Stakeholder Multiplicity: Toward an Understanding of the Interactions between Stakeholders
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Stakeholder marketing recognizes that stakeholders interact directly or indirectly with each other.
“stakeholder marketing recognizes that stakeholders interact directly or indirectly with each other (Rowley 1997;Neville and Menguc 2006;Shipilov and Li 2012)”
From Stakeholder marketing: theoretical foundations and required capabilities (2015) · cites this paper as Neville and Menguc 2006
Scholarly work on stakeholder theory remains mostly focused on dyadic relationships and does not capture the complex interactions within the stakeholder network to their full extent.
“Scholarly work on stakeholder theory, although holistic in its aim and origin, remains mostly focused on dyadic relationships and does not capture the complex interactions within the stakeholder network to their full extent (Neville and Menguc 2006).”
From Stakeholder marketing: theoretical foundations and required capabilities (2015) · cites this paper as Neville and Menguc 2006
Stakeholder networks are likely to be characterized by tension.
“They have different interests and, as a result, stakeholder networks are likely to be characterized by tension (Oliver 1991;Wood and Jones 1995;Neville and Menguc 2006).”
From Stakeholder marketing: theoretical foundations and required capabilities (2015) · cites this paper as Neville and Menguc 2006
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- Authors
- Neville, B. A., & Menguc, B.
- Affiliations
- The University of Melbourne (AU)
- Corresponding author
- Neville, Benjamin A.
- ORCID
- Neville, Benjamin A.
- Venue
- Journal of Business Ethics
- Published
- 2006-07
- Volume
- 66
- Issue
- 4
- Pages
- 377-391
- ISSN
- 0167-4544 (ISSN-L)
- 1573-0697
- OpenAlex
- W2002499508
- Cited by
- 379
- References
- 52
- Citations by year
- 2026: 9 · 2025: 12 · 2024: 14 · 2023: 25 · 2022: 16 · 2021: 18 · 2020: 22 · 2019: 22 · 2018: 20 · 2017: 25 · 2016: 31 · 2015: 27 · 2014: 25 · 2013: 14 · 2012: 22
- FWCI
- 40.87
- Type
- journal article
- Language
- en
- Open access
- closed
- Licence
- www.springer.com/tdm (tdm)
- Locations
- Journal of Business Ethics (publishedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- Minerva Access (University of Melbourne) (submittedVersion)
- Research Portal (King's College London) (submittedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Strategy and Management › Corporate Social Responsibility Reporting
- Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Corporate Social Responsibility and Sustainability
- Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Management and Organizational Studies
- Keywords
- stakeholder interaction, stakeholder theory, stakeholder identification, stakeholder salience, stakeholder networks, government stakeholders, employee stakeholders, environmental concern
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