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Human–robot similarity and willingness to work with a robotic co-worker
Open accessAbstract
Organizations now face a new challenge of encouraging their employees to work alongside robots. In this paper, we address this problem by investigating the impacts of human-robot similarity, trust in a robot, and the risk of physical danger on individuals' willingness to work with a robot and their willingness to work with a robot over a human co-worker. We report the results from an online experimental study involving 200 participants. Results showed that human-robot similarity promoted trust in a robot, which led to willingness to work with robots and ultimately willingness to work with a robot over a human co-worker. However, the risk of danger moderated not only the positive link between the surface-level similarity and trust in a robot, but also the link between intention to work with the robot and willingness to work with a robot over a human co-worker. We discuss several implications for the theory of human-robot interaction and design of robots.
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“the perceived novelty scale (Yang and Xu, 2025; Cronbach’s α = 0.935), the perceived usefulness scale (Davis, 1989; α = 0.852), and the co-creation intention scale (You and Robert Jr, 2018; α = 0.887).”
From From humans to AI: understanding why AI is perceived as the preferred co-creation partner (2025) · cites this paper as You and Robert Jr, 2018
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“the perceived novelty scale (Yang and Xu, 2025; Cronbach’s α = 0.907), the perceived usefulness scale (Davis, 1989; α = 0.717), the co-creation intention scale (You and Robert Jr, 2018; α = 0.780), and the task self-efficacy scale (Tierney and Farmer, 2002; α = 0.716).”
From From humans to AI: understanding why AI is perceived as the preferred co-creation partner (2025) · cites this paper as You and Robert Jr, 2018
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Metadata
- Authors
- You, S., & Robert Jr., L. P.
- Affiliations
- Syracuse University (US)
- University of Michigan, Ann Arbot, MI, USA
- ORCID
- You, Sangseok
- Venue
- Proceedings of the 2018 ACM/IEEE International Conference on Human-Robot Interaction
- Publisher
- ACM
- Published
- 2018-02-26
- Pages
- 251-260
- OpenAlex
- W2782247249
- Cited by
- 118
- References
- 69
- Citations by year
- 2026: 10 · 2025: 11 · 2024: 15 · 2023: 11 · 2022: 20 · 2021: 22 · 2020: 17 · 2019: 8 · 2018: 4
- FWCI
- 22.77
- Type
- conference paper
- Language
- en
- Open access
- green
- hdl.handle.net
- Locations
- ACM/IEEE International Conference on Human-Robot Interaction (HRI) (publishedVersion)
- Deep Blue (University of Michigan) (submittedVersion)
- SSRN Electronic Journal (submittedVersion)
- Topics
- Social Sciences › Psychology › Social Psychology › Social Robot Interaction and HRI
- Social Sciences › Business, Management and Accounting › Marketing › AI in Service Interactions
- Social Sciences › Human Factors and Ergonomics › Human-Automation Interaction and Safety
- Keywords
- trust in robots, human-robot collaboration, human-robot interaction, robot design
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