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Local opinion leaders: effects on professional practice and health care outcomes
Open accessAbstract
BACKGROUND: Clinical practice is not always evidence-based and, therefore, may not optimise patient outcomes. Opinion leaders disseminating and implementing 'best evidence' is one method that holds promise as a strategy to bridge evidence-practice gaps. OBJECTIVES: To assess the effectiveness of the use of local opinion leaders in improving professional practice and patient outcomes. SEARCH STRATEGY: We searched Cochrane EPOC Group Trials Register, the Cochrane Central Register of Controlled Trials, MEDLINE, EMBASE, HMIC, Science Citation Index, Social Science Citation Index, ISI Conference Proceedings and World Cat Dissertations up to 5 May 2009. In addition, we searched reference lists of included articles. SELECTION CRITERIA: Studies eligible for inclusion were randomised controlled trials investigating the effectiveness of using opinion leaders to disseminate evidence-based practice and reporting objective measures of professional performance and/or health outcomes. DATA COLLECTION AND ANALYSIS: Two review authors independently extracted data from each study and assessed its risk of bias. For each trial, we calculated the median risk difference (RD) for compliance with desired practice, adjusting for baseline where data were available. We reported the median adjusted RD for each of the main comparisons. MAIN RESULTS: We included 18 studies involving more than 296 hospitals and 318 PCPs. Fifteen studies (18 comparisons) contributed to the calculations of the median adjusted RD for the main comparisons. The effects of interventions varied across the 63 outcomes from 15% decrease in compliance to 72% increase in compliance with desired practice. The median adjusted RD for the main comparisons were: i) Opinion leaders compared to no intervention, +0.09; ii) Opinion leaders alone compared to a single intervention, +0.14; iii) Opinion leaders with one or more additional intervention(s) compared to the one or more additional intervention(s), +0.10; iv) Opinion leaders as part of multiple interventions compared to no intervention, +0.10. Overall, across all 18 studies the median adjusted RD was +0.12 representing a 12% absolute increase in compliance in the intervention group. AUTHORS' CONCLUSIONS: Opinion leaders alone or in combination with other interventions may successfully promote evidence-based practice, but effectiveness varies both within and between studies. These results are based on heterogeneous studies differing in terms of type of intervention, setting, and outcomes measured. In most of the studies the role of the opinion leader was not clearly described, and it is therefore not possible to say what the best way is to optimise the effectiveness of opinion leaders.
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“This extension enables the i-PARIHS framework to consider the impact individuals and teams have in supporting or resisting an innovation.”
From PARIHS revisited: from heuristic to integrated framework for the successful implementation of knowledge into practice (2015) · cites this paper as [37]
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“Systematic reviews of KT interventions to change HCPs’ practice consistently indicate that interventions are haphazardly designed and poorly specified, limiting our ability for replication, understanding, and generalizability [5, 6].”
From Methods for designing interventions to change healthcare professionals’ behaviour: a systematic review (2017) · cites this paper as [5]
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“Local opinion leaders are capable of improving evidence-based practice, but the feasibility of its widespread use remains uncertain [15].”
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“To avoid duplicating previous systematic reviews [39,40], studies of interventions involving informal opinion leaders or those where opinion leaders were identified as managers will be excluded, as will studies in which the outcomes are the managers’ use of research.”
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“Opinion leaders are persons with professional authority, but contrary to the studies carried out by Flodgren et al. [61,62], we could not highlight the use of other complementary interventions with the exception of good medical practice guidelines.”
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“, auditing and feedback (17), educational outreach visits (EOVs) (18), printed educational materials (19), involvement of local opinion leaders (20), or the use of computerised reminders (21).”
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“Implementation strategy The T(3) protocols will be implemented using a theoretically informed [1, 2] and evidence-based behaviour change implementation strategy [15] consisting of workshops to determine barrier identification with local solutions [24]; use of mixed interactive and didactic education [25, 26]; use of l…”
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“47,48 Facilitating local case discussions, with input from expert opinion leaders, may help leverage these facilitators.”
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“Engaging champions, such as including an influential political leader, healthcare provider, informal leader, religious group, or prominent opinion leader or groups within the community, has proven to be a practical approach to promoting evidence-based practices and advance public health issues.(13,61) A review article…”
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“Hence we recruited both medical and nursing opinion leaders to lead local workshops, taking into account the characteristics suggested in the literature regarding their traits [51].”
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Using Implementation Science to Promote the Use of the G8 Screening Tool in Geriatric Oncology
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“Identifying and preparing champions to model evidencebased practice alone or in combination with other implementation strategies may successfully promote evidence-based practice.(30,31) Local opinion leaders are colleagues who are perceived as influential in assisting others to change professional behavior to reflect…”
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“Formative evaluations identified that local champions, such as local infectious diseases specialists and antimicrobial stewardship and infection control experts, are major drivers of sustained practice improvement, consistent with published data [28, 29].”
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“Lastly, the literature supports the effectiveness of having an opinion leader, alone or combined with other interventions, to facilitate clinicians’ practice behaviour change [110, 111] and promote the adherence to EBP [112].”
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“These and other similar findings 20 suggest that at least in the initial product introduction phase, training and supervision investments should be targeted at those most likely to become “ provider champions ” who may build momentum around LNG IUS provision and demonstrate the potential of the LNG…”
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“In contrast, informal leaders include point of care staff who are perceived by their colleagues to be credible and influential for influencing change and evidence-based practice [14].”
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Mahmoudi, L., Karamikhah, R., Mahdavinia, A., Samiei, H., Petramfar, P., & Niknam, R. (2015) · Medicine · doi:10.1097/md.0000000000001744 · Cited by 18
“Hence, we used a combination of different methods such as preprinted order forms, local experts’ opinion as well as audit and feedback to optimize the compliance of the healthcare workers.(26) In our setting, such interventions led to 65.”
MethodWorking to improve survival and health for babies born very preterm: the WISH project protocol
the WISH Project Team, Crowther, C. A., Middleton, P., Bain, E., Ashwood, P., Bubner, T., Flenady, V., Morris, J. M., & McIntyre, S. J. (2013) · BMC Pregnancy and Childbirth · doi:10.1186/1471-2393-13-239 · Cited by 18
Use of Three Evidence-Based Postoperative Pain Assessment Practices by Registered Nurses
Carlson, C. L. (2009) · Pain Management Nursing · doi:10.1016/j.pmn.2008.07.001 · Cited by 18
Killaspy, H. T., Cook, S., Mundy, T., Craig, T., Holloway, F. A., Leavey, G., Marston, L., McCrone, P., Koeser, L., Arbuthnott, M., et al. (2013) · BMC Psychiatry · doi:10.1186/1471-244x-13-216 · Cited by 19
“The Predisposing stage aims to facilitate a focus on the need for change and gain local service “sign up” [26].”
BackgroundTransplant Education Practices and Attitudes in Dialysis Centers: Dialysis Leadership Weighs In
Waterman, A. D. (2012) · Journal of Nephrology & Therapeutics · doi:10.4172/2161-0959.s4-007 · Cited by 18
“Other research has shown that when opinion leaders endorse key quality improvement priorities, staffs are more likely to comply with and disseminate successful interventions to patients [26, 28, 35, 36].”
BackgroundFormoso, G., Rizzini, P., Bassi, M., Bonfanti, P., Rizzardini, G., Campomori, A., & Mosconi, P. (2016) · BMC Medical Informatics and Decision Making · doi:10.1186/s12911-016-0355-7 · Cited by 18
“If we consider qualitative limits in the current offer of information to physicians, lack of EBM training in medical schools and time constraints, relying on the perceived authoritativeness of experts, local opinion leaders, [19] journals or societies may be an expected outcome and may often be a necessary shortcut to…”
BackgroundAgbejule, O. A., Hart, N. H., Ekberg, S., Koczwara, B., Ladwa, R., Simonsen, C., Pinkham, E. P., & Chan, R. J. (2021) · BMC Cancer · doi:10.1186/s12885-021-08394-3 · Cited by 19
Leal, I. M., Martinez, J., Britton, M., Chen, T. A., Correa-Fernández, V., Kyburz, B., Nitturi, V., Obasi, E. M., Drenner, K. L., Williams, T., et al. (2022) · International Journal of Environmental Research and Public Health · doi:10.3390/ijerph19137664 · Cited by 19
“Research studies confirm the effectiveness of using learning processes that employ experts to lead and facilitate peer learning [73,74], which particularly, in this case, produces collective knowledge that is then disseminated to the larger community [50,51].”
BackgroundToward a socioethical approach to behavior change
Mah, M. W., & Meyers, G. (2006) · American Journal of Infection Control · doi:10.1016/j.ajic.2005.09.004 · Cited by 17
van Vliet, E. P. M., Steyerberg, E. W., Otten, H. J. A. M., Rudolphus, A., Knoester, P. D., Hoogsteden, H. C., van Gelder, T., Kuipers, E. J., & SIERSMA, P. D. (2008) · Alimentary Pharmacology & Therapeutics · doi:10.1111/j.1365-2036.2008.03875.x · Cited by 18
Use of personal protective equipment in Canadian pediatric emergency departments
Reid, S. M., Farion, K. J., Suh, K. N., Audcent, T. A., Barrowman, N. J., & Plint, A. C. (2011) · Canadian Journal of Emergency Medicine · doi:10.2310/10.2310/8000.2011.110253 · Cited by 18
“A recent Cochrane review provides support for the use of local opinion leaders in the successful promotion of evidence-based practice.(28) Despite the fact that we did not find recent PPE training to be correlated with knowledge, respondents felt that receiving ongoing education around PPE and infection control would…”
MethodWhat has the Cochrane Collaboration ever done for newborn infants?
McGuire, W., Fowlie, P., & Soll, R. (2009) · Archives of Disease in Childhood: Fetal and Neonatal Edition · doi:10.1136/adc.2007.133561 · Cited by 23
Manual paper reminders: effects on professional practice and health care outcomes
Tomás Pantoja, C., Green, M., Grimshaw, J., Denig, P., Durieux, P., Gill, P. S., Colomer, N., Castañón, C., & Léniz, J. (2014) · Cochrane Database of Systematic Reviews · doi:10.1002/14651858.cd001174.pub3 · Cited by 18
Self-citationTintorer, D. L., Manresa‐Domínguez, J. M., Ribera, E. P., Beneyto, S. F., Mundet, X., & Saigí-Rubió, F. (2018) · BMC Family Practice · doi:10.1186/s12875-018-0739-0 · Cited by 21
“While most studies have focused on analysing the results of CoCP use [29–31], on the promotion of evidence-based clinical practice [32, 33] and on final decision-making [34], it is crucial to consider the determinants of the use of CoCPs in order to fully understand the use thereof.”
BackgroundMcAlister, F. A., Fradette, M., Graham, M. M., Majumdar, S. R., Ghali, W. A., Williams, R., Tsuyuki, R. T., McMeekin, J., Grimshaw, J., & Knudtson, M. L. (2006) · Implementation Science · doi:10.1186/1748-5908-1-11 · Cited by 18
Self-citationAmsallem, E., Kasparian, C., Cucherat, M., Chabaud, S., Haugh, M. C., Boissel, J., & Nony, P. (2007) · Fundamental and Clinical Pharmacology · doi:10.1111/j.1472-8206.2007.00513.x · Cited by 18
Guldbrandsson, K., Nordvik, M. K., & Bremberg, S. G. (2012) · BMC Research Notes · doi:10.1186/1756-0500-5-424 · Cited by 18
“the socio-metric method and the informant method were assessed to be equally valid [4].”
BackgroundMethodInfluentialEconomic Evidence at the Local Level
Gool, K. V., Gallego, G., Haas, M. R., Viney, R. C., Hall, J. P., & Ward, R. L. (2007) · PharmacoEconomics · doi:10.2165/00019053-200725120-00006 · Cited by 19
Guidelines in the intensive care unit
Sinuff, T., & Cook, D. J. (2003) · Clinics in Chest Medicine · doi:10.1016/s0272-5231(03)00098-4 · Cited by 18
Stakeholder Engagement for Development Impact Evaluation and Evidence Synthesis
Oliver, S. R., Roche, C., Stewart, R. J., Bangpan, M., Dickson, K., Pells, K., Cartwright, N. D., Hargreaves, J., & Gough, D. (2018) · doi:10.51744/cip3 · Cited by 19
“, 2010); using opinion leaders to disseminate evidence-based practice (Flodgren et al., 2011); the science of science use (Langer et al.”
BackgroundDorsey, C. N., Mettert, K. D., Puspitasari, A. J., Damschroder, L. J., & Lewis, C. C. (2021) · Implementation Research and Practice · doi:10.1177/26334895211002474 · Cited by 15
Briggs, A. M., Jordan, J. M., Speerin, R., Jennings, M. D., Bragge, P., Chua, J., & Slater, H. (2015) · BMC Health Services Research · doi:10.1186/s12913-015-1173-9 · Cited by 17
Anderson, N. N., Baker, G. R., Moody, L., Scane, K., Urquhart, R., Wodchis, W. P., & Gagliardi, A. R. (2021) · International Journal for Quality in Health Care · doi:10.1093/intqhc/mzab147 · Cited by 17
Bagot, K. L., Bladin, C., Vu, M. H., Bernard, S. A., Smith, K. L., Hocking, G., Coupland, T., Hutton, D., Badcock, D., Budge, M. M., et al. (2023) · Journal of Evaluation in Clinical Practice · doi:10.1111/jep.13923 · Cited by 20
Phillips, C. J., McKinnon, R. A., Woodman, R. J., & Gordon, D. (2017) · Journal of Infection and Chemotherapy · doi:10.1016/j.jiac.2017.09.010 · Cited by 18
“1 Commonly recommended interventions by these organisations are: educational sessions [17], academic detailing [18-20], continuing medical education (CME) [21-22], provision of printed educational material [23], use of opinion leaders to endorse guidelines [24], and engaging target populations who will use the guideli…”
Short, J., McDonald, S. J., Turner, T., Martis, R., & the SEA-ORCHID Study Group (2010) · BMC Medical Education · doi:10.1186/1472-6920-10-37 · Cited by 17
McDonnell, A., Gerrish, K., Kirshbaum, M. N., Nolan, M., Tod, A., & Preston, L. R. (2012) · Journal of research in nursing · doi:10.1177/1744987112446241 · Cited by 17
Nishi, M., Harding, M., Kelleher, V., Whelton, H. P., & Allen, P. (2017) · BMC Oral Health · doi:10.1186/s12903-017-0345-x · Cited by 17
“The Japanese study targeted a population deemed to have a high interest in preventive dentistry, in order to investigate the current status of caries risk knowledge among potential opinion leaders [11] of personalised caries prevention programmes (i.”
Identifying educationally influential specialists: Issues arising from the use of “classic” criteria
Wright, F. C., Ryan, D. P., Dodge, J. E., Last, L. D., Law, C., & Smith, A. J. (2004) · Journal of Continuing Education in the Health Professions · doi:10.1002/chp.1340240405 · Cited by 17
A blended knowledge translation initiative to improve colorectal cancer staging [ISRCTN56824239]
Wright, F. C., Law, C., Last, L. D., Klar, N. S., Ryan, D. P., & Smith, A. (2006) · BMC Health Services Research · doi:10.1186/1472-6963-6-4 · Cited by 17
Lynch, E. A., Ramanathan, S. A., Middleton, S., Bernhardt, J. A., Nilsson, M., & Cadilhac, D. A.-M. (2018) · BMJ Open · doi:10.1136/bmjopen-2018-022357 · Cited by 16
“23 The party(s) responsible for research-to-practice Open access translation must have buy-in and credibility with the end-users, 23 24 which might recommend particular individuals to coordinate particular projects regardless of their research or clinical background.”
BackgroundArchambault, P. M., Rivard, J., Smith, P. Y., Sinha, S. K., Morin, M., LeBlanc, A., Couturier, Y., Pelletier, I., Ghandour, E. K., Légaré, F., et al. (2020) · JMIR Research Protocols · doi:10.2196/17363 · Cited by 16
Metadata
- Authors
- Flodgren, G., Parmelli, E., Doumit, G., Gattellari, M., O'Brien, M. A., Grimshaw, J., & Eccles, M. P.
- Affiliations
- University of Oxford (GB)
- University of Modena and Reggio Emilia (IT)
- Cleveland Clinic (US)
- UNSW Sydney (AU)
- McMaster University; School of Rehabilitation Science, Institute for Applied Health Sciences, Faculty of Health Sciences; 1400 Main Street West Room 403 Hamilton Ontario Canada L8S 1C7
- Ottawa Health Research Institute; Clinical Epidemiology Program; 1053 Carling Avenue Ottawa ON Canada K1Y 4E9
- Newcastle University (GB)
- Venue
- Cochrane Database of Systematic Reviews
- Publisher
- Wiley
- Published
- 2011-08-10
- Volume
- 6
- Issue
- 8
- Pages
- CD000125-CD000125
- ISSN
- 1361-6137 (ISSN-L)
- 1465-1858
- PMC
- PMC4172331
- OpenAlex
- W1656816330
- Cited by
- 1,070
- References
- 117
- Citations by year
- 2026: 4 · 2025: 25 · 2024: 33 · 2023: 57 · 2022: 52 · 2021: 62 · 2020: 59 · 2019: 52 · 2018: 51 · 2017: 57 · 2016: 53 · 2015: 64 · 2014: 71 · 2013: 69 · 2012: 55
- FWCI
- 13.05
- Type
- journal article
- Language
- en
- Update notices
- new_version (2019-06-24)
- Open access
- green
- www.ncbi.nlm.nih.gov
- Locations
- Cochrane Database of Systematic Reviews (publishedVersion)
- PubMed Central (publishedVersion)
- PubMed (publishedVersion)
- Europe PMC (PubMed Central) (acceptedVersion)
- PubMed Central (acceptedVersion)
- NORA - Norwegian Open Research Archives (submittedVersion, other-oa)
- Newcastle University ePrints (Newcastle Univesity)
- Funders
- National Institute for Health and Care Research (10/4001/03)
- Topics
- Health Sciences › Health Professions › General Health Professions › Health Policy Implementation Science
- Health Sciences › Health Professions › General Health Professions › Health Sciences Research and Education
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Clinical practice guidelines implementation
- Keywords
- opinion leaders, evidence-based practice, knowledge-practice gap, professional practice change, health care outcomes, clinical teaching, primary care, hospital care, patient outcomes, evidence dissemination, health professions education, patient safety, quality of care, health professional confidence
- MeSH terms
- Humans, Leadership, Practice Patterns, Physicians', Policy Making, Professional Practice, Randomized Controlled Trials as Topic, Process Assessment, Health Care, Evidence-Based Medicine, Information Dissemination
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
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