Television and Voter Turnout*
Open accessAbstract
I use variation across markets in the timing of television's introduction to identify its impact on voter turnout. The estimated effect is significantly negative, accounting for between a quarter and a half of the total decline in turnout since the 1950s. I argue that substitution away from other media with more political coverage provides a plausible mechanism linking television to voting. As evidence for this, I show that the entry of television in a market coincided with sharp drops in consumption of newspapers and radio, and in political knowledge as measured by election surveys. I also show that both the information and turnout effects were largest in off-year congressional elections, which receive extensive coverage in newspapers but little or no coverage on television.
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The growth of television caused somewhere between 25% and 50% of the total decline in voter turnout from the 1950s through the 1970s.
“it is estimated that the growth of television caused somewhere between 25% and 50% of the total decline in voter turnout from the 1950s through the 1970s (Gentzkow, 2006).”
From Stories in Action. (2022) · cites this paper as Gentzkow, 2006
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“Gentzkow, and J. M. Shapiro (2019). Cross-Country Trends in Affective Polarization.”
BackgroundResultInfluentialBroadband Internet and Social Capital
Geraci, A., Nardotto, M., Reggiani, T., & Sabatini, F. (2018) · Social Science Research Network · doi:10.48550/arxiv.1810.04575 · Cited by 109
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“…and Tabellini’s (2000) textbook formulation of probabilistic voting as a point of departure, we present a game of complementarity between the information 3 See also Gentzkow (2006) and Gentzkow, Shapiro, and Sinkinson (2011) on turnout and DellaVigna and Kaplan (2007) on biased coverage and voting.”
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Gennaro, G., & Ash, E. (2021) · Economic Journal · doi:10.3929/ethz-b-000468192 · Cited by 91 · see citing works
“This descriptive evidence is consistent with C-SPAN motivating the use of more emotional rhetoric, in line with previous work on how television has reshaped politics (Gentzkow, 2006; DellaVigna and Kaplan, 2007; Martin and Yurukoglu, 2017; Durante et al., 2019).”
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“As political information has been tied to both civic engagement and voting behavior (Delli Carpini and Keeter 1996; Gentzkow 2006; Larcinese 2007; Lassen 2005; Verba, Schlozman, and Brady 1995), we further expect the lower levels of voter information to result in lower levels of turnout in…”
BackgroundCagé, J. (2020) · Journal of Public Economics · doi:10.1016/j.jpubeco.2019.104077 · Cited by 91 · see citing works
“Considering different media outlets, a number of papers have found that media access increases political participation (Strömberg, 2004b; Gentzkow, 2006; Oberholzer-Gee and Waldfogel, 2009; Schulhofer-Wohl and Garrido, 2013; Banerjee et al., 2010; Snyder and Strömberg, 2010; Gentzkow et al., 2011).”
BackgroundResultInfluentialMedia coverage and immigration worries: Econometric evidence
Benesch, C., Loretz, S., Stadelmann, D., & Thomas, T. (2019) · Journal of Economic Behavior and Organization · doi:10.1016/j.jebo.2019.02.011 · Cited by 91 · see citing works
“…on a diverse set of outcome variables (e.g., Besley and Burgess 2002, DellaVigna and Kaplan 2007, Enikolopov et al. 2011, Gerber et al. 2009, Gentzkow 2006, Gentzkow et al. 2011, Oberholzer-Gee and Waldfogel 2009, Strömberg 2004, Yanagizawa-Drott 2014; and, for a review of this type of…”
BackgroundGreen polities: urban environmental performance and government popularity
Bianchini, L., & Revelli, F. (2013) · doi:10.1111/ecpo.12004 · Cited by 90
Referendum design, quorum rules and turnout
Aguiar-Conraria, L., & Magalhães, P. C. (2010) · Public Choice · doi:10.1007/s11127-009-9504-1 · Cited by 90 · see citing works
Shrouded costs of government: The political economy of state and local public pensions
Glaeser, E., & Ponzetto, G. A. M. (2014) · Journal of Public Economics · doi:10.1016/j.jpubeco.2014.03.005 · Cited by 88 · see citing works
“The empirical …ndings of Gentzkow (2006) and Snyder and Strömberg (2010) suggest that local newspapers are the main source of information about state and local policy, which would imply L > S .”
Information system and corporate income tax enforcement: Evidence from China
Xiao, C., & Shao, Y. (2020) · doi:10.1016/j.jaccpubpol.2020.106772 · Cited by 86
Compulsory voting, turnout, and government spending: Evidence from Austria
Hoffman, M., León, G., & Lombardi, M. (2016) · Journal of Public Economics · doi:10.1016/j.jpubeco.2016.10.002 · Cited by 86 · see citing works
Social Media and Political Donations: New Technology and Incumbency Advantage in the United StatesPreprint
Petrova, M., Sen, A., & Yildirim, P. (2016) · SSRN Electronic Journal · doi:10.2139/ssrn.2836323 · Cited by 85 · see citing works
“…our persuasion rate are 2.94-4.23 p.p., much closer to persuasion rates observed in the literature for newspaper endorsement (Chiang and Knight (2011), 6 p.p. for unexpected endorsements, or 2 p.p. for expected endorsement), or turnout e ects of entry of television (4.4 p.p., Gentzkow (2006)).”
InfluentialTelecracy: Testing for Channels of PersuasionPreprint
Barone, G., D'Acunto, F., & Narciso, G. (2012) · SSRN Electronic Journal · doi:10.2139/ssrn.2192970 · Cited by 85 · see citing works
“viewers unexposed to news proposed by (Gentzkow, 2006) and Prior (2005), which requires that Berlusconi supporters are more likely to sort into digital TV than others.”
Television, Cognitive Ability, and High School Completion
Hernæs, Ø., Markussen, S., & Røed, K. (2017) · The Journal of Human Resources · doi:10.3368/jhr.54.2.0316.7819r1 · Cited by 19 · see citing works
Political Centralization and Government Accountability
Boffa, F., Piolatto, A., & Ponzetto, G. A. M. (2016) · doi:10.1093/qje/qjv035 · Cited by 83
“In particular, the media are more likely to report on centralized policies because they concern a broader audience (Gentzkow 2006; Snyder and Strömberg 2010).”
BackgroundBroadband Internet and Political Participation: Evidence for Germany
Czernich, N. (2012) · Kyklos · doi:10.1111/j.1467-6435.2011.00526.x · Cited by 82 · see citing works
“Prat and Strömberg find that commercial TV news attracted mostly young people and those previously not well informed. Moreover, they find that those who started watching commercial TV news increased their levels of political knowledge and voter participation more than those who did not. This result by Prat and Strömbe…”
The Welfare Effects of Social Media
Allcott, H., Braghieri, L., Eichmeyer, S., & Gentzkow, M. (2019) · doi:10.3386/w25514 · Cited by 81 · see citing works
Self-citationChen, Y., Jiang, H.-J., Liang, Y., & Pan, S.-Y. (2021) · Journal of comparative economics (Print) · doi:10.1016/j.jce.2022.05.005 · Cited by 81 · see citing works
“First, following Gentzkow (2006), we carefully characterize the potential determinants, 1998iZ , of the changes in FDI regulations upon the WTO accession.”
A Citizen-Editors Model of News MediaPreprint
Sobbrio, F. (2009) · SSRN Electronic Journal · doi:10.2139/ssrn.1424398 · Cited by 81 · see citing works
“Moreover, since the more 1See, among the others, Strömberg, 2004a; Gentzkow, 2006; Eisensee and Strömberg, 2007; OberholzerGee and Waldfogel, 2009; Snyder and Strömberg, 2010.”
- Authors
- Gentzkow, M.
- Affiliations
- University of Chicago (US)
- Corresponding author
- Gentzkow, Matthew
- ORCID
- Gentzkow, Matthew
- Venue
- Quarterly Journal of Economics
- Publisher
- Oxford University Press (OUP)
- Published
- 2006-08
- Volume
- 121
- Issue
- 3
- Pages
- 931-972
- ISSN
- 0033-5533 (ISSN-L)
- 1531-4650
- OpenAlex
- W2133689495
- Cited by
- 842
- References
- 0
- Citations by year
- 2026: 52 · 2025: 55 · 2024: 69 · 2023: 62 · 2022: 60 · 2021: 46 · 2020: 47 · 2019: 56 · 2018: 43 · 2017: 37 · 2016: 40 · 2015: 53 · 2014: 33 · 2013: 37 · 2012: 26
- FWCI
- 77.54
- Type
- journal article
- Language
- en
- Open access
- green
- doi.org
- Locations
- The Quarterly Journal of Economics (publishedVersion)
- SSRN Electronic Journal (acceptedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- Topics
- Social Sciences › Sociology and Political Science › Media Influence and Politics
- Social Sciences › Political Science and International Relations › Electoral Systems and Political Participation
- Social Sciences › Communication › Media Studies and Communication
- Keywords
- television, voter turnout, media substitution, political coverage, newspaper readership, radio listening, political knowledge, congressional elections, media influence on voters
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