The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders
Open accessAbstract
La globalización y el entorno empresarial mundial han incrementado la exigencia social de un comportamiento empresario más responsable y más comprometido con su entorno.El presente artículo se desarrolló partiendo de un estudio de investigación cualitativo, en el que se usó el método etnográfico, para dar a conocer las prácticas de Responsabilidad Social Empresarial de los puertos de Barranquilla, en los barrios subnormales del perímetro urbano, bajo el enfoque histórico hermenéutico, desde la mirada de las representaciones sociales.El artículo se estructura en cinco partes: introducción de la propuesta investigativa; luego, se justifica la investigación con un análisis epistemológico, evidenciando los programas de responsabilidad social que tiene el puerto y se muestra la problemática del contexto.Posteriormente, se desarrolla una revisión del estado del arte de la Responsabilidad Social, el contexto del puerto y la normatividad.Seguidamente se muestra la metodología usada para la investigación; y por último, el impacto que genera la Investigación.Se concluye que las teorías que soportan esta investigación son de gran apoyo para determinar las prácticas socialmente responsables dentro de la dimensión cultural y el fenómeno que se evidencia en los puertos de Barranquilla y los barrios del perímetro urbano.
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Carroll planteó cuatro clases de responsabilidades sociales de las empresas en forma de pirámide: económicas, legales, éticas y filantrópicas.
“Es importante la aportación a partir de los años 70 de Carroll (1991) quien, con su teoría de la Pirámide, plantea cuatro clases de responsabilidades sociales de las empresas con forma de pirámide.En la base están las responsabilidades económicas, más arriba las legales, por encima las éticas y en la cumbre las filantrópicas.”
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- Authors
- Carroll, A. B.
- Affiliations
- University of Georgia (US)
- Corresponding author
- Carroll, Archie B.
- ORCID
- Carroll, Archie B.
- Venue
- Business Horizons
- Publisher
- Elsevier BV
- Published
- 1991-07
- Volume
- 34
- Issue
- 4
- Pages
- 39-48
- ISSN
- 0007-6813 (ISSN-L)
- OpenAlex
- W2035880114
- Cited by
- 9,036
- References
- 2
- Citations by year
- 2026: 464 · 2025: 593 · 2024: 565 · 2023: 713 · 2022: 600 · 2021: 647 · 2020: 630 · 2019: 517 · 2018: 555 · 2017: 518 · 2016: 460 · 2015: 511 · 2014: 427 · 2013: 423 · 2012: 335
- FWCI
- 5.99
- Type
- journal article
- Language
- en
- Open access
- bronze
- doi.org
- Locations
- Business Horizons (publishedVersion)
- Económicas CUC (publishedVersion, cc-by-nc-nd)
- DSPACE System - Metalibrary (University of the Coast) (publishedVersion, cc-by-nc-sa)
- RePEc: Research Papers in Economics (submittedVersion)
- Dialnet (Universidad de la Rioja) (submittedVersion)
- DSPACE System - Metalibrary (University of the Coast) (submittedVersion, other-oa)
- Topics
- Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Corporate Social Responsibility and Sustainability
- Social Sciences › Business, Management and Accounting › Strategy and Management › Corporate Social Responsibility Reporting
- Social Sciences › Education › Higher Education and Sustainability
- Keywords
- corporate social responsibility, Barranquilla port, social representations, moral management, organizational stakeholders
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