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The DOI matches its Crossref record; 74 of the 74 references it cites were found in a registry or an index.

Privacy calculus model in e-commerce – a study of Italy and the United States

Dinev, Tamara, Bellotto, Massimo, Hart, Paul, Russo, Vincenzo, Serra, Ilaria, Colautti, Christian·2006·European Journal of Information Systems

Abstract

This study examines cross-cultural differences beliefs related to e-commerce use for Italy and the United States. We argue that for both cultures, the user's decision to make an online purchase is simultaneously influenced by a set of contrary factors. These include decision facilitators such as propensity to trust and institutional trust, and decision inhibitors such as perceived risk and privacy concerns. We argue that substantial cultural differences exist that affect the above factors and the relationships among them. We use Hofstede's cultural theory and Fukuyama's theory of trust and social capital, along with emic factors important for the Italian society, to develop the study's propositions. The hypotheses were empirically tested using LISREL structural equation modeling and multigroup analysis. The results revealed that the Italian society exhibited lower propensity to trust, institutional trust, privacy concerns, and higher perceived risk. The relationships between institutional trust and e-commerce use, privacy concerns and e-commerce use, and perceived risk and institutional trust are all weaker for Italy. The relationship between perceived risk and privacy concerns is stronger for Italy. The paper's major contribution is in validating an important model of e-commerce use across two cultures and showing the moderating effects of culture.

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Cites

Show all 74 references

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Metadata

Authors
Dinev, T., Bellotto, M., Hart, P., Russo, V., Serra, I., & Colautti, C.
Venue
European Journal of Information Systems
Published
2006-08
Volume
15
Issue
4
Pages
389-402
ISSN
  • 0960-085X (ISSN-L)
  • 1476-9344
OpenAlex
W2019734760
Cited by
388
References
74
FWCI
14.17
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Privacy calculus model in e-commerce – a study of Italy and the United States. https://app.cochat.ai/papers/10.1057/palgrave.ejis.3000590
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Dinev, T., Bellotto, M., Hart, P., Russo, V., Serra, I., & Colautti, C. (2006). Privacy calculus model in e-commerce – a study of Italy and the United States. European Journal of Information Systems. https://doi.org/10.1057/palgrave.ejis.3000590

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