A COVID-19 disruption: The great acceleration of digitally planned and transformed behaviors in Thailand
Open accessAbstract
The Coronavirus Disease 2019 (COVID-19) pandemic has reshaped human behaviors and switched communication systems from face-to-face to digital communication technologies. This study aimed to examine how digital transformation practices affect human behavioral change digitally, and how perceived COVID-19 severity affects digital transformation practices and behavioral decisions. We use the traditional theory of planned behavior (TPB) to determine new behavioral roles in the digital era, namely digitally planned and transformed behavior. The quantitative survey method was designed to collect cross-sectional data from 550 Thai citizens to provide the conceptual evidence of key proximal measures of digital attitude, digital social norms, digital behavioral control perception, and the digital behavioral decision to predict digitally planned and transformed behavior. The results show that people are more likely to digitalize than before, which predicts the decision to behave digitally at 93.9% of the variability, more than 75% of the predictive power of the total variance suggested by Hair, Ringle, and Sarstedt [1]. However, the higher the COVID-19 severity, the more likely digital transformation is impactful (β = 0.481). This study provides interesting evidence that people struggle to transform their digital behavior during the pandemic. We demonstrate that digital transformation can offer the desired consequences by cultivating digital attitudes, promoting digital social norms, increasing digital behavioral control perception, and enhancing digital behavioral decisions.
The claims and statistics of this paper haven’t been checked yet.
Run the check — free, no account needed. It reads the open-access text and checks the sources it cites.
Integrity signals
Registry
Cites
Statistics
Claims the paper makes
The claims and statistics of this paper haven’t been checked yet.
Run the check — free, no account needed. It reads the open-access text and checks the sources it cites.
Self-check
Percentages, sums and reported differences re-computed from the paper’s own numbers.
The self-check needs the paper’s full text.
Cites
1 retracted
Kundu, A., & Bej, T. (2021) · Education and Information Technologies · doi:10.1007/s10639-021-10503-5 · Cited by 46 · see citing works
RetractedEvaluating Structural Equation Models with Unobservable Variables and Measurement Error
Fornell, C., & Larcker, D. F. (1981) · Journal of Marketing Research · doi:10.2307/3151312 · Cited by 109,314 · see citing works
Evaluating structural equation models with unobservable variables and measurement error
Fornell, C., & Larcker, D. F. (1981) · Journal of Marketing Research · doi:10.1177/002224378101800104 · Cited by 109,190 · see citing works
Statistical Power Analysis for the Behavioral Sciences
Muller, K. E., & Cohen, J. (1989) · Technometrics · doi:10.2307/1270020 · Cited by 99,588 · see citing works
The theory of planned behavior
Ajzen, I. (1991) · Organizational Behavior and Human Decision Processes · doi:10.1016/0749-5978(91)90020-t · Cited by 90,587 · see citing works
Podsakoff, P. M., MacKenzie, S. B., Lee, J.-Y., & Podsakoff, N. P. (2003) · Journal of Applied Psychology · doi:10.1037/0021-9010.88.5.879 · Cited by 82,194 · see citing works
Structural equation modeling in practice: A review and recommended two-step approach
Anderson, J. C., & Gerbing, D. W. (1988) · Psychological Bulletin · doi:10.1037/0033-2909.103.3.411 · Cited by 41,941 · cited 1× · see citing works
“First , all standardized factor loadings exceeded the required threshold of 0.6 as recommended by Anderson and Gerbing [100].”
MethodInfluentialPrinciples and Practice of Structural Equation Modeling
Tabri, N., & Elliott, C. M. (2012) · Canadian Graduate Journal of Sociology and Criminology · doi:10.15353/cgjsc.v1i1.3787 · Cited by 39,065 · see citing works
(1980) · Medical Entomology and Zoology · Cited by 25,810 · see citing works
Pls-Sem: indeed a silver bullet
Hair, J. F., Ringle, C. M., & Sarstedt, M. (2011) · Journal of Marketing Theory and Practice · doi:10.2753/mtp1069-6679190202 · Cited by 21,631 · see citing works
Determining sample size for research activities
Krejcie, R. V., & Morgan, D. W. (1970) · Educational and Psychological Measurement · doi:10.1177/001316447003000308 · Cited by 18,930 · see citing works
A primer on partial least squares structural equation modeling (PLS-SEM)
Leguina, A. (2015) · International Journal of Research & Method in Education · doi:10.1080/1743727x.2015.1005806 · Cited by 18,921 · see citing works
Confirmatory factor analysis for applied research
Brown, T. A. (2007) · Choice Reviews Online · doi:10.5860/choice.44-2769 · Cited by 15,613 · see citing works
Palinkas, L. A., Horwitz, S. M., Green, C. A., Wisdom, J. P., Duan, N., & Hoagwood, K. (2015) · Administration and Policy in Mental Health and Mental Health Services Research · doi:10.1007/s10488-013-0528-y · Cited by 12,038 · see citing works
A Caution Regarding Rules of Thumb for Variance Inflation Factors
O’brien, R. M. (2007) · Quality & Quantity · doi:10.1007/s11135-006-9018-6 · Cited by 11,217 · see citing works
Efficacy of the Theory of Planned Behaviour: A meta‐analytic review
Armitage, C. J., & Conner, M. (2001) · British Journal of Social Psychology · doi:10.1348/014466601164939 · Cited by 9,970 · see citing works
Ajzen, I. (2002) · Journal of Applied Social Psychology · doi:10.1111/j.1559-1816.2002.tb00236.x · Cited by 7,629 · see citing works
Origin and evolution of pathogenic coronaviruses
Cui, J., Li, F., & Shi, Z. (2018) · Nature Reviews Microbiology · doi:10.1038/s41579-018-0118-9 · Cited by 5,539 · see citing works
Characteristics of SARS-CoV-2 and COVID-19
Hu, B., Guo, H., Zhou, P., & Shi, Z.-L. (2021) · Nature Reviews Microbiology · doi:10.1038/s41579-020-00459-7 · Cited by 5,291 · see citing works
Using social and behavioural science to support COVID-19 pandemic response
Bavel, J. J. V., Baicker, K., Boggio, P. S., Capraro, V., Cichocka, A., Cikara, M., Crockett, M. J., Crum, A. J., Douglas, K. M., Druckman, J. N., et al. (2020) · Nature Human Behaviour · doi:10.1038/s41562-020-0884-z · Cited by 4,964 · cited 2× · see citing works
“These measurement items were developed and modified based on the research by Bavel et al. [45] and Prasetyo et al. [6].”
BackgroundMethodBürgel, O. (2000) · ZEW economic studies · doi:10.1007/978-3-642-57671-3_6 · Cited by 3,591 · see citing works
The theory of planned behavior: Frequently asked questions
Ajzen, I. (2020) · Human Behavior and Emerging Technologies · doi:10.1002/hbe2.195 · Cited by 3,347 · see citing works
Digital Transformation Strategies
Matt, C., Heß, T., & Benlian, A. (2015) · Business & Information Systems Engineering · doi:10.1007/s12599-015-0401-5 · Cited by 3,172 · see citing works
Digital Innovation Management: Reinventing Innovation Management Research in a Digital World
Nambisan, S., Lyytinen, K., Majchrzak, A., & Song, M. (2017) · MIS Q. · doi:10.25300/misq/2017/41:1.03 · Cited by 2,541 · see citing works
Organizing for Innovation in the Digitized World
Yoo, Y., Boland, R. J., Lyytinen, K., & Majchrzak, A. (2012) · Organization Science · doi:10.1287/orsc.1120.0771 · Cited by 2,469 · see citing works
Belief, attitude, intention, and behavior: An introduction to theory and research
Hill, R. J., Fishbein, M., & Ajzen, I. (1977) · Contemporary Sociology · doi:10.2307/2065853 · Cited by 2,379 · see citing works
Defining digital transformation: Results from expert interviews
Mergel, I., Edelmann, N., & Haug, N. (2019) · Government Information Quarterly · doi:10.1016/j.giq.2019.06.002 · Cited by 1,990 · see citing works
Coronavirus Disease 2019–COVID-19
Dhama, K., Sharun, K., Tiwari, R., Sircar, S., Bhat, S., Malik, Y. S., Singh, K. P., Chaicumpa, W., Bonilla‐Aldana, D. K., & Rodriguez-Morales, A. J. (2020) · Clinical Microbiology Reviews · doi:10.1128/cmr.00028-20 · Cited by 1,916 · see citing works
Lower bounds on sample size in structural equation modeling
Christopher Westland, J. (2010) · Electronic Commerce Research and Applications · doi:10.1016/j.elerap.2010.07.003 · Cited by 1,846 · see citing works
Options for Formulating a Digital Transformation StrategyPreprint
Hess, T., Matt, C., Benlian, A., & Wiesböck, F. (2020) · MIS Q. Executive · doi:10.7892/boris.105447 · Cited by 1,798 · see citing works
Discriminant Validity Assessment: Use of Fornell & Larcker criterion versus HTMT Criterion
Ab Hamid, M. R., Sami, W., & Mohmad Sidek, M. H. (2017) · Journal of Physics: Conference Series · doi:10.1088/1742-6596/890/1/012163 · Cited by 1,478 · cited 1× · see citing works
“It was confirmed for all latent constructs since the heterotrait-monotrait ratio of correlations (HTMT) showed pairs of latent variables with a small value of 0.90 [107].”
BackgroundInfluentialOptions for Formulating a Digital Transformation Strategy
Hess, T., Matt, C., Benlian, A., & Wiesböck, F. (2020) · Strategic Information Management · doi:10.4324/9780429286797-7 · Cited by 1,266 · see citing works
Iivari, N., Sharma, S., & Ventä-Olkkonen, L. (2020) · International Journal of Information Management · doi:10.1016/j.ijinfomgt.2020.102183 · Cited by 1,052 · see citing works
Intention, perceived control, and weight loss: An application of the theory of planned behavior
Schifter, D. E., & Ajzen, I. (1985) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.49.3.843 · Cited by 1,024 · see citing works
Intention, perceived control, and weight loss: An application of the theory of planned behavior.
Schifter, D., & Ajzen, I. (1985) · Journal of Personality and Social Psychology · doi:10.1037//0022-3514.49.3.843 · Cited by 1,023 · see citing works
Common method bias in applied settings: The dilemma of researching in organizations
Jordan, P. J., & Troth, A. C. (2020) · Australian Journal of Management · doi:10.1177/0312896219871976 · Cited by 997 · see citing works
Consumer experiences, attitude and behavioral intention toward online food delivery (OFD) services
Yeo, V. C. S., Goh, S.-K., & Rezaei, S. (2017) · Journal of Retailing and Consumer Services · doi:10.1016/j.jretconser.2016.12.013 · Cited by 956 · see citing works
The digital entrepreneurial ecosystem
Sussan, F., & Ács, Z. J. (2017) · Small Business Economics · doi:10.1007/s11187-017-9867-5 · Cited by 887 · see citing works
Chanias, S., Myers, M. D., & Heß, T. (2018) · The Journal of Strategic Information Systems · doi:10.1016/j.jsis.2018.11.003 · Cited by 840 · see citing works
de Haas, M., Faber, R., & Hamersma, M. (2020) · Transportation Research Interdisciplinary Perspectives · doi:10.1016/j.trip.2020.100150 · Cited by 734 · see citing works
Beyond concern—a privacy-trust-behavioral intention model of electronic commerce
Liu, C., Marchewka, J. T., Lu, J., & Yu, C. (2004) · Information & Management · doi:10.1016/j.im.2004.01.003 · Cited by 718 · see citing works
Ajzen, I. (2015) · Health Psychology Review · doi:10.1080/17437199.2014.883474 · Cited by 704 · see citing works
Transaction-specific satisfaction and overall satisfaction: An empirical analysis
Jones, M. A., & Suh, J. (2000) · Journal of Services Marketing · doi:10.1108/08876040010371555 · Cited by 620 · see citing works
Studying users' computer security behavior: A health belief perspective
Ng, B.-Y., Kankanhalli, A., & Xu, Y. C. (2008) · Decision Support Systems · doi:10.1016/j.dss.2008.11.010 · Cited by 588 · see citing works
Workman, M. D., Bommer, W. H., & Straub, D. W. (2008) · Computers in Human Behavior · doi:10.1016/j.chb.2008.04.005 · Cited by 564 · see citing works
Digital transformation: Five recommendations for the digitally conscious firm
Saarikko, T., Westergren, U. H., & Blomquist, T. (2020) · Business Horizons · doi:10.1016/j.bushor.2020.07.005 · Cited by 558 · see citing works
COVID-19 Pandemic: Shifting Digital Transformation to a High-Speed Gear
Soto‐Acosta, P. (2020) · Information Systems Management · doi:10.1080/10580530.2020.1814461 · Cited by 506 · see citing works
van Gelderen, M., Kautonen, T., & Fink, M. (2015) · Journal of Business Venturing · doi:10.1016/j.jbusvent.2015.01.003 · Cited by 470 · see citing works
Antecedents of Environmentally and Socially Responsible Sustainable Consumer Behavior
Hosta, M., & Žabkar, V. (2020) · Journal of Business Ethics · doi:10.1007/s10551-019-04416-0 · Cited by 416 · see citing works
Archimi, C. S., Reynaud, E., Yasin, H. M., & Bhatti, Z. A. (2018) · Journal of Business Ethics · doi:10.1007/s10551-018-3882-6 · Cited by 384 · see citing works
Risk Savvy: How to Make Good Decisions
Gigerenzer, G. (2014) · Max Planck Institute for Plasma Physics · Cited by 380 · see citing works
Prasetyo, Y. T., Castillo, A. M., Salonga, L. J., Sia, J. A., & Seneta, J. A. (2020) · International Journal of Infectious Diseases · doi:10.1016/j.ijid.2020.07.074 · Cited by 369 · see citing works
COVID-19 pandemic and economic crisis: the Nigerian experience and structural causes
Ozili, P. K. (2020) · Journal of economic and administrative sciences. · doi:10.1108/jeas-05-2020-0074 · Cited by 341 · see citing works
Negative Word-of-Mouth Communication Intention: An Application of the Theory of Planned Behavior
Cheng, S. C. L., Lam, T., & Hsu, C. H. C. (2006) · Journal of Hospitality & Tourism Research · doi:10.1177/1096348005284269 · Cited by 340 · see citing works
Know-how to lead digital transformation: The case of local governments
Pittaway, J. J., & Montazemi, A. R. (2020) · Government Information Quarterly · doi:10.1016/j.giq.2020.101474 · Cited by 289 · see citing works
Puccinelli, P. J., da Costa, T. S., Seffrin, A., de Lira, C. A. B., Vancini, R. L., Nikolaidis, P. Τ., Knechtle, B., Rosemann, T. J., Hill, L., & Andrade, M. S. (2021) · BMC Public Health · doi:10.1186/s12889-021-10470-z · Cited by 278 · see citing works
Utilizing the Theory of Planned Behavior to Inform Change Management
Jimmieson, N. L., Peach, M., & White, K. M. (2008) · The Journal of Applied Behavioral Science · doi:10.1177/0021886307312773 · Cited by 244 · see citing works
Lee, M.-C., & Tsai, T.-R. (2010) · International Journal of Human-Computer Interaction · doi:10.1080/10447311003781318 · Cited by 236 · see citing works
Li, J., Yang, A., Dou, K., & Cheung, R. Y. M. (2020) · International Journal of Environmental Research and Public Health · doi:10.3390/ijerph17134820 · Cited by 224 · see citing works
Climate change issue and theory of planned behaviour: relationship by empirical evidence
Masud, M. M., Al‐Amin, A. Q., Ha, J., Ahmed, F., Yahaya, S. R. B., Akhtar, R., & Banna, H. (2015) · Journal of Cleaner Production · doi:10.1016/j.jclepro.2015.11.080 · Cited by 210 · see citing works
Sun, R., & Wang, W. (2016) · Public Management Review · doi:10.1080/14719037.2016.1257063 · Cited by 209 · see citing works
Graupensperger, S. A., Abdallah, D. A., & Lee, C. M. (2021) · Vaccine · doi:10.1016/j.vaccine.2021.03.018 · Cited by 207 · see citing works
Han, H., Al‐Ansi, A., Chua, B., Tariq, B., Radić, A., & Park, S.-H. (2020) · International Journal of Environmental Research and Public Health · doi:10.3390/ijerph17186485 · Cited by 192 · see citing works
Nonomura, S., Nishizawa, K., Sakai, Y., Kawaguchi, Y., Kato, S., Uchigashima, M., Watanabe, M., Yamanaka, K., Enomoto, K., Chiken, S., et al. (2018) · Neuron · doi:10.1016/j.neuron.2018.08.002 · Cited by 191 · see citing works
Beyond Omicron: what’s next for COVID’s viral evolution
Callaway, E. (2021) · Nature · doi:10.1038/d41586-021-03619-8 · Cited by 189 · see citing works
Optimistic bias and preventive behavioral engagement in the context of COVID-19
Park, T., Ju, I., Ohs, J. E., & Hinsley, A. (2020) · Research in Social and Administrative Pharmacy · doi:10.1016/j.sapharm.2020.06.004 · Cited by 186 · see citing works
Dotson, K. B., Dunn, M. E., & Bowers, C. A. (2015) · PLOS ONE · doi:10.1371/journal.pone.0139518 · Cited by 181 · see citing works
Chiu, W., & Cho, H. (2020) · Asia Pacific Journal of Marketing and Logistics · doi:10.1108/apjml-09-2019-0534 · Cited by 172 · see citing works
Kumar, G. A. (2021) · Journal of Cleaner Production · doi:10.1016/j.jclepro.2021.126487 · Cited by 157 · see citing works
Qi, X., Yu, H., & Ploeger, A. (2020) · International Journal of Environmental Research and Public Health · doi:10.3390/ijerph17197106 · Cited by 141 · see citing works
Transmission dynamics of COVID-19 in Wuhan, China: effects of lockdown and medical resources
Sun, G., Wang, S., Li, M., Li, L., Zhang, J., Zhang, W., Jin, Z., & Feng, G.-L. (2020) · Nonlinear Dynamics · doi:10.1007/s11071-020-05770-9 · Cited by 134 · see citing works
Rai, R. S., & Selnes, F. (2019) · Information & Management · doi:10.1016/j.im.2019.04.004 · Cited by 122 · see citing works
Planning for the Next Global Pandemic
Ross, A. G., Crowe, S. M., & TYNDALL, M. W. (2015) · International Journal of Infectious Diseases · doi:10.1016/j.ijid.2015.07.016 · Cited by 112 · see citing works
Lucarelli, C., Mazzoli, C., & Severini, S. (2020) · Sustainability · doi:10.3390/su122410556 · Cited by 111 · see citing works
Kamal, M. M. (2020) · Information Systems Management · doi:10.1080/10580530.2020.1820634 · Cited by 107 · see citing works
Using Insights from Behavioral Economics to Mitigate the Spread of COVID-19
Soofi, M., Najafi, F., & Matin, B. K. (2020) · Applied Health Economics and Health Policy · doi:10.1007/s40258-020-00595-4 · Cited by 106 · see citing works
Irigoyen‐Camacho, M. E., Velázquez-Alva, M. C., Zepeda‐Zepeda, M. A., Cabrer-Rosales, M. F., Lazarevich, I., & Castaño-Seiquer, A. L. (2020) · International Journal of Environmental Research and Public Health · doi:10.3390/ijerph17207418 · Cited by 98 · see citing works
Deng, S., Wang, W., Xie, P., Chao, Y., & Zhu, J. (2020) · Frontiers in Psychology · doi:10.3389/fpsyg.2020.567784 · Cited by 96 · see citing works
Designing for Behavior Change: Applying Psychology and Behavioral Economics
Wendel, S. (2013) · Cited by 95 · see citing works
Effect of the COVID-19 pandemic on public managers’ attitudes toward digital transformation
Barrutia, J. M., & Echebarria, C. (2021) · Technology in Society · doi:10.1016/j.techsoc.2021.101776 · Cited by 95 · see citing works
Following brands on Twitter: an extension of theory of planned behavior
Chu, S., Chen, H., & Sung, Y. (2015) · International Journal of Advertising · doi:10.1080/02650487.2015.1037708 · Cited by 91 · see citing works
Zolait, A. H. (2011) · Behaviour and Information Technology · doi:10.1080/0144929x.2011.630419 · Cited by 89 · see citing works
Passafaro, P., Livi, S., & Kosić, A. (2019) · Frontiers in Psychology · doi:10.3389/fpsyg.2019.00744 · Cited by 88 · see citing works
Chirico, A., Lucidi, F., Galli, F., Giancamilli, F., Vitale, J. A., Borghi, S., Torre, A. L., & Codella, R. (2020) · Frontiers in Psychology · doi:10.3389/fpsyg.2020.02100 · Cited by 82 · see citing works
A Comparative Study of Current and Potential Users of Mobile Payment Services
Phonthanukitithaworn, C., Sellitto, C., & Fong, M. W. L. (2016) · SAGE Open · doi:10.1177/2158244016675397 · Cited by 75 · see citing works
Hussain, Z. (2021) · Digital Applications in Archaeology and Cultural Heritage · doi:10.1016/j.daach.2021.e00182 · Cited by 73 · see citing works
COVID-19 pandemic: A review based on current evidence
Medhi, B., Mahalmani, V., Mahendru, D., Semwal, A., Kaur, S., Kaur, H., Sarma, P., & Prakash, A. (2020) · Indian Journal of Pharmacology · doi:10.4103/ijp.ijp_310_20 · Cited by 72 · see citing works
Wu, W., Kao, H.-Y., Wu, S.-H., & Wei, C. (2019) · Frontiers in Psychology · doi:10.3389/fpsyg.2019.01109 · Cited by 70 · see citing works
Impactful e-learning framework: A new hybrid form of education
Shetu, S. F., Rahman, M. M., Ahmed, A., Mahin, M. F., Akib, M. A. U., & Saifuzzaman, M. (2021) · Current Research in Behavioral Sciences · doi:10.1016/j.crbeha.2021.100038 · Cited by 70 · see citing works
The psychology and rationality of decisions from experience
Hertwig, R. (2011) · Synthese · doi:10.1007/s11229-011-0024-4 · Cited by 69 · see citing works
Adoption of Agricultural E-Marketing: Application of the Theory of Planned Behavior
Alavion, S. J., Allahyari, M. S., Al-Rimawi, A., & Surujlal, J. (2016) · Journal of International Food & Agribusiness Marketing · doi:10.1080/08974438.2016.1229242 · Cited by 60 · see citing works
Simiyu, G., Bonuke, R., & Komen, J. (2019) · Journal of Marketing for HIGHER EDUCATION · doi:10.1080/08841241.2019.1678549 · Cited by 54 · see citing works
The Role of Intention in Intentional Action
Adams, F., & Mele, A. R. (1989) · Canadian Journal of Philosophy · doi:10.1080/00455091.1989.10716780 · Cited by 50 · see citing works
Sultana, R., Im, I., & Im, K. S. (2018) · Information & Management · doi:10.1016/j.im.2018.12.001 · Cited by 49 · see citing works
Carmack, C. C., & Lewis‐Moss, R. K. (2009) · The Journal of Primary Prevention · doi:10.1007/s10935-009-0199-3 · Cited by 41 · see citing works
Econometric analysis of COVID-19 cases, deaths, and meteorological factors in South Asia
Jain, M., Sharma, G. D., Goyal, M., Kaushal, R., & Sethi, M. (2021) · Environmental Science and Pollution Research · doi:10.1007/s11356-021-12613-6 · Cited by 41 · see citing works
Chioléro, A. (2020) · BMJ · doi:10.1136/bmj.m764 · Cited by 40 · see citing works
Huđek, I., Tominc, P., & Širec, K. (2021) · Sustainability · doi:10.3390/su13020779 · Cited by 39 · see citing works
Hollett, R. C., Gignac, G. E., Milligan, S., & Chang, P. P. W. (2020) · Learning and Individual Differences · doi:10.1016/j.lindif.2020.101907 · Cited by 37 · see citing works
Hong, S., & Kim, B. (2018) · Journal of Contingencies and Crisis Management · doi:10.1111/1468-5973.12242 · Cited by 29 · see citing works
Rahman, M. M., Saifuzzaman, M., Ahmed, A., Mahin, M. F., & Shetu, S. F. (2021) · Current Research in Behavioral Sciences · doi:10.1016/j.crbeha.2021.100037 · Cited by 29 · see citing works
Managing Change with the Support of Smart Technology: A Field Investigation of Ride-Hailing Services
Kang, L., Jiang, Q., Peng, C.-H., Sia, C. L., & Liang, T. (2020) · Journal of the Association for Information Systems · doi:10.17705/1jais.00647 · Cited by 28 · see citing works
Considering human aspects on strategies for designing and managing distributed human computation
Ponciano, L., Brasileiro, F., Andrade, N., & Sampaio, L. M. R. (2014) · Journal of Internet Services and Applications · doi:10.1186/s13174-014-0010-4 · Cited by 26 · see citing works
Russo, D. A., Štochl, J., Painter, M., Shelley, G. F., Jones, P. B., & Pérez, J. (2015) · BMC Health Services Research · doi:10.1186/s12913-015-1074-y · Cited by 24 · see citing works
Academics’ intention to adopt online technologies for public engagement
Dermentzi, E., & Papagiannidis, S. (2017) · Internet Research · doi:10.1108/intr-10-2016-0302 · Cited by 20 · see citing works
Measuring the Impact of COVID-19 with a View to Reactivation
Economic Commission for Latin America and the Caribbean (2020) · ECLAC COVID-19 special report · doi:10.18356/9789210054669 · Cited by 16 · see citing works
Legislator Voting and Behavioral Science Theory: A Systematic Review
Tung, G. J., Vernick, J. S., Reiney, E., & GIELEN, A. C. (2012) · American Journal of Health Behavior · doi:10.5993/ajhb.36.6.9 · Cited by 14 · see citing works
Flagged first, then by citations
2 of the 109 references couldn’t be matched to a known paper.
Research works printed but not linked: 2
- [19]Reis João Amorim Marlene Melão Nuno Matos Patrícia “Digital transformation: a literature review and guidelines for future research.” pp. 411–21 Rocha Á. Adeli H. Reis L.P. Costanzo S. Trends and Advances in Information Systems and Technologies. WorldCIST’18 2018 vol. 745 2018 Springer Cham
- [89]Law Nancy Woo David Jimmy de la Torre Wong Gary A Global Framework of Reference on Digital Literacy Skills for Indicator 4 vol. 4 2018 2
Cited by
Sorted by citations
Remote work as a new normal? The technology-organization-environment (TOE) context
Ng, P. M. L., Lit, K. K., & Cheung, C. T. Y. (2022) · Technology in Society · doi:10.1016/j.techsoc.2022.102022 · Cited by 146 · see citing works
The transition towards a circular economy. A framework for SMEs
Gennari, F. (2022) · Journal of Management & Governance · doi:10.1007/s10997-022-09653-6 · Cited by 85 · see citing works
Drivers and Outcomes of Digital Transformation: The Case of Public Sector Services
Kitsios, F., Kamariotou, M. I., & Mavromatis, A. (2023) · Information · doi:10.3390/info14010043 · Cited by 63 · see citing works
The implications of digital transformation and environmental innovation for sustainability
Pricopoaia, O., Cristache, N., Lupașc, A., & Iancu, D. (2025) · Journal of Innovation & Knowledge · doi:10.1016/j.jik.2025.100713 · Cited by 78 · see citing works
Toșa, C., Paneru, C. P., Joudavi, A., & Tarigan, A. K. M. (2024) · Sustainable Production and Consumption · doi:10.1016/j.spc.2024.04.032 · Cited by 50 · see citing works
Xie, Y. H., Chen, Z., Boadu, F., & Tang, H. (2022) · Technology in Society · doi:10.1016/j.techsoc.2022.101991 · Cited by 48 · see citing works
Luo, K., Lee, C., Zeng, M., & Hu, W. (2024) · Technology in Society · doi:10.1016/j.techsoc.2024.102674 · Cited by 51 · see citing works
Alsahli, S., Hor, S.-Y., & Lam, M. K. (2023) · JMIR mhealth and uhealth · doi:10.2196/50419 · Cited by 38 · see citing works
de la Torre, A., & la Vega, I. D. (2025) · Journal of Responsible Innovation · doi:10.1080/23299460.2025.2500154 · Cited by 33 · see citing works
Srisathan, W. A., Wongsaichia, S., Gebsombut, N., Naruetharadhol, P., & Ketkaew, C. (2023) · Sustainability · doi:10.3390/su15032497 · Cited by 29 · see citing works
Self-citationSilanoi, W., Naruetharadhol, P., & Ponsree, K. (2023) · Social Sciences · doi:10.3390/socsci12040198 · Cited by 24 · see citing works
Self-citationYu, T., Liu, C.-H. S., Horng, J., Chou, S.-F., Huang, Y., Fang, Y.-P., Lin, J., & Vu, H. T. (2025) · Current Psychology · doi:10.1007/s12144-024-07163-2 · Cited by 20 · see citing works
Digital Transformation (DT) and Artificial Intelligence (AI) Convergence in Organizations
Feroz, K., & Kwak, M. (2024) · Journal of Computer Information Systems · doi:10.1080/08874417.2024.2424372 · Cited by 19 · see citing works
Schrank, J. (2025) · Frontiers in Artificial Intelligence · doi:10.3389/frai.2025.1649392 · Cited by 22 · see citing works
Çera, G., Ndoka, M., Dika, I., & Çera, E. (2022) · Administrative Sciences · doi:10.3390/admsci12040184 · Cited by 14 · see citing works
Sigahi, T. F. A. C., Sznelwar, L. I., Rampasso, I. S., de Moraes, G. H. S. M., Júnior, G. G., Pinto, A., & Anholon, R. (2022) · Ergonomics · doi:10.1080/00140139.2022.2126895 · Cited by 13 · see citing works
Moolkham, M. (2025) · Journal of Climate Finance · doi:10.1016/j.jclimf.2025.100075 · Cited by 12 · see citing works
Huong, P. T., & Duc, N. L. (2023) · TEM Journal · doi:10.18421/tem121-56 · Cited by 13 · see citing works
Sánchez, E. C., Plazas, F. L., Pérez, B. O., & Duarte, C. R. M. (2023) · Buildings · doi:10.3390/buildings13092213 · Cited by 11 · see citing works
Jang, W. W., Choi, W., Kim, M. J., Song, H., & Byon, K. K. (2024) · International Journal of Sports Marketing and Sponsorship · doi:10.1108/ijsms-07-2023-0132 · Cited by 12 · see citing works
Ponsree, K., & Naruetharadhol, P. (2024) · International Entrepreneurship and Management Journal · doi:10.1007/s11365-024-01057-2 · Cited by 20 · see citing works
Self-citationMuchlas, Budiastuti, P., Khairudin, M., Santosa, B., & Rahmatullah, B. (2023) · International Journal of Interactive Mobile Technologies (iJIM) · doi:10.3991/ijim.v17i02.34565 · Cited by 11 · see citing works
Ponsree, K. (2024) · Current Psychology · doi:10.1007/s12144-023-05605-x · Cited by 11 · see citing works
Σακάς, Δ. Π., Reklitis, D. P., & Terzi, M. C. (2023) · Electronics · doi:10.3390/electronics12112443 · Cited by 13 · see citing works
Gupta, S., Hassen, M.-M. E., Pandey, D. K., & Sahu, G. P. (2024) · Global Finance Journal · doi:10.1016/j.gfj.2024.101048 · Cited by 10 · see citing works
New Normal Tourism Behavior of Free Independent Travelers in the Covid-19 Pandemic
Aujirapongpan, S., Boonkaew, S., Nui-Suk, C., Nuanjan, N., Taojoo, T., & Jutidharabongse, J. (2023) · International Journal of Professional Business Review · doi:10.26668/businessreview/2023.v8i1.639 · Cited by 8 · see citing works
The Role of Digitalization on the Way to Sustainable Future
Yıldırım, S., Yıldırım, D. Ç., Erdoğan, S., Aydın, K., & Ektiren, B. (2025) · IGI Global eBooks · doi:10.4018/979-8-3693-9072-6.ch015 · Cited by 7 · see citing works
Sijabat, R. (2024) · Cogent Business & Management · doi:10.1080/23311975.2024.2327134 · Cited by 7 · see citing works
Ethical implications of Thai ChatGPT public discourses
Hongladarom, S., & Sakprasert, S. (2024) · Communication Research and Practice · doi:10.1080/22041451.2024.2346429 · Cited by 3 · see citing works
A SWOT analysis of smart governance applications amid the COVID-19 pandemic
Jiang, H. (2022) · Information Polity · doi:10.3233/ip-220030 · Cited by 7 · see citing works
Yu, T., Horng, J., Liu, C.-H. S., Chou, S.-F., Huang, Y., La, Q. P., & Ng, Y.-L. (2024) · Journal of Hospitality and Tourism Technology · doi:10.1108/jhtt-03-2024-0147 · Cited by 5 · see citing works
Zhang, X., Hao, X.-L., & Jia, X. (2025) · Journal of Enterprise Information Management · doi:10.1108/jeim-01-2025-0025 · Cited by 10 · see citing works
Chutarong, W., Thammalikhit, R., Kraiklang, R., Sawangwong, A., Saechang, O., Guo, Y., & Zhang, W. (2025) · Digital Health · doi:10.1177/20552076241304070 · Cited by 5 · see citing works
Jung, J.-S., & Lee, M. (2026) · Business Strategy and the Environment · doi:10.1002/bse.70895 · Cited by 4 · see citing works
THE IMPACT OF THE COVID-19 CRISIS ON THE DEVELOPMENT OF THE INFORMATION SOCIETY IN SLOVENIA
Dečman, M., Stare, J., & Klun, M. (2022) · ADMINISTRATIE SI MANAGEMENT PUBLIC · doi:10.24818/amp/2022.39-05 · Cited by 4 · see citing works
Individuals’ positive gains from the COVID-19 pandemic: a qualitative study across 30 countries
Li, J., Davidson, P. M., Fong, D., Li, Y., Lok, K. Y. W., Wong, J. Y. H., Ho, M. M., Choi, E. P. H., Pandian, V., Duan, W., et al. (2025) · Journal of Global Health · doi:10.7189/jogh.15.04091 · Cited by 4 · see citing works
Sumbal, M. S., Amber, Q., Hashmi, F. A., Chan, F. T. S., Tariq, A., & Nauman, S. (2025) · Flexible Services and Manufacturing Journal · doi:10.1007/s10696-025-09613-w · Cited by 4 · see citing works
dos Santos, J. V. B., Sigahi, T. F. A. C., Rampasso, I. S., de Moraes, G. H. S. M., Ávila, L. V., Filho, W. L., & Anholon, R. (2023) · Personnel Review · doi:10.1108/pr-05-2023-0399 · Cited by 4 · see citing works
Responsible digital innovation: the new business challenges in the digital era
de la Torre, A., & la Vega, I. D. (2025) · Kybernetes · doi:10.1108/k-08-2024-2325 · Cited by 3 · see citing works
Modeling Factors Affecting Digital Transformation: Suggestions for the Islamic Republic of Iran
Alipour, S. M., Farazmand, A., & Hakamizadeh, F. (2025) · Journal of the Knowledge Economy · doi:10.1007/s13132-025-02654-4 · Cited by 3 · see citing works
Zhang, L., Jiang, Y., & Wu, J. (2025) · Waste Management · doi:10.1016/j.wasman.2025.114861 · Cited by 4 · see citing works
INFLUENCE OF DIGITAL MARKETING ON PURCHASING DECISIONS OF INTERNET USERS IN THAILAND
Potjanajaruwit, P., & Potjanajaruwit, P. (2023) · Journal of Southwest Jiaotong University · doi:10.35741/issn.0258-2724.58.1.23 · Cited by 3 · see citing works
Gulen, H. N., & Kucuk, S. (2026) · Education and Information Technologies · doi:10.1007/s10639-026-14020-1 · Cited by 3 · see citing works
Occupational Health and Safety Digitalization in Thailand: A Framework and Case Study
Boonruksa, P., NONTAPA, S., & Theppitak, C. (2024) · Journal of UOEH · doi:10.7888/juoeh.46.93 · Cited by 2 · see citing works
Toșa, C., Karaczun, Z., Zawieska, J., Paneru, C. P., Bojanowski, J., Joudavi, A., & Tarigan, A. K. M. (2024) · Sustainability Science Practice and Policy · doi:10.1080/15487733.2024.2382381 · Cited by 2 · see citing works
Trabelsi, N., & Tiwari, A. K. (2026) · Eurasian economic review : · doi:10.1007/s40822-025-00357-4 · Cited by 1 · see citing works
Zarotiadis, G. (2023) · Practice, progress, and proficiency in sustainability · doi:10.4018/978-1-7998-9760-6.ch017 · Cited by 1 · see citing works
Piyamongkol, K., & Chaveesuk, S. (2022) · Conference on Human System Interactions · doi:10.1109/hsi55341.2022.9869455
Phanniphong, K., Nuankaew, W. S., Teeraputhon, D., & Nuankaew, P. (2023) · Smart innovation, systems and technologies · doi:10.1007/978-981-19-7447-2_15
THE DIGITAL TRANSFORMATION AND ADAPTATION POLICY OF BUFFET RESTAURANT UNDER PANDEMIC SITUATION
al., T. T. E. (2023) · Russian Law Journal · doi:10.52783/rlj.v11i3s.740
Issac, A., & Seranmadevi, R. (2024) · Advances in business information systems and analytics book series · doi:10.4018/979-8-3693-4187-2.ch008
Siuta-Tokarska, B., Yusuf, I. A., Kowalik, M., Sharma, G. D., Suder, M., & Basiura, B. (2026) · Sustainability · doi:10.3390/su18147032
- Authors
- Srisathan, W. A., & Naruetharadhol, P.
- Affiliations
- Khon Kaen University (TH)
- Corresponding author
- Naruetharadhol, Phaninee
- Venue
- Technology in Society
- Publisher
- Elsevier BV
- Published
- 2022-02
- Volume
- 68
- Pages
- 101912
- ISSN
- 0160-791X (ISSN-L)
- PMC
- PMC8800537
- OpenAlex
- W4213342953
- Cited by
- 54
- References
- 109
- Citations by year
- 2026: 4 · 2025: 13 · 2024: 13 · 2023: 16 · 2022: 8
- FWCI
- 10.46
- Type
- journal article
- Language
- en
- Open access
- hybrid
- doi.org
- Licence
- Locations
- Technology in Society (publishedVersion, cc-by-nc-nd)
- PubMed Central (publishedVersion)
- PubMed (publishedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- Funders
- National Research Council of Thailand
- Khon Kaen University
- Topics
- Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
- Social Sciences › Psychology › Applied Psychology › Behavioral Health and Interventions
- Social Sciences › Economics, Econometrics and Finance › Economics and Econometrics › COVID-19 Pandemic Impacts
- Keywords
- COVID-19 pandemic, digital transformation, theory of planned behavior, digital attitudes, perceived behavioral control, Thailand
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
What counts as a claim ›How we measure confidence ›How we check this ›
Are you an author, or do you see a problem with this page? Request a review
