personality, Demographics, and Exploratory Behavior
Abstract
Two studies are reported that examine the relationships between optimum stimulation level (OSL), selected personality traits, demographic variables, and exploratory behavior in the consumer context. The results show several significant correlations between OSL and the other variables examined. Research and managerial implications of the results are outlined.
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Metadata
- Authors
- Raju, P. S.
- Venue
- Journal of Consumer Research
- Publisher
- Oxford University Press (OUP)
- Published
- 1980-12
- Volume
- 7
- Issue
- 3
- Pages
- 272
- ISSN
- 0093-5301 (ISSN-L)
- 1537-5277
- OpenAlex
- W2097609137
- Cited by
- 959
- References
- 0
- FWCI
- 11.85
- Type
- journal article
- Language
- en
- Open access
- closed
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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
