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Cited by 432Environmental Sustainability in BusinessSustainable Supply Chain ManagementPro-Environmental Behavior and Attitudes

The DOI matches its Crossref record; 117 of the 117 references it cites were found in a registry or an index.

Why Do Consumers Make Green Purchase Decisions? Insights from a Systematic Review

Open access
Zhang, Xiaoyun, Dong, Feng·2020·International Journal of Environmental Research and Public Health
DOI 10.3390/ijerph17186607PMC PMC7559813
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Abstract

In order to achieve sustainable development to protect the environment and society, an increasing number of scholars have conducted in-depth research on green marketing and green purchases. Although great achievements have been made in this field, there still is room for further progress. This study reviews 97 papers providing empirical research on green purchase behavior from 2015 to 2020. First, we review the widely used consumer theory and its extended application in recent years. Second, we divide the influencing factors of green purchase behavior into the following three categories and discuss them in detail: individual factors, product attributes and marketing, and social factors. Finally, we put forward the following possible directions for future research. (1) The authors can consider adjustment to the survey objects to weaken the subjectivity of the data. (2) Longitudinal research can be used to assess the impact of education and policies with a lagging effect on consumers. (3) The authors can broaden the research direction towards a cross-cultural background. (4) The behavior of various green products (such as recyclable tires, recycled glass containers, recycled paper) could be explored to enrich the research content. (5) It will be beneficial to combine a variety of consumer theories to explore the green purchase behavior of consumers and break through the existing linear hypothesis path to explore new research methods.

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Crossref · 10.3390/ijerph17186607

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Figure A1 Distribution of papers across region.
Figure A1 Distribution of papers across region.CC BY · PubMed Central
Figure 1 Framework of material analysis.
Figure 1 Framework of material analysis.CC BY · PubMed Central
Figure 2 Distribution of papers across product category.
Figure 2 Distribution of papers across product category.CC BY · PubMed Central
Figure 3 A comprehensive action determination model.
Figure 3 A comprehensive action determination model.CC BY · PubMed Central
Figure 4 Context model for analyzing environmental consciousness and behavior.
Figure 4 Context model for analyzing environmental consciousness and behavior.CC BY · PubMed Central
Figure 5 Classification of determinants of green purchase.
Figure 5 Classification of determinants of green purchase.CC BY · PubMed Central

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Citations

Cites

Show all 117 references

Research works printed but not linked: 9

  1. Sheng, 2018, The impact of consumer’s environmental responsibility on green product purchase behavior—A case of energy saving household appliances, Forum Stat. Inf., 33, 114
  2. Sheng, 2019, Research on driving mechanism of green consumption behavior of Chinese residents from the perspective of environmental co-governance, Forum Stat. Inf., 34, 109
  3. Sheng, 2019, A study on the social mechanism driving consumers’ green purchase from the perspective of social interaction, J. Huazhong Agric. Univ., 2, 81
  4. Megavannan, 2019, A study on green products buying decision among chennai people with respect to their ecological consciousness and challenges to buy, Int. J. Recent Technol. Eng. (IJRTE), 8, 137
  5. Fishbein, M., and Ajzen, I. (1977). Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research, Addison-Wesley, Publishing Company.
  6. Lao, 2013, Research on the influence mechanism of consumer innovation on green consumption behavior, Nankai Manag. Rev., 4, 106
  7. Stkols, D., and Altman, I. (1987). Managing scarce environmental resources. Handbook of Environmental Psychology, Wiley.
  8. Peng, 2013, A review of the research on Influencing Factors of environmental behavior at home and abroad, China. Popul. Resourc. Environ., 23, 140
  9. Wang, 2013, The influence of resource conservation consciousness on resource conservation behavior: An interactive and moderating effect model in the context of Chinese culture, J. Manag. World, 8, 77

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Metadata

Authors
Zhang, X., & Dong, F.
Affiliations
China University of Mining and Technology (CN)
Corresponding author
Dong, Feng
ORCID
Venue
International Journal of Environmental Research and Public Health
Publisher
MDPI AG
Published
2020-09-11
Volume
17
Issue
18
Pages
6607
ISSN
1660-4601 (ISSN-L)
DOI
10.3390/ijerph17186607
PMC
PMC7559813
OpenAlex
W3084826860
Cited by
337
References
117
Citations by year
2026: 39 · 2025: 89 · 2024: 65 · 2023: 58 · 2022: 60 · 2021: 25
FWCI
4.29
Type
journal article
Language
en
Open access
Licence
Locations
  • International Journal of Environmental Research and Public Health (publishedVersion, cc-by)
  • PubMed Central (publishedVersion, cc-by)
  • PubMed (publishedVersion)
  • RePEc: Research Papers in Economics (submittedVersion)
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion)
Funders
  • National Natural Science Foundation of China (71974188 and 71573254)
  • Humanities and Social Science Fund of Ministry of Education of China (19JDGC011)
  • Jiangsu Funds for Social Science (17JDB004)
Topics
  • Social Sciences › Business, Management and Accounting › Marketing › Environmental Sustainability in Business
  • Social Sciences › Business, Management and Accounting › Strategy and Management › Sustainable Supply Chain Management
  • Physical Sciences › Environmental Science › Management, Monitoring, Policy and Law › Pro-Environmental Behavior and Attitudes
Keywords
green purchase behavior, green marketing, consumer behavior, sustainable consumption, consumer theory, influencing factors, product attributes, social factors, environmental policy, cross-cultural research, recycled products
MeSH terms
Sustainable Development, Conservation of Natural Resources, Consumer Behavior, Culture, Humans, Problem Solving, Surveys and Questionnaires, Marketing

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