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Cited by 1Digital Communication and LanguageHate Speech and Cyberbullying DetectionLinguistic research and analysis

Multidiscursivity of Cyberbullying as the Epiphenomenon of Social Media Communication in a Screen Society

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Ukrainian State University of Science and Technologies, Ukraine, Bezrukov, Andrii, Yashkina, Victoriia, Oles Honchar Dnipro National University, Ukraine, Polishko, Nataliia, Alfred Nobel University, Ukraine, Budilova, Oleksandra, Oles Honchar Dnipro National University, Ukraine·2023·ASR: Chiang Mai University Journal of Social Sciences and Humanities
DOI 10.12982/cmujasr.2023.020
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Abstract

Communication modes have significantly changed in recent years. Digitalisation and cybernation of social, scientific and cultural life have caused the emergence of new forms and means of communication. That induces shaping some specific behavioural profiles and manifesting negative traits on the web that sociocultural shifts drive. Cyberbullying has become a highly unwelcome epiphenomenon in social media communication. The inevitable transformation of rapidly changing worldview paradigms, cultural sets and stereotypes actualise the processes determining it. Language reflects those processes and objectifies the modes of communication in cyberspace. They require new research strategies within an interdisciplinary approach. Nonverbal forms of cyberbullying are also fairly common; they combine with language structures to form syncretic patterns. The article discusses the theoretical bases of circulation of those patterns in the multimodal aspect as that approach moves beyond merely language analysis and reveals the polymorphism and multidiscursivity of online communication. Depending on the type of cyberbullying, using various verbal and nonverbal techniques may be of interest in controlling a cyberbully. Clarifying the strategies for representing cyberbullying contributes to a greater understanding of one of the most crucial aspects of social media communication. Keywords: Networking, Bullying, Cyberspace, Language, Multimodality, Internet

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Research works printed but not linked: 7

  1. Bauman, S. (2023). Cyberbullying and online harassment: The impact on emotional health and well-being in higher education. In H. Cowie & C.-A. Myers (Eds.), Cyberbullying and Online Harms: Preventions and Interventions from Community to Campus (pp. 3–15). Routledge.
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Authors
Ukrainian State University of Science and Technologies, U., Bezrukov, A., Yashkina, V., Oles Honchar Dnipro National University, U., Polishko, N., Alfred Nobel University, U., Budilova, O., & Oles Honchar Dnipro National University, U.
Affiliations
  • Ukrainian State University of Science and Technologies (UA)
  • Oles Honchar Dnipro National University (UA)
  • Alfred Nobel University (UA)
ORCID
Venue
ASR: Chiang Mai University Journal of Social Sciences and Humanities
Publisher
Chiang Mai University
Published
2023-06-29
Volume
10
Issue
2
ISSN
  • 2408-1469 (ISSN-L)
  • 2465-4329
DOI
10.12982/cmujasr.2023.020
OpenAlex
W4384072775
Cited by
1
References
62
Citations by year
2025: 1
FWCI
0.17
Type
journal article
Language
en
Open access
Locations
  • ASR Chiang Mai University Journal of Social Sciences and Humanities (publishedVersion)
  • ТРАНСПОРТНІ СИСТЕМИ ТА ТЕХНОЛОГІЇ ПЕРЕВЕЗЕНЬ (ЗБІРНИК НАУКОВИХ ПРАЦЬ ДНІПРОПЕТРОВСЬКОГО НАЦІОНАЛЬНОГО УНІВЕРСИТЕТУ ЗАЛІЗНИЧНОГО ТРАНСПОРТУ ІМЕНІ АКАДЕМІКА В. ЛАЗАРЯНА) (submittedVersion)
Topics
  • Physical Sciences › Computer Science › Human-Computer Interaction › Digital Communication and Language
  • Physical Sciences › Computer Science › Artificial Intelligence › Hate Speech and Cyberbullying Detection
  • Social Sciences › Arts and Humanities › Language and Linguistics › Linguistic research and analysis
Keywords
cyberbullying, social media communication, multimodality, nonverbal communication, cyberspace, online communication, digitalization

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