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Cited by 828

The DOI matches its Crossref record; 315 of the 315 references it cites were found in a registry or an index.

Knowledge Calibration: What Consumers Know and What They Think They Know

Alba, Joseph W., Hutchinson, J. Wesley·2000·Journal of Consumer Research
DOI 10.1086/314317
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Abstract

Consumer knowledge is seldom complete or errorless. Therefore, the self-assessed validity of knowledge and consequent knowledge calibration (i.e., the correspondence between self-assessed and actual validity) is an important issue for the study of consumer decision making. In this article we describe methods and models used in calibration research. We then review a wide variety of empirical results indicating that high levels of calibration are achieved rarely, moderate levels that include some degree of systematic bias are the norm, and confidence and accuracy are sometimes completely uncorrelated. Finally, we examine the explanations of miscalibration and offer suggestions for future research.

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Metadata

Authors
Alba, J. W., & Hutchinson, J. W.
Venue
Journal of Consumer Research
Publisher
Oxford University Press (OUP)
Published
2000-09
Volume
27
Issue
2
Pages
123-156
ISSN
  • 0093-5301 (ISSN-L)
  • 1537-5277
DOI
10.1086/314317
OpenAlex
W2146365378
Cited by
828
References
315
FWCI
5.97
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Knowledge Calibration: What Consumers Know and What They Think They Know. https://app.cochat.ai/papers/10.1086/314317
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Alba, J. W., & Hutchinson, J. W. (2000). Knowledge Calibration: What Consumers Know and What They Think They Know. Journal of Consumer Research. https://doi.org/10.1086/314317

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.