Consumer Preferences in Format and Type of Community-Based Weight Control Programs
Abstract
Purpose.: The purpose of this study was to provide further information about preferences for types and formats (e.g., correspondence vs. face to face) of eating and exercise programs, actual participation rates in a variety of offered programs, and characteristics of program participants vs. nonparticipants. Design.: Over a 3-year period, a large sample of community volunteers was given the opportunity to participate in various forms of diet and exercise programs as part of a weight gain prevention study. Setting.: The study was conducted at a university and three local health department sites. Subjects.: Subjects in the study were 616 individuals participating in the Pound of Prevention study (POP), a 3-year randomized evaluation of an intervention for preventing weight gain. 1 Measures.: The primary outcomes assessed were participation rates for each program offering. Program participants were also compared to those who did not participate on demographic characteristics, smoking, diet behavior, exercise behavior, and weight concern. Results.: Survey results indicated that correspondence formats for delivery of health education programs were rated as more desirable than face-to-face formats. Participation for program offerings ranged from 0 to 16% of the study population. Participation data were consistent with survey results and showed participants' preference for correspondence formats even more strongly. Program offerings attracted health-conscious participants with higher education and income levels. Conclusions.: These data suggest that some community members will get interested and take part in low-cost, minimal contact programs for exercise and weight control. Future research efforts should focus on investigating ways to increase participation in brief or minimal contact programs, particularly among groups that may be difficult to reach and at high risk for the development of obesity.
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Many people feel that participation in face-to-face weight-loss interventions is time consuming and often inconvenient.
“Additionally, many people feel that participation in face-to-face weight-loss interventions is time consuming and often inconvenient [8].”
From Tweets, Apps, and Pods: Results of the 6-Month Mobile Pounds Off Digitally (Mobile POD) Randomized Weight-Loss Intervention Among Adults (2011) · cites this paper as [8]
A large community-based survey showed that individuals desire alternatives to face-to-face weight loss treatments and some would be interested in minimal contact weight management programs.
“A large community-based survey showed that individuals desire alternatives to face-to-face weight loss treatments and, if given the choice, some would be interested in engaging with minimal contact weight management programs [5].”
From Adherence to a Smartphone Application for Weight Loss Compared to Website and Paper Diary: Pilot Randomized Controlled Trial (2013) · cites this paper as [5]
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- Authors
- Sherwood, N. E., Morton, N., Jeffery, R. W., French, S. A., Neumark-Sztainer, D., & Falkner, N. H.
- Affiliations
- University of Minnesota (US)
- University of Minnesota, Duluth (US)
- Venue
- American Journal of Health Promotion
- Publisher
- SAGE Publications
- Published
- 1998-09
- Volume
- 13
- Issue
- 1
- Pages
- 12-18
- ISSN
- 0890-1171 (ISSN-L)
- 2168-6602
- OpenAlex
- W2005651238
- Cited by
- 86
- References
- 15
- Citations by year
- 2026: 1 · 2025: 1 · 2023: 1 · 2022: 2 · 2021: 5 · 2020: 2 · 2019: 4 · 2018: 1 · 2017: 1 · 2016: 6 · 2014: 7 · 2013: 4 · 2012: 6
- FWCI
- 3.91
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- American Journal of Health Promotion (publishedVersion)
- PubMed (publishedVersion)
- Funders
- National Institutes of Health (5r01dk045361-05)
- Centers for Disease Control and Prevention
- National Institute of Diabetes and Digestive and Kidney Diseases (P30DK050456, DK50456, DK45361)
- Topics
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Obesity, Physical Activity, Diet
- Health Sciences › Health Professions › Pharmacy › Obesity and Health Practices
- Health Sciences › Medicine › Physiology › Physical Activity and Health
- Keywords
- weight control program, consumer preferences, face-to-face delivery, program participation, weight gain prevention, exercise program, health education, obesity prevention
- MeSH terms
- Adult, Attitude to Health, Diet, Female, Health Promotion, Humans, Male, Obesity, Weight Loss, Exercise
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