The social power of algorithms
Open accessAbstract
This article explores the questions associated with what might be thought of as the social power of algorithms. The article, which introduces a special issue on the same topic, begins by reflecting on how we might approach algorithms from a social scientific perspective. The article is then split into two sections. The first deals with the issues that might be associated with an analysis of the power of the algorithms themselves. This section outlines a series of issues associated with the functionality of the algorithms and how these functions are powerfully deployed within social world. The second section then focuses upon the notion of the algorithm. In this section, the article argues that we need to look beyond the algorithms themselves, as a technical and material presence, to explore how the notion or concept of the algorithm is also an important feature of their potential power. In this section, it is suggested that we look at the way that notions of the algorithm are evoked as a part of broader rationalities and ways of seeing the world. Exploring the notion of the algorithm may enable us to see how algorithms also play a part in social ordering processes, both in terms of how the algorithm is used to promote certain visions of calculative objectivity and also in relation to the wider governmentalities that this concept might be used to open up.
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When professionals cannot analyze the reasoning behind AI decisions, they miss out on the learning process, lacking opportunities to reflect on, deepen, or update their expertise.
“When professionals cannot analyze the reasoning behind AI decisions, they miss out on the learning process (Beer 2017), lacking opportunities to reflect on, deepen, or update their expertise (Beane 2019).”
From To Engage or Not to Engage with AI for Critical Judgments: How Professionals Deal with Opacity When Using AI for Medical Diagnosis (2022) · cites this paper as Beer 2017
The Abstract (page unavailable) discusses the difficulty of understanding algorithms and describes rules hidden within 'black boxes.' It does not say that professionals who cannot analyze AI decisions miss out on a learning process. The later claim about updating expertise is cited to Beane, not Beer. (LLM, conf=0.78)
Experimental — accuracy not yet measuredPower is operationalized through the algorithm, in that algorithmic output cements, maintains or produces certain truths, and users' understanding of the world is changed through their algorithmic interaction.
“Beer (2017) noted that power is “operationalized through the algorithm, in that the algorithmic output cements, maintains or produces certain truths” (p.8) and users' understanding of the world is changed through their algorithmic interaction.”
From Expanding on the Frames: Making a Case for Algorithmic Literacy (2023) · cites this paper as Beer, 2017
While machine algorithms shape human actions, humans shape these algorithms through their actions, creating a recursive relationship.
“While machine algorithms shape human actions, humans shape these algorithms through their actions, which create a recursive relationship (Beer, 2017).”
From Artificial Intelligence and Management: The Automation–Augmentation Paradox (2021) · cites this paper as Beer, 2017
The collective impact of algorithms has spurred discussions on the autonomy afforded to end users.
“The collective impact of algorithms has spurred discussions on the autonomy afforded to end users.(Ananny and Crawford 2018;Beer 2017;Taddeo and Floridi 2018b;Möller et al. 2018;Malhotra et al. 2018;Shin and Park 2019;Hauer 2019;Bauer and Dubljević 2020).”
From The ethics of algorithms: key problems and solutions (2022) · cites this paper as Beer 2017
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“Algorithms are objective insofar as they inherently are neither pernicious nor benevolent; rather, it is how they are constructed and deployed that conditions effects (Beer, 2017).”
BackgroundInfluentialData doxa: The affective consequences of data practices
Smith, G. J. D. (2018) · Big Data & Society · doi:10.1177/2053951717751551 · Cited by 112 · see citing works
“This situation is problematic in that power and capital increasingly transfer through data and yet people generally possess only a limited awareness of how data exercise influence over their lives in important, if often opaque and unseen, ways (Beer, 2017).”
BackgroundAiroldi, M., & Rokka, J. (2022) · Consumption Markets & Culture · doi:10.1080/10253866.2022.2084726 · Cited by 111 · see citing works
The formal rationality of artificial intelligence-based algorithms and the problem of bias
Nishant, R., Schneckenberg, D., & Ravishankar, M. N. (2023) · Journal of Information Technology · doi:10.1177/02683962231176842 · Cited by 109 · see citing works
“They establish legitimacy and authority for recognizing data patterns and making predictions and classi fi cations by promoting calculative objectivity and using the formal language of rationality (Beer, 2017; Carlson, 2018).”
BackgroundEthical implications of text generation in the age of artificial intelligence
Illia, L., Colleoni, E., & Zyglidopoulos, S. (2023) · Business Ethics, the Environment & Responsibility · doi:10.1111/beer.12479 · Cited by 128 · see citing works
Pignot, E. (2021) · Organization · doi:10.1177/1350508420974523 · Cited by 92 · see citing works
“The use of words such as ‘manually’, ‘suspect’, ‘manipu-late’, ‘secret source’ and ‘take a peek under the hood’ clearly confirm that it is becoming increasingly difficult to ignore the human hand in the steering of algorithms (Beer, 2017).”
BackgroundMeasuring algorithmically infused societies
Wagner, C., Strohmaier, M., Olteanu, A., Kıcıman, E., Contractor, N., & Eliassi-Rad, T. (2021) · Nature · doi:10.1038/s41586-021-03666-1 · Cited by 144 · see citing works
Zum Verhältnis von Digitalisierung und Organisation
Büchner, S. (2018) · Zeitschrift für Soziologie · doi:10.1515/zfsoz-2018-0121 · Cited by 107 · see citing works
Sociological perspectives on artificial intelligence: A typological reading
Liu, Z. (2021) · Sociology Compass · doi:10.1111/soc4.12851 · Cited by 118 · see citing works
“Algorithms are deemed powerful social ‘institutions' because they are widely utilised in a range of social sorting, profiling, recommendation and decision ‐ making processes upon whose results salient social and legal actions are taken (Beer, 2017).”
BackgroundShank, D. B., DeSanti, A., & Maninger, T. (2019) · Information Communication & Society · doi:10.1080/1369118x.2019.1568515 · Cited by 114 · see citing works
“Another fruitful avenue would be to consider the type of AI and the information known about its algorithms, as algorithms di ff er in purpose, bias, ability, and complexity (Beer, 2017; Kitchin, 2017).”
BackgroundDiversity and language technology: how language modeling bias causes epistemic injustice
Helm, P., Bella, G., Koch, G., & Giunchiglia, F. (2024) · Ethics and Information Technology · doi:10.1007/s10676-023-09742-6 · Cited by 110 · see citing works
“Unbiasedness is therefore a deceptive goal that, instead of solving social problems, reproduces problematic ideas, such as the unrealistic imaginary that technology can be neutral (Beer, 2017).”
Libel by Algorithm? Automated Journalism and the Threat of Legal Liability
Lewis, S. C., Sanders, A. K., & Carmody, C. (2018) · Journalism & Mass Communication Quarterly · doi:10.1177/1077699018755983 · Cited by 101 · see citing works
“Such questions figure into a broader set of concerns about the “social power of algorithms” (Beer, 2017), or the increasing and complicated role that algorithmic processes play in structuring our social world, in connection with big data, automation, and the overall quantification of everyday life…”
BackgroundThe Ethics of Algorithms: Key Problems and SolutionsPreprint
Tsamados, A., Aggarwal, N., Cowls, J., Morley, J., Roberts, H., Taddeo, M., & Floridi, L. (2020) · SSRN Electronic Journal · doi:10.2139/ssrn.3662302 · Cited by 101 · see citing works
Constraining context: Situating datafication in public administration
Reutter, L. M. (2022) · New Media & Society · doi:10.1177/14614448221079029 · Cited by 98 · see citing works
“Key policy documents were analyzed: these included the digitalization strategy for the public sector, the Norwegian AI strategy, the concept selection study on sharing of data within the public sector, and mandate letters for the two organizations (2017–2019).”
BackgroundMethodTeaching “Against” Social Media: Confronting Problems of Profit in the Curriculum
Krutka, D. G., Manca, S., Galvin, S. M., Greenhow, C., Koehler, M. J., & Askari, E. (2019) · Teachers College Record: The Voice of Scholarship in Education · doi:10.1177/016146811912101410 · Cited by 97 · see citing works
“Although there is great power in the algorithms that drive social media platforms (Beer, 2017; Noble, 2018), this power is often subtle enough not to be noticed by students (or most users) who only pay attention to the results that algorithms produce.”
BackgroundVisual Network Analysis: a qualitative method for researching sociomaterial practice
Decuypere, M. (2019) · Qualitative Research · doi:10.1177/1468794118816613 · Cited by 96 · see citing works
“At this point, it is crucial to apprehend the working operations of the algorithm, in order to obtain a full awareness of what it does and how it shapes a particular view on practice (Beer, 2017).”
BackgroundParadoxes of Media and Information Literacy
Haider, J., & Sundin, O. (2022) · Routledge eBooks · doi:10.4324/9781003163237 · Cited by 114 · see citing works
Dogruel, L., Facciorusso, D., & Stark, B. (2020) · Information Communication & Society · doi:10.1080/1369118x.2020.1863999 · Cited by 95 · see citing works
“Numerous studies have demonstrated that algorithms cannot be studied adequately as stand-alone processes, but instead need to be viewed as embedded in wider ecosystems (Beer, 2017; Willson, 2017) comprising both technical and human components.”
BackgroundEthics as Methods: Doing Ethics in the Era of Big Data Research—Introduction
Markham, A. N., Tiidenberg, K., & Herman, A. C. (2018) · Social Media + Society · doi:10.1177/2056305118784502 · Cited by 94 · see citing works
“This Special Issue contributes specific cases and fine-grained conceptual distinctions to ongoing discussions and critiques of data-driven research models and big data analytics (cf. Beer, 2017; boyd & Crawford, 2012; Cheney-Lippold, 2017; Leurs, 2017; Zook et al., 2017).”
BackgroundZha, D., Melewar, T. C., Foroudi, P., & Jin, Z. (2020) · International Journal of Management Reviews · doi:10.1111/ijmr.12226 · Cited by 98 · see citing works
Re-engineering justice? Robot judges, computerised courts and (semi) automated legal decision-making
Morison, J., & Harkens, A. (2019) · Legal Studies · doi:10.1017/lst.2019.5 · Cited by 89 · see citing works
Understanding Digital Inequality: A Theoretical Kaleidoscope
Kühn, C., Khoo, S.-M., Czerniewicz, L., Lilley, W., Bute, S. J. R., Crean, A., Abegglen, S., Burns, T., Sinfield, S. F., Jandrić, P., et al. (2023) · Postdigital Science and Education · doi:10.1007/s42438-023-00395-8 · Cited by 111 · see citing works
“Beer (2017) reflects on the role of such algorithms in shaping how people are treated and judged and how, as a result, they affect outcomes and opportunities for people, while Bucher (2017) explores ‘how algorithms make people feel’, elaborating on the details of people’s personal stories of…”
BackgroundThe Digital Architecture of Time Management
Wajcman, J. (2018) · Science, Technology and Human Values · doi:10.1177/0162243918795041 · Cited by 70 · see citing works
“In the current moment, it is artificial intelligence, machine learning, and data analytics that are emblematic—we live in the age of the algorithm (Beer 2017; Ziewitz 2016).”
BackgroundHuo, W., Zheng, G., Yan, J., Sun, L., & Han, L. (2022) · Computers in Human Behavior · doi:10.1016/j.chb.2022.107253 · Cited by 89 · see citing works
News Algorithms, Photojournalism and the Assumption of Mechanical Objectivity in Journalism
Carlson, M. (2019) · Digital Journalism · doi:10.1080/21670811.2019.1601577 · Cited by 85 · see citing works
“Beer (2017, 11) labels this attribute “calculative objectivity,” noting the symbolic character of algorithms as “shorthand for the power and potential of calculative systems that can think more quickly, more comprehensively and more accurately than humans.””
BackgroundAlgorithmic assemblages of care: imaginaries, epistemologies and repair work
Schwennesen, N. (2019) · Sociology of Health & Illness · doi:10.1111/1467-9566.12900 · Cited by 84 · see citing works
“The notion of the algorithm as an apparatus which is both powerful and inscrutable at the same time has come to structure current discussions on algorithms and their role in the contemporary healthcare sector (Beer 2017, Neyland 2016).”
BackgroundMaalsen, S. (2023) · Progress in Human Geography · doi:10.1177/03091325221149439 · Cited by 81 · see citing works
“It is these algorithmic associations through which Neyland and M¨ollers see algorithms as having social power (2017: 46).”
BackgroundInfluentialKumar, S. (2019) · Internet Policy Review · doi:10.14763/2019.2.1417 · Cited by 80 · see citing works
“…for the platform, will be suppressed from viewership and caught in a downward spiral of diminishing visibility, thus emphasising the enduring consequences of the gatekeeping function (Granka 2010; Beer 2017) of algorithmic sorting and classification on the diversity and plurality of online content.”
BackgroundThinking algorithmically: The making of hegemonic knowledge in climate governance
Machen, R., & Nost, E. (2021) · Transactions of the Institute of British Geographers · doi:10.1111/tran.12441 · Cited by 79 · see citing works
“In the latter line of thinking, the contexts and discourses within which algorithms are constructed and deployed are decisive in their political orientation (Beer, 2017, p. 9).”
BackgroundDigital footprints: an emerging dimension of digital inequality
Micheli, M., Lutz, C., & Büchi, M. (2018) · Journal of Information Communication and Ethics in Society · doi:10.1108/jices-02-2018-0014 · Cited by 78 · see citing works
Hartmann, K., & Wenzelburger, G. (2021) · Policy Sciences · doi:10.1007/s11077-020-09414-y · Cited by 81 · see citing works
“To date, although the necessity to understand algorithms as part of social processes has been emphasized repeatedly (Beer 2017), this important aspect of how ADM systems are implemented in everyday bureaucratic decision-making has only been analyzed in a handful of recent studies.”
BackgroundWhy computing belongs within the social sciences
Connolly, R. W. (2020) · Communications of the ACM · doi:10.1145/3383444 · Cited by 76 · see citing works
It's My Data! Tensions Among Stakeholders of a Learning Analytics Dashboard
Sun, K., Mhaidli, A. H., Watel, S., Brooks, C. A., & Schaub, F. (2019) · CHI Conference on Human Factors in Computing Systems · doi:10.1145/3290605.3300824 · Cited by 77 · see citing works
“, clearly informing stakeholders what data is being collected, with whom it is shared, and how it is being used [9, 47]; or taking a corrective perspective toward the reliability of algorithmic decisions [4, 5].”
BackgroundPlattform-Regulierung. Koordination von Märkten und Kuratierung von Sozialität im Internet
Dolata, U. (2019) · Berliner Journal für Soziologie · doi:10.1007/s11609-020-00403-9 · Cited by 79 · see citing works
“Diese strukturbildenden Effekte von Technik werden zum anderen ergänzt durch Ansatzpunkte einer technisch vermittelten Institutionalisierung sozialer Regeln und Regulierung sozialer Prozesse, die vor allem durch den Einsatz von Algorithmen umgesetzt und in der Literatur als „algorithmic governance“, „algorithmic regul…”
BackgroundInfluentialDimensions of autonomy in human–algorithm relations
Savolainen, L., & Ruckenstein, M. (2022) · New Media & Society · doi:10.1177/14614448221100802 · Cited by 75 · see citing works
“As Beer (2017) puts it, ‘there is a sense of a need to explore how algorithms make choices or how they provide information that informs and shapes choice’ (p. 5).”
Background‘Fintech’ and Financial Inclusion
Bernards, N. (2018) · The Palgrave Handbook of Contemporary International Political Economy · doi:10.1057/978-1-137-45443-0_20 · Cited by 158 · see citing works
Artificial intelligence in talent acquisition: exploring organisational and operational dimensions
Paramita, D., Okwir, S., & Nuur, C. (2024) · International journal of organizational analysis · doi:10.1108/ijoa-09-2023-3992 · Cited by 99 · see citing works
A Critical History of Poverty Finance
Bernards, N. (2022) · Pluto Press eBooks · doi:10.2307/j.ctv2tjd6qs · Cited by 70 · see citing works
The Debate on the Ethics of AI in Health Care: a Reconstruction and Critical Review
Morley, J., Machado, C., Burr, C., Cowls, J., Taddeo, M., & Floridi, L. (2019) · SSRN Electronic Journal · doi:10.2139/ssrn.3486518 · Cited by 66 · see citing works
Researching educational apps: ecologies, technologies, subjectivities and learning regimes
Decuypere, M. (2019) · Journal of Educational Media · doi:10.1080/17439884.2019.1667824 · Cited by 53 · see citing works
“…adaptation produce di ff erent sorts of users as much as they are themselves the product of user feedback, baseline visions about the social world and education held by development teams and their presuppositions of what learning is and entails (Souto-Otero and Beneito-Montagut 2016; Beer 2017).”
BackgroundAlgorithmic pollution: Making the invisible visible
Marjanovic, O., Ćećez-Kecmanović, D., & Vidgen, R. T. (2021) · Journal of Information Technology · doi:10.1177/02683962211010356 · Cited by 69 · see citing works
“Through datafication practices, algorithms are starting to perform new worlds,2 by creating and enacting ‘new behaviours, new expressions, new actors and new realities’ (Muller, 2015: 29) and exerting power over us (Beer, 2017) through these effects (Diakopoulos, 2013).”
MethodLünich, M. (2022) · Springer eBooks · doi:10.1007/978-3-658-36368-0 · Cited by 68 · see citing works
Pan, C. A., Yakhmi, S., Iyer, T., Strasnick, E., Zhang, A. X., & Bernstein, M. S. (2022) · Proceedings of the ACM on Human-Computer Interaction · doi:10.1145/3512929 · Cited by 67 · see citing works
“Since online platforms have become the “new governors” of speech [83], they have been analyzed through the lens of political theory and legitimacy [16, 48, 83, 100, 131, 149, 151].”
Background
- Authors
- Beer, D.
- Affiliations
- University of York (GB)
- Corresponding author
- Beer, David
- ORCID
- Beer, David
- Venue
- Information, Communication & Society
- Publisher
- Informa UK Limited
- Published
- 2016-08-08
- Volume
- 20
- Issue
- 1
- Pages
- 1-13
- ISSN
- 1369-118X (ISSN-L)
- 1468-4462
- OpenAlex
- W2507975203
- Cited by
- 945
- References
- 45
- Citations by year
- 2026: 196 · 2025: 91 · 2024: 101 · 2023: 157 · 2022: 99 · 2021: 108 · 2020: 64 · 2019: 69 · 2018: 45 · 2017: 15
- FWCI
- 104.91
- Type
- journal article
- Language
- en
- Open access
- bronze
- doi.org
- Locations
- Information Communication & Society (publishedVersion)
- White Rose Research Online (University of Leeds, The University of Sheffield, University of York) (submittedVersion)
- Topics
- Social Sciences › Safety Research › Ethics and Social Impacts of AI
- Social Sciences › Arts and Humanities › History and Philosophy of Science › Cybernetics and Technology in Society
- Social Sciences › Sociology and Political Science › Information Systems Theories and Implementation
- Keywords
- algorithms, social power, social ordering, governmentality, rationality, algorithmic governance
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