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From Multi-Channel Retailing to Omni-Channel Retailing
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Metadata
- Authors
- Verhoef, P. C., Kannan, P. K., & Inman, J. J.
- Venue
- Journal of Retailing
- Publisher
- Elsevier BV
- Published
- 2015-06
- Volume
- 91
- Issue
- 2
- Pages
- 174-181
- ISSN
- 0022-4359 (ISSN-L)
- OpenAlex
- W2104212223
- Cited by
- 2,579
- References
- 3
- FWCI
- 340.22
- Type
- journal article
- Language
- en
- Open access
- bronze
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.