Safer Sex Behavior: The Role of Attitudes, Norms, and Control Factors
Abstract
A study was undertaken to assess the utility of revisions to the theories of reasoned action/planned behavior in the context of HIV‐preventive behaviors. Revisions to the models incorporated the addition of group norm (behavioral norm and group attitude) to the nonnative component of the reasoned action model and the distinction among three aspects (self‐efficacy, perceived behavioral control, and planning) of the control component of the theory of planned behavior. Respondents were 211 sexually experienced heterosexual undergraduates. The study employed a longitudinal design, with the proposed predictors of performing the behaviors under consideration (using a condom every time you have sexual intercourse during the next month and discussing whether to use a condom with any new partners during the next month) assessed prior to the measures of reported behavior. Consistent with expectations, group norm emerged as a distinctive predictor (in addition to attitude and subjective norm) of intentions to practice both safer sex behaviors. The data also revealed some support for the distinction among the different measures of control. The results of the study suggest that the normative component of the theories of reasoned action and planned behavior should be revised to incorporate more subtle influences of the referent group and that tests of theory of planned behavior should distinguish among the different aspects of behavioral control.
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Previous research has provided support for the social identity perspective on the role of norms in attitude-behavior relations.
“Previous research has provided support for this perspective on the role of norms in attitude-behavior relations (e.g., Åstrøm & Rise, 2001;Johnston & White, 2003;Smith & Terry, 2003;Terry & Hogg, 1996;Terry et al., 1999;Terry, Hogg, & McKimmie, 2000;Wellen, Hogg, & Terry, 1998;White, Terry, & Hogg, 1994;see Smith & Hogg, in press for a recent review).”
From Social influence in the theory of planned behaviour: The role of descriptive, injunctive, and in-group norms (2009) · cites this paper as White, Terry, & Hogg, 1994
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- Authors
- White, K. M., Terry, D. J., & Hogg, M. A.
- Affiliations
- The University of Queensland (AU)
- Corresponding author
- White, Katherine M.
- Venue
- Journal of Applied Social Psychology
- Publisher
- Wiley
- Published
- 1994-12
- Volume
- 24
- Issue
- 24
- Pages
- 2164-2192
- ISSN
- 0021-9029 (ISSN-L)
- 1559-1816
- OpenAlex
- W1556477537
- Cited by
- 299
- References
- 4
- Citations by year
- 2026: 3 · 2025: 6 · 2024: 5 · 2023: 4 · 2022: 6 · 2021: 11 · 2020: 2 · 2019: 7 · 2018: 2 · 2017: 4 · 2016: 14 · 2015: 12 · 2014: 13 · 2013: 13 · 2012: 16
- FWCI
- 7.06
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Applied Social Psychology (publishedVersion)
- Topics
- Social Sciences › Psychology › Applied Psychology › Behavioral Health and Interventions
- Social Sciences › Arts and Humanities › Literature and Literary Theory › Media Influence and Health
- Health Sciences › Medicine › Infectious Diseases › HIV/AIDS Research and Interventions
- Keywords
- safer sex behavior, condom use, HIV prevention, theory of reasoned action, theory of planned behavior, subjective norms, collective attitudes, self-efficacy, perceived behavioral control, planning, sexual behavior intentions
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