The DOI matches its Crossref record.
Product Performance and Consumer Satisfaction: A New Concept: An Empirical Study Examines the Influence of Physical and Psychological Dimensions of Product Performance on Consumer Satisfaction
Abstract
EVEN though knowledge of the processes that may determine consumer satisfaction should be of interest to both marketing theorists and practitioners, the topic has received little attention in the literature. A growing number of studies have analyzed perceived product performance and expectations, but they have not considered the relationships between expectations, performance, and satisfaction.' In addition, it is seldom clear which general dimensions of product performance are important to the consumer and how these dimensions are related to satisfac-
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Worsfold, K., Worsfold, J., & Bradley, G. (2007) · Journal of Applied Social Psychology · doi:10.1111/j.1559-1816.2007.00267.x · Cited by 45
Metadata
- Authors
- Swan, J. E., & Combs, L. J.
- Venue
- Journal of Marketing
- Publisher
- SAGE Publications
- Published
- 1976-04
- Volume
- 40
- Issue
- 2
- Pages
- 25-33
- ISSN
- 0022-2429 (ISSN-L)
- 1547-7185
- OpenAlex
- W2320579341
- Cited by
- 627
- References
- 0
- FWCI
- 4.11
- Type
- journal article
- Language
- en
- Open access
- closed
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