Cited by 327Cultural Differences and ValuesPsychometric Methodologies and TestingSocial and Intergroup Psychology

The Measurement of Values and Individualism-Collectivism

Oishi, Shigehiro, Schimmack, Uhich, Diener, Ed, Suh, Eunkook M.·1998·Personality and Social Psychology Bulletin

Abstract

This study presents alternative measures of S. H. Schwartz's theory of values using pairwise comparisons and goal concepts. Not only did the three measures of values-the Schwartz Value Survey (SVS), the Pairwise Comparison Value Survey (PCVS), and the Personal Striving Value Survey (PSVS) -converge but they were also correlated in similar ways with the Individualism-Collectivism Scale (ICS). This provides evidence that the newly developed scales can be alternatives to the SVS, which allows future studies of values using multiple measures. Moreover, the findings provide support for Schwartz's conception of values as higher order goals. The present findings have several implications for the study of values and their linkage to the study of individualism-collectivism and the self-concept.

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Crossref · 10.1177/01461672982411005

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  • Collectivistic attitudes are generally associated with an unwillingness to contact or otherwise interact with out-group members.

    “Along with an emphasis on interdependence, collectivistic attitudes are generally associated with an unwillingness to contact or otherwise interact with out-group members”
  • Collectivists emphasize the boundary between in-group and out-group and are distrusting of and unwilling to contact out-group members; individualists make less distinction between in- and out-groups, and are more trusting of and show more willingness to contact out-groups.

    “Collectivists emphasize the boundary between in-group and out-group and are distrusting of and unwilling to contact out-group members; individualists make less distinction between in- and out-groups, and are more trusting of and show more willingness to contact out-groups”

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Authors
Oishi, S., Schimmack, U., Diener, E., & Suh, E. M.
Affiliations
University of Illinois Urbana-Champaign (US)
Corresponding author
Oishi, Shigehiro
Venue
Personality and Social Psychology Bulletin
Published
1998-11
Volume
24
Issue
11
Pages
1177-1189
ISSN
  • 0146-1672 (ISSN-L)
  • 1552-7433
OpenAlex
W2020800668
Cited by
327
References
41
Citations by year
2026: 3 · 2025: 8 · 2024: 9 · 2023: 3 · 2022: 12 · 2021: 7 · 2020: 15 · 2019: 10 · 2018: 16 · 2017: 20 · 2016: 4 · 2015: 13 · 2014: 19 · 2013: 14 · 2012: 23
FWCI
7.63
Type
journal article
Language
en
Open access
closed
Locations
Personality and Social Psychology Bulletin (publishedVersion)
Topics
  • Social Sciences › Psychology › Social Psychology › Cultural Differences and Values
  • Social Sciences › Decision Sciences › Management Science and Operations Research › Psychometric Methodologies and Testing
  • Social Sciences › Sociology and Political Science › Social and Intergroup Psychology
Keywords
value measurement, individualism-collectivism, Schwartz value theory, Schwartz Value Survey, pairwise comparison, self-concept, value scales

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