The DOI matches its Crossref record; 7 of the 7 references it cites were found in a registry or an index.
Influence of online shopping information dependency and innovativeness on internet shopping adoption
Abstract
Purpose: The paper's purpose is to analyse the influence of online shopping information dependency and innovativeness on the acceptance of internet shopping. Design/methodology/approach: The impact of online shopping information dependency, domain‐specific innovativeness and technology acceptance model (TAM) variables on future shopping intention has been tested through structural equation modelling techniques. The sample consisted of 465 Spanish consumers who had never purchased online. Findings: Data analysis shows that consumer innovativeness and online shopping information dependency have a direct and positive influence on future online shopping intention and that the basic TAM hypotheses are fulfilled. Online shopping information dependency can be increased with interfaces that are easier to use, but only if perceived usefulness remains high. Consumer innovativeness positively influences internet exposure and the ease‐of‐use perception of the shopping medium, referred to throughout this paper as “shopping channel”. Practical implications: This research enables companies to know which aspects of their communication strategies to highlight in order to get non‐purchasing web users to participate in e‐shopping. Perceived ease of use and online shopping information dependency has a significant influence on shoppers' willingness to purchase online. This shows that web content and design are key tools in the increase of future online purchasing. It is also recommended that managers target some of their advertising campaigns to the more innovative users. Originality/value: There are still too few studies that analyse the effects of innovativeness and online shopping information dependency on non‐purchasing web users' behaviour. This work aims to combine the influence of online shopping information dependency, innovativeness and the traditional TAM in order to construct an improved model for internet shopping acceptance. It will use an integrated model to do so.
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Cites
Perceived usefulness, perceived ease of use, and user acceptance of information technology
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Innovativeness: The Concept and Its Measurement
Midgley, D. F., & Dowling, G. R. (1978) · Journal of Consumer Research · doi:10.1086/208701 · Cited by 1,550 · cited 2×
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BackgroundPerceived risk: The concept and its measurement
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Cited by
Thakur, R., & Srivastava, M. (2014) · Internet Research · doi:10.1108/intr-12-2012-0244 · Cited by 606
Online Shopper Behavior: Influences of Online Shopping Decision
SCG Trading Services Co. Ltd, Katawetawaraks, C., Wang, C. L., & University of New Haven (2011) · Asian Journal of Business Research · doi:10.14707/ajbr.110012 · Cited by 303
PLS–SEM in business promotion strategies. A multigroup analysis of mobile coupon users using MICOM
Carranza, R., Díaz, E., Martín-Consuegra, D., & Fernández-Ferrín, P. (2020) · Industrial Management & Data Systems · doi:10.1108/imds-12-2019-0726 · Cited by 72
Permission email marketing and its influence on online shopping
Reimers, V., Chao, C.-W., & Gorman, S. (2016) · Asia Pacific Journal of Marketing and Logistics · doi:10.1108/apjml-03-2015-0037 · Cited by 64
Metadata
- Authors
- Bigné‐Alcañiz, E., Ruiz‐Mafé, C., Aldás‐Manzano, J., & Sanz‐Blas, S.
- Venue
- Online Information Review
- Publisher
- Emerald
- Published
- 2008-09-26
- Volume
- 32
- Issue
- 5
- Pages
- 648-667
- ISSN
- 1468-4527 (ISSN-L)
- OpenAlex
- W2053435890
- Cited by
- 196
- References
- 7
- FWCI
- 16.51
- Type
- journal article
- Language
- en
- Open access
- closed
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- Bigné‐Alcañiz, E., Ruiz‐Mafé, C., Aldás‐Manzano, J., & Sanz‐Blas, S. (2008). Influence of online shopping information dependency and innovativeness on internet shopping adoption. Online Information Review. https://doi.org/10.1108/14684520810914025
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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.