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Power through the algorithm? Participatory web cultures and the technological unconscious

Beer, David·2009·New Media & Society

Abstract

The movement toward what is often described as Web 2.0 is usually understood as a large-scale shift toward a participatory and collaborative version of the web, where users are able to get involved and create content. As things stand we have so far had little opportunity to explore how new forms of power play out in this context of apparent ‘empowerment’ and ‘democratization’. This article suggests that this is a pressing issue that requires urgent attention. To begin to open up this topic this article situates Web 2.0 in the context of the broader transformations that are occurring in new media by drawing on the work of a number of leading writers who, in various ways, consider the implications of software ‘sinking’ into and ‘sorting’ aspects of our everyday lives. The article begins with this broader literature before exploring in detail Scott Lash’s notion of ‘post-hegemonic power’ and more specifically his concept of ‘power through the algorithm’. The piece concludes by discussing how this relates to work on Web 2.0 and how this work might be developed in the future.

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Metadata

Authors
Beer, D.
Venue
New Media & Society
Published
2009-09
Volume
11
Issue
6
Pages
985-1002
ISSN
  • 1461-4448 (ISSN-L)
  • 1461-7315
OpenAlex
W2157508661
Cited by
773
References
2
FWCI
45.65
Type
journal article
Language
en
Open access
closed

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