Distractor Filtering in Media Multitaskers
Abstract
A growing amount of modern media is consumed simultaneously, a phenomenon known as ‘media multitasking’. Individuals who regularly engage in this activity, heavy media multitaskers (HMMs), are more affected by irrelevant information that can intrude into a primary task than are light media multitaskers (LMMs—Ophir et al, 2009 Proceedings of the National Academy of Sciences of the USA106 15583). However, the locus of this deficit is unknown, as previous research is consistent with both memory and attentional explanations. Here, we isolated attentional processes by employing a singleton distractor task with low working-memory demands. In this task, LMMs used top – down information to improve their performance, yet HMMs did not. This difference in performance in an established attentional capture task argues for the presence of attentional differences in HMMs and is consistent with the idea that HMMs maintain a wider attentional scope than LMMs, even when instructed otherwise.
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Frequent media multitaskers may maintain a wider attentional scope, allowing attention to more visual information compared to infrequent multitaskers who maintain a narrower attentional scope.
“Cain and Mitroff (2011) argue that the difference in performance on the attentional task affirm attentional differences in heavy media multitaskers; thus, frequent media multitaskers may maintain a wider attentional scope which allows attention to more visual information compared to infrequent multitaskers who maintain a narrower attentional scope.”
From Efficient, helpful, or distracting? A literature review of media multitasking in relation to academic performance (2018) · cites this paper as Cain & Mitroff, 2011
One study found heavy media multitaskers were less able to selectively attend to a target than light media multitaskers, r = −.36.
“One study found that HMMs appear to be less able to selectively attend to a specific target compared with LMMs, r = À.36 (Cain & Mitroff, 2011).”
From The consequences of media multitasking for youth: A review (2015) · cites this paper as Cain & Mitroff, 2011
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- Authors
- Cain, M. S., & Mitroff, S. R.
- Affiliations
- Duke University (US)
- Corresponding author
- Cain, Matthew S
- Venue
- Perception
- Publisher
- SAGE Publications
- Published
- 2011-01-01
- Volume
- 40
- Issue
- 10
- Pages
- 1183-1192
- ISSN
- 0301-0066 (ISSN-L)
- 1468-4233
- OpenAlex
- W2014369806
- Cited by
- 160
- References
- 25
- Citations by year
- 2026: 10 · 2025: 10 · 2024: 11 · 2023: 10 · 2022: 15 · 2021: 12 · 2020: 15 · 2019: 14 · 2018: 16 · 2017: 10 · 2016: 8 · 2015: 13 · 2014: 9 · 2013: 6 · 2012: 1
- FWCI
- 12.14
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Perception (publishedVersion)
- PubMed (publishedVersion)
- Topics
- Social Sciences › Decision Sciences › Information Systems and Management › Personal Information Management and User Behavior
- Life Sciences › Neuroscience › Cognitive Neuroscience › Neural and Behavioral Psychology Studies
- Social Sciences › Psychology › Experimental and Cognitive Psychology › Cognitive Abilities and Testing
- Keywords
- media multitasking, distractor filtering, attentional capture, top-down control, attentional scope, working memory, attention deficits
- MeSH terms
- Aptitude, Attention, Color Perception, Communications Media, Discrimination, Psychological, Female, Field Dependence-Independence, Habits, Humans, Male, Memory, Short-Term, Orientation, Pattern Recognition, Visual, Practice, Psychological, Reaction Time
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