The DOI matches its Crossref record; 117 of the 118 references it cites were found in a registry or an index.
Customer-based corporate reputation of a service firm: scale development and validation
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Integrity signals
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“Corporations with higher reputation were linked with superior customer loyalty (Bartikowski et al. 2011), higher customer satisfaction (Walsh and Beatty 2007; Walsh et al. 2009), and retention (Bartikowski and Walsh 2011).”
From Health insurance policy renewal: an exploration of reputation, performance, and affect to understand customer inertia (2022) · cites this paper as Walsh and Beatty 2007
Citations
Cites
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Research works printed but not linked: 8
- Caruana, A., Ramasashan, B., & Krentler, K. A. (2004). Corporate reputation, customer satisfaction, & customer loyalty: What is the relationship? In H. E. Spotts (Ed.), Proceedings: Developments in marketing science, vol. 27 (p. 301). Coral Gables, FL: Academy of Marketing Science.
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- Johnson, M., & Zinkhan, G. M. (1990). Defining and measuring company image. In B. J. Dunlap (Ed.), Developments in marketing science, XIII (pp. 346–350). Provo, UT: Academy of Marketing Science.
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Chung, W. M. (2026) · Innovations in Business and Strategic Management · doi:10.61577/ibsm.2026.100006
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Pineda, A. A. A., Martínez, L. R., & Calderón, C. (2026) · Corporate Reputation Review · doi:10.1057/s41299-026-00271-8
Iack, C. B., Filho, A. L. D. O. P., Abreu, C. M. F. D., Viana, N. C. R. T., da Silva, A. P. F., Aguiar, M. N. C., Lima, O. D. S. F. C., & Lima, A. B. (2026) · Revista Tópicos. · doi:10.70773/revistatopicos/789229228
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Silva, C. R. E. (2019) · International Journal of Business Marketing · doi:10.18568/ijbmkt.4.2.130
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Meierer, M. (2010) · Gabler eBooks · doi:10.1007/978-3-8349-6319-2_2
Corporate Reputation in Polish Managers' Opinions
Mikuczewska-Wośko, A., & Mikuczewska, B. (2008) · Economics and Organization of Enterprise
Metadata
- Authors
- Walsh, G., & Beatty, S. E.
- Affiliations
- University of Koblenz and Landau (DE)
- University of Alabama (US)
- Corresponding author
- Beatty, Sharon E.
- ORCID
- Beatty, Sharon E.
- Venue
- Journal of the Academy of Marketing Science
- Published
- 2007-03
- Volume
- 35
- Issue
- 1
- Pages
- 127-143
- ISSN
- 0092-0703 (ISSN-L)
- 1552-7824
- OpenAlex
- W2076361923
- Cited by
- 899
- References
- 118
- Citations by year
- 2026: 39 · 2025: 33 · 2024: 57 · 2023: 68 · 2022: 63 · 2021: 65 · 2020: 52 · 2019: 72 · 2018: 61 · 2017: 64 · 2016: 54 · 2015: 49 · 2014: 59 · 2013: 42 · 2012: 51
- FWCI
- 38.80
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of the Academy of Marketing Science (publishedVersion)
- Strathprints: The University of Strathclyde institutional repository (University of Strathclyde) (acceptedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Strategy and Management › Corporate Identity and Reputation
- Social Sciences › Business, Management and Accounting › Marketing › Customer Service Quality and Loyalty
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior in Brand Consumption and Identification
- Keywords
- corporate reputation, service companies, scale development, customer orientation, employer attractiveness, financial strength, product and service quality, socio-environmental responsibility, customer satisfaction, customer loyalty, consumer trust, word of mouth
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