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An emprical examination of customer value proposition implementation

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Towards semantic operationalisation of the business model: a step forward

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Implementation Strategy of Integrated Marketing Communication (IMC) to Improve Company Image: Case Study on PT. Anugerah Sawit Inti Harapan

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Topic Modelling of Management Research Assertions to Develop Insights into the Role of Artificial Intelligence in Enhancing the Value Propositions of Early-Stage Growth-Oriented Companies

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A systematic approach for business model innovation in RSWM product service systems by resolving multiple contradictions

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A Framework of Value Connection Route for Fresh Agri-product E-commerce: A Grounded Theory Approach in the Context of China

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Guidelines for the Formation of the Value Proposition of Inbound Medical Tourism: The Case of Lithuania

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Value-based KAM: co-developing impactful value propositions within key account management

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How does social monitoring strategy empower value co-creation: the moderating effects of urban digital infrastructure

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The adaptive enactment of value propositions in fragile economies: Evidence from sustainable MSMEs

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Workshop Pelatihan Business Model Canvas Untuk Mahasiswa Tingkat Akhir dan Lulusan Baru

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Commercialization of Digitally-Enabled Products and Services: Overcoming the Barriers by Applying Action Learning

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Junior, D., Toaldo, A. M. M., & Rosa, Q. D. S. (2023) · Caderno Pedagógico · doi:10.54033/cadpedv20n11-003

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Schiefer, T. (2024) · doi:10.26481/dis.20240621ts

The application of artificial intelligence technologies in management

Čyras, G., & Janušauskienė, V. M. (2024) · Business and management · doi:10.3846/bm.2024.1183

Exploring the Impact of Digital Sales Playbooks on Sales Performance: A Comprehensive Analysis

Yun, L. (2024) · doi:10.12794/metadc2356144

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Kleinaltenkamp, M., Prohl-Schwenke, K., & Elgeti, L. (2024) · Springer eBooks · doi:10.1007/978-3-031-70814-5_4

Drivers of strategy implementation on the banking sector in South Africa

Tshabalala, K., Boikanyo, D. H., & Gomwe, G. (2024) · International Journal of Business Ecosystem and Strategy (2687-2293) · doi:10.36096/ijbes.v6i5.573

Absorptive Sustainable Capacity of Electric Vehicle Life Cycle in Developing CountriesPreprint

Izharuddin, M., & Sukoco, B. M. (2025) · SSRN Electronic Journal · doi:10.2139/ssrn.5225758

Exploring value co-creation in private higher education institutions in Morocco: implications for financial and market performance

Nejjari, R. (2025) · Journal of Applied Research in Higher Education · doi:10.1108/jarhe-07-2024-0361

Discrepancies in Value Proposition, Offering, and Perceived Value-in-Use Across Hotel Star Ratings: Empirical Evidence from Morocco

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Sales Management: From Core to New Scopes and Strategy in the Digital Era

Uluc, N. C. (2026) · Emerald Group Publishing Limited eBooks · doi:10.1108/978-1-83742-372-920261006

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A high-level overview: a value-based perspective on the practice of business-to-business (B2B) marketing

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