The DOI matches its Crossref record; 8 of the 8 references it cites were found in a registry or an index.
Ease‐of‐Retrieval as an Automatic Input in Judgments: A Mere‐Accessibility Framework?
Abstract
The ease-of-retrieval hypothesis suggests that people use the ease with which information comes to mind as a heuristic in forming judgments (Schwarz et al. 1991). We examine the automaticity of the use of ease-of-retrieval as an input in judgments. We demonstrate that the ease-of-retrieval is used unintentionally, outside of awareness, and effortlessly, along with other consciously applied inputs, to make related judgments. Once experienced, its impact follows through to judgments, even when it is discredited as a source of information. Results across four studies suggest that an automatic source of information (viz., the ease-of-retrieval) may merely have to be accessible to be used in a judgment. We propose a mereaccessibility framework as a variant of Feldman and Lynch’s (1988) accessibilitydiagnosticity framework to explain these results.
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Cites
Availability: A heuristic for judging frequency and probability
Tversky, A., & Kahneman, D. (1973) · Cognitive Psychology · doi:10.1016/0010-0285(73)90033-9 · Cited by 9,984 · cited 3×
“Its consequences are manifold: when information comes to mind easily, subsequent judgments of the probability of an event occurring are higher (Tversky and Kahneman 1973), self-perceptions of personality traits based on behaviors recalled are more extreme (Schwarz et al. 1991), and target…”
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Controlled and automatic human information processing: I. Detection, search, and attention.
Schneider, W., & Shiffrin, R. M. (1977) · Psychological Review · doi:10.1037/0033-295x.84.1.1 · Cited by 5,902
Stereotypes and prejudice: Their automatic and controlled components
Devine, P. G. (1989) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.56.1.5 · Cited by 5,673
Heart and Mind in Conflict: The Interplay of Affect and Cognition in Consumer Decision Making
Shiv, B., & Fedorikhin, A. (1999) · Journal of Consumer Research · doi:10.1086/209563 · Cited by 2,044
Ease of retrieval as information: another look at the availability heuristic
Schwarz, N., Bless, H., Strack, F., Klumpp, G., Rittenauer-Schatka, H., & Simons, A. (1991) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.61.2.195 · Cited by 1,412
Mental contamination and mental correction: Unwanted influences on judgments and evaluations.
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Information utility and the multiple source effect
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Reference Price Research: Review and Propositions
Mazumdar, T., Raj, S. P., & Sinha, I. (2005) · Journal of Marketing · doi:10.1509/jmkg.2005.69.4.84 · Cited by 848
Berens, G., van Riel, C. B. M., & van Bruggen, G. H. (2005) · Journal of Marketing · doi:10.1509/jmkg.69.3.35.66357 · Cited by 744
The Impact of Product Name on Dieters’ and Nondieters’ Food Evaluations and Consumption
Irmak, C., Vallen, B., & Robinson, S. R. (2011) · Journal of Consumer Research · doi:10.1086/660044 · Cited by 211
Ben Liu, Q., & Karahanna, E. (2017) · MIS Quarterly · doi:10.25300/misq/2017/41.2.05 · Cited by 113
Metadata
- Authors
- Menon, G., & Raghubir, P.
- Venue
- Journal of Consumer Research
- Publisher
- Oxford University Press (OUP)
- Published
- 2003-09
- Volume
- 30
- Issue
- 2
- Pages
- 230-243
- ISSN
- 0093-5301 (ISSN-L)
- 1537-5277
- OpenAlex
- W2110673754
- Cited by
- 183
- References
- 8
- FWCI
- 7.18
- Type
- journal article
- Language
- en
- Open access
- closed
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