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Cited by 1,602

The DOI matches its Crossref record; 6 of the 6 references it cites were found in a registry or an index.

Understanding Service Convenience

Berry, Leonard L., Seiders, Kathleen, Grewal, Dhruv·2002·Journal of Marketing
DOI 10.1509/jmkg.66.3.1.18505
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Abstract

The subject of service convenience is important in service economies, yet little is known about this topic. The consumer convenience literature—strong in certain respects, underdeveloped in other respects—gives insufficient attention to service convenience. The prevailing pattern is either to treat service convenience generally or to lump services and goods together into an overall convenience construct. The authors seek to stimulate a higher level of research activity and dialogue by proposing a more comprehensive and multidimensional conceptualization of service convenience and a model delineating its antecedents and consequences. The authors build their case by systematically examining the convenience literature, explicating the dimensions and types of service convenience, developing the overall model and related research propositions, and presenting directions for further research.

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Metadata

Authors
Berry, L. L., Seiders, K., & Grewal, D.
Venue
Journal of Marketing
Publisher
SAGE Publications
Published
2002-07
Volume
66
Issue
3
Pages
1-17
ISSN
  • 0022-2429 (ISSN-L)
  • 1547-7185
DOI
10.1509/jmkg.66.3.1.18505
OpenAlex
W2034170327
Cited by
1,602
References
6
FWCI
32.07
Type
journal article
Language
en
Open access
closed

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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.