Market and partner selection processes in international retail franchising
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In the 2000s, qualitative methods started taking over in IF research.
“In the 2000s, qualitative methods started taking over (Doherty, 2007(Doherty, , 2009;;Doherty and Alexander, 2004).”
From A systematic review of international franchising (2021) · cites this paper as Doherty, 2009
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Bretas, V. P. G., Rocha, T. V., Spers, E. E., & Melo, P. L. D. R. (2020) · ReMark - Revista Brasileira de Marketing · doi:10.5585/remark.v19i1.17139 · Cited by 7 · see citing works
Misbauddin, S. M., Nabi, M. N. U., & Dornberger, U. (2022) · Journal of Social Entrepreneurship · doi:10.1080/19420676.2022.2143868 · Cited by 6 · see citing works
Equity ownership and control of international joint ventures in the retail sector
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A framework to select commercial bank partner using fuzzy BSC-DEA method
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Marketing strategies in the internationalization process of Brazilian franchises
Camargo, M. A. D. A. P., Rocha, T. V., & Silva, S. C. L. D. C. E. (2016) · Review of Business Management · doi:10.7819/rbgn.v18i62.2804 · Cited by 6 · see citing works
Franchising and the internationalization of businesses: the case of fast food chains
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Franchising Performance from Franchisee Perspective: Case in Education Franchising in Indonesia
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The influence of corporate global mindset on international franchising
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The Impact of Traditional Direct Marketing on Creating Brand Awareness: Case Study on IKEA in Jordan
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Joint Venture Strategy for Emerging Economy: Evidence From Russian Energy Sector
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Performance in Franchise Systems : The Franchisee Perspective
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Estudos de caso na internacionalização varejista: uma revisão de literatura
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International or National Orientation: A Comparative Study of Mexican Franchisors
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Global Franchising Operational Issues
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- Authors
- Doherty, A. M.
- Affiliations
- University of Glamorgan (GB)
- Corresponding author
- Doherty, Anne Marie
- ORCID
- Doherty, Anne Marie
- Venue
- Journal of Business Research
- Publisher
- Elsevier BV
- Published
- 2009-05
- Volume
- 62
- Issue
- 5
- Pages
- 528-534
- ISSN
- 0148-2963 (ISSN-L)
- OpenAlex
- W2091354455
- Cited by
- 145
- References
- 46
- Citations by year
- 2026: 1 · 2025: 3 · 2024: 8 · 2023: 1 · 2022: 5 · 2021: 11 · 2020: 13 · 2019: 6 · 2018: 9 · 2017: 16 · 2016: 8 · 2015: 8 · 2014: 10 · 2013: 10 · 2012: 10
- FWCI
- 26.38
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Business Research (publishedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- Strathprints: The University of Strathclyde institutional repository (University of Strathclyde) (submittedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Strategy and Management › Franchising Strategies and Performance
- Social Sciences › Business, Management and Accounting › Strategy and Management › International Business and FDI
- Social Sciences › Business, Management and Accounting › Strategy and Management › Business Strategy and Innovation
- Keywords
- international franchising, market selection, mate choice, opportunism, strategic behavior, market attractiveness, local knowledge, brand understanding, international retail
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