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Cited by 494

The DOI matches its Crossref record; 65 of the 65 references it cites were found in a registry or an index.

Green consumption: Closing the intention‐behavior gap

Nguyen, Hung Vu, Nguyen, Cuong Hung, Hoang, Thoa Thi Bao·2019·Sustainable Development
DOI 10.1002/sd.1875
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Abstract

Green consumption has become an important academic and practical topic. However, a recurring theme in the literature has been the attitude‐behavior gap in green consumption. Taking the cognitive view in studying consumer behaviors, this study theoretically developed and tested two key moderators to the relationship between green consumption intention and behavior, namely green product availability and perceived consumer effectiveness. Under high levels of the moderators, the relationship between the intention and the behavior were hypothesized to be stronger. Our data sample of 416 consumers in two large cities in Vietnam provided support for the hypotheses. Our study results thus contribute to the green consumption literature by explaining the attitude‐behavior gap. Our study also contributes to the broader literature by explaining the inconsistency in consumer behavior. Implications and recommendations for further research are also discussed.

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Metadata

Authors
Nguyen, H. V., Nguyen, C. H., & Hoang, T. T. B.
Venue
Sustainable Development
Publisher
Wiley
Published
2018-08-06
Volume
27
Issue
1
Pages
118-129
ISSN
  • 0968-0802 (ISSN-L)
  • 1099-1719
DOI
10.1002/sd.1875
OpenAlex
W2885574487
Cited by
494
References
65
FWCI
37.04
Type
journal article
Language
en
Open access
closed

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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.