Cited by 106Misinformation and Its ImpactsDecision-Making and Behavioral EconomicsSocial Media and Politics

Nudging Social Media toward Accuracy

Open access
Pennycook, Gordon, Rand, David G.·2022·The ANNALS of the American Academy of Political and Social Science

Abstract

A meaningful portion of online misinformation sharing is likely attributable to Internet users failing to consider accuracy when deciding what to share. As a result, simply redirecting attention to the concept of accuracy can increase sharing discernment. Here we discuss the importance of accuracy and describe a limited-attention utility model that is based on a theory about inattention to accuracy on social media. We review research that shows how a simple nudge or prompt that shifts attention to accuracy increases the quality of news that people share (typically by decreasing the sharing of false content), and then discuss outstanding questions relating to accuracy nudges, including the need for more work relating to persistence and habituation as well as the dearth of cross-cultural research on these topics. We also make several recommendations for policy-makers and social media companies for how to implement accuracy nudges.

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  • System 1 processing can be countered with accuracy inducements.

    “This is akin to more System 1 processing, which can be countered with accuracy inducements (Pennycook & Rand, 2022).”

    From How to study democratic backsliding (2024) · cites this paper as Pennycook & Rand, 2022

    In “Using Accuracy Prompts to Improve Sharing Discernment” (page not provided), the paper reports that accuracy prompts make sharing more discerning, including among people low in cognitive reflection. But “Outstanding Questions and Future Directions” says it remains unclear whether prompts induce more reflection or instead change what people reflect about. The paper therefore supports accuracy inducements as a way to improve sharing decisions, not the stronger claim that they counter System 1 processing itself. (LLM, conf=0.84)

    Experimental — accuracy not yet measured

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Research works printed but not linked: 26

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Authors
Pennycook, G., & Rand, D. G.
Corresponding author
Rand, David G.
Venue
The ANNALS of the American Academy of Political and Social Science
Published
2022-03
Volume
700
Issue
1
Pages
152-164
ISSN
  • 0002-7162 (ISSN-L)
  • 1552-3349
OpenAlex
W4229051537
Cited by
106
References
22
Citations by year
2026: 28 · 2025: 19 · 2024: 20 · 2023: 33 · 2022: 6
FWCI
28.06
Type
journal article
Language
en
Open access
Locations
  • The Annals of the American Academy of Political and Social Science (publishedVersion, cc-by)
  • PubMed Central (publishedVersion, cc-by)
  • PubMed (publishedVersion)
  • RePEc: Research Papers in Economics (submittedVersion)
Funders
  • William and Flora Hewlett Foundation
  • Canadian Institutes of Health Research
  • Omidyar Network
  • Miami Foundation
  • John Templeton Foundation
  • Social Sciences and Humanities Research Council of Canada
Topics
  • Social Sciences › Sociology and Political Science › Misinformation and Its Impacts
  • Social Sciences › Decision Sciences › General Decision Sciences › Decision-Making and Behavioral Economics
  • Social Sciences › Communication › Social Media and Politics
Keywords
misinformation sharing, social media, news sharing, habituation, cross-cultural research, social media policy

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