The DOI matches its Crossref record; 42 of the 42 references it cites were found in a registry or an index.
Effects of COVID-19 on hotel marketing and management: a perspective article
Abstract
Purpose: This paper aims to discuss the effects of COVID-19 on hotel marketing and management practices and outlines a three-pronged research agenda to stimulate knowledge development in the hotel sector. Design/methodology/approach: This paper is based on an overview of the relevant literature on hotel marketing and management and the hotel guest behavior. The authors also investigated hospitality service trends to propose a research agenda. Findings: This paper presents a research agenda from three dimensions – artificial intelligence (AI) and robotics, hygiene and cleanliness and health and health care. First, different types of AI (mechanical, thinking and feeling) might open up distinct research streams at the intersection of health crises and hotel management, in light of the COVID-19 pandemic. Additionally, this paper recommends that researchers move beyond typical perspectives on the antecedents and outcomes of hotel hygiene and cleanliness to delve into guests’ perceptions of the cleanliness of specific hotel surfaces. Furthermore, a more in-depth analysis is warranted about the evolving relationship between hotels and the health-care sector. Practical implications: The recommended research areas are intended to advance the knowledge base to help hotels recover from the COVID-19 pandemic. The suggested research streams are expected to provide actionable insights to promote the development and sustainability of the hotel sector. Originality/value: This paper appears to be a frontier study, critically examining possible effects of the COVID-19 pandemic on hotel marketing and management practices and how hoteliers may respond to such challenges to recover after this pandemic.
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Citations
Cites
A pneumonia outbreak associated with a new coronavirus of probable bat origin
Zhou, P., Yang, X.-L., Wang, X.-G., Hu, B., Zhang, L., Zhang, W., Si, H.-R., Zhu, Y., Li, B., Huang, C.-L., et al. (2020) · Nature · doi:10.1038/s41586-020-2012-7 · Cited by 21,969
Chan, J. F.-W., Yuan, S., Kok, K.-H., To, K. K.-W., Chu, H., Yang, J., Xing, F., Liu, J., Yip, C. C.-Y., Poon, R. W.-S., et al. (2020) · The Lancet · doi:10.1016/s0140-6736(20)30154-9 · Cited by 8,944
The Fear of COVID-19 Scale: Development and Initial Validation
Ahorsu, D. K., Lin, C.-Y., Imani, V., Saffari, M., Griffiths, M. D., & Pakpour, A. H. (2022) · International Journal of Mental Health and Addiction · doi:10.1007/s11469-020-00270-8 · Cited by 4,332
Artificial intelligence in service
Huang, M.-H., & Rust, R. T. (2018) · Journal of Service Research · doi:10.1177/1094670517752459 · Cited by 3,978
Mitigate the effects of home confinement on children during the COVID-19 outbreak
Wang, G., Zhang, Y., Zhao, J., Zhang, J., & Jiang, F. (2020) · The Lancet · doi:10.1016/s0140-6736(20)30547-x · Cited by 2,148
Engaged to a Robot? The Role of AI in Service
Huang, M.-H., & Rust, R. T. (2021) · Journal of Service Research · doi:10.1177/1094670520902266 · Cited by 1,185
Tussyadiah, I. (2020) · Annals of Tourism Research · doi:10.1016/j.annals.2020.102883 · Cited by 1,033
Developing and validating a service robot integration willingness scale
Lu, L., Cai, R., & Gursoy, D. (2019) · International Journal of Hospitality Management · doi:10.1016/j.ijhm.2019.01.005 · Cited by 1,013
Li, J. (., Bonn, M. A., & Ye, B. H. (2019) · Tourism Management · doi:10.1016/j.tourman.2019.02.006 · Cited by 824
COVID-19: potential effects on Chinese citizens’ lifestyle and travel
Wen, J., Kozak, M., Yang, S., & Liu, F. (2021) · Tourism Review · doi:10.1108/tr-03-2020-0110 · Cited by 820
Self-citation
Cited by
Preference for robot service or human service in hotels? Impacts of the COVID-19 pandemic
Kim, S. (., Kim, J., Badu-Baiden, F., Giroux, M., & Choi, Y. (2021) · International Journal of Hospitality Management · doi:10.1016/j.ijhm.2020.102795 · Cited by 567
Influences of artificial intelligence (AI) awareness on career competency and job burnout
Kong, H., Yuan, Y., Baruch, Y., Bu, N., Jiang, X., & Wang, K. (2021) · International Journal of Contemporary Hospitality Management · doi:10.1108/ijchm-07-2020-0789 · Cited by 448
Can corporate social responsibility protect firm value during the COVID-19 pandemic?
Qiu, S. (., Jiang, J., Liu, X., Chen, M.-H., & Yuan, X. (2021) · International Journal of Hospitality Management · doi:10.1016/j.ijhm.2020.102759 · Cited by 321
COVID-19 and hospitality 5.0: Redefining hospitality operations
Pillai, S. G., Haldorai, K., Seo, W. S., & Kim, W. G. (2021) · International Journal of Hospitality Management · doi:10.1016/j.ijhm.2021.102869 · Cited by 303
Chen, K.-H., Huang, L., & Ye, Y. (2023) · International Journal of Contemporary Hospitality Management · doi:10.1108/ijchm-01-2022-0050 · Cited by 116
Metadata
- Authors
- Jiang, Y., & Wen, J.
- Venue
- International Journal of Contemporary Hospitality Management
- Publisher
- Emerald
- Published
- 2020-06-25
- Volume
- 32
- Issue
- 8
- Pages
- 2563-2573
- ISSN
- 0959-6119 (ISSN-L)
- OpenAlex
- W3037665161
- Cited by
- 848
- References
- 42
- FWCI
- 60.33
- Type
- journal article
- Language
- en
- Open access
- closed
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- Jiang, Y., & Wen, J. (2020). Effects of COVID-19 on hotel marketing and management: a perspective article. International Journal of Contemporary Hospitality Management. https://doi.org/10.1108/ijchm-03-2020-0237
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
