Cited by 614Social Robot Interaction and HRIHuman-Automation Interaction and SafetyAI in Service Interactions

Almost human: Anthropomorphism increases trust resilience in cognitive agents.

Open access
de Visser, Ewart J., Monfort, Samuel S., McKendrick, Ryan, Smith, Melissa A. B., McKnight, Patrick E., Krueger, Frank, Parasuraman, Raja·2016·Journal of Experimental Psychology: Applied

Abstract

We interact daily with computers that appear and behave like humans. Some researchers propose that people apply the same social norms to computers as they do to humans, suggesting that social psychological knowledge can be applied to our interactions with computers. In contrast, theories of human–automation interaction postulate that humans respond to machines in unique and specific ways. We believe that anthropomorphism—the degree to which an agent exhibits human characteristics—is the critical variable that may resolve this apparent contradiction across the formation, violation, and repair stages of trust. Three experiments were designed to examine these opposing viewpoints by varying the appearance and behavior of automated agents. Participants received advice that deteriorated gradually in reliability from a computer, avatar, or human agent. Our results showed (a) that anthropomorphic agents were associated with greater trust resilience , a higher resistance to breakdowns in trust; (b) that these effects were magnified by greater uncertainty; and c) that incorporating human-like trust repair behavior largely erased differences between the agents. Automation anthropomorphism is therefore a critical variable that should be carefully incorporated into any general theory of human–agent trust as well as novel automation design.

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Crossref · 10.1037/xap0000092

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Authors
de Visser, E. J., Monfort, S. S., McKendrick, R., Smith, M. A. B., McKnight, P. E., Krueger, F., & Parasuraman, R.
Affiliations
George Mason University (US)
Venue
Journal of Experimental Psychology: Applied
Published
2016-09
Volume
22
Issue
3
Pages
331-349
ISSN
  • 1076-898X (ISSN-L)
  • 1939-2192
OpenAlex
W2499526086
Cited by
614
References
24
Citations by year
2026: 83 · 2025: 107 · 2024: 89 · 2023: 72 · 2022: 88 · 2021: 69 · 2020: 45 · 2019: 39 · 2018: 12 · 2017: 10
FWCI
31.97
Type
journal article
Language
en
Open access
Locations
  • Journal of Experimental Psychology Applied (publishedVersion, other-oa)
  • PubMed (publishedVersion)
Funders
  • AFOSR (FA9550-10–1-0385)
  • Center of Excellence in Neuroergonomics, Technology, and Cognition
Topics
  • Social Sciences › Psychology › Social Psychology › Social Robot Interaction and HRI
  • Social Sciences › Psychology › Social Psychology › Human-Automation Interaction and Safety
  • Physical Sciences › Computer Science › Artificial Intelligence › AI in Service Interactions
Keywords
anthropomorphism, trust repair, uncertainty, automation design, human-like agents
MeSH terms
Adolescent, Adult, Artificial Intelligence, Automation, Cognition, Computers, Female, Humans, Male, User-Computer Interface, Trust, Young Adult

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