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Cited by 1,360

The DOI matches its Crossref record; 7 of the 7 references it cites were found in a registry or an index.

The Platformization of the Web: Making Web Data Platform Ready

Open access
Helmond, Anne·2015·Social Media + Society

Abstract

In this article, I inquire into Facebook’s development as a platform by situating it within the transformation of social network sites into social media platforms. I explore this shift with a historical perspective on, what I refer to as, platformization, or the rise of the platform as the dominant infrastructural and economic model of the social web and its consequences. Platformization entails the extension of social media platforms into the rest of the web and their drive to make external web data “platform ready.” The specific technological architecture and ontological distinctiveness of platforms will be examined by taking their programmability into account. I position platformization as a form of platform critique that inquires into the dynamics of the decentralization of platform features and the recentralization of “platform ready” data as a way to examine the consequences of the programmability of social media platforms for the web.

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Crossref · 10.1177/2056305115603080

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Metadata

Authors
Helmond, A.
Venue
Social Media + Society
Published
2015-07-01
Volume
1
Issue
2
ISSN
2056-3051 (ISSN-L)
OpenAlex
W2184763095
Cited by
1,360
References
7
FWCI
129.15
Type
journal article
Language
en
Open access
gold

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