Cited by 170Physical Activity and HealthMobile Health and mHealth ApplicationsSocial Media in Health Education

Interactive communication strategies Implications for population-based physical-activity promotion

Open access
Marcus, B·2000·American Journal of Preventive Medicine

Abstract

Physical inactivity is a recognized independent risk factor for the development of cardiovascular disease. However, a large proportion of the U.S. population does not participate in regular physical activity, and research has shown that without intervention, most people remain sedentary. Thus, an urgent need exists for developing effective interventions to promote physical-activity adoption and maintenance. Additionally, it is important that these interventions can be disseminated to the large population of sedentary individuals. To be disseminable, physical-activity interventions must move beyond reliance on strictly face-to-face modes and begin to more fully use newer technologies, such as the Internet. This article summarizes the progress made in promoting physical activity with interactive communications. We also delineate areas for future research.

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Crossref · 10.1016/s0749-3797(00)00186-0

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Authors
Marcus, B.
Affiliations
Brown University (US)
Corresponding author
Marcus, B
Venue
American Journal of Preventive Medicine
Publisher
Elsevier BV
Published
2000-08
Volume
19
Issue
2
Pages
121-126
ISSN
0749-3797 (ISSN-L)
OpenAlex
W1492758053
Cited by
170
References
44
Citations by year
2026: 1 · 2025: 1 · 2024: 2 · 2023: 4 · 2022: 6 · 2021: 8 · 2020: 4 · 2019: 5 · 2018: 4 · 2017: 5 · 2016: 10 · 2015: 10 · 2014: 8 · 2013: 6 · 2012: 3
FWCI
0.72
Type
journal article
Language
en
Open access
Locations
  • American Journal of Preventive Medicine (publishedVersion)
  • PubMed (publishedVersion)
  • Journal of Media Literacy Education (submittedVersion, cc-by)
  • Bern Open Repository and Information System (University of Bern) (submittedVersion)
Topics
  • Health Sciences › Medicine › Physiology › Physical Activity and Health
  • Health Sciences › Health Professions › General Health Professions › Mobile Health and mHealth Applications
  • Social Sciences › Health › Social Media in Health Education
Keywords
physical activity promotion, interactive communication, sedentary behavior, physical inactivity, cardiovascular risk, intervention dissemination, online intervention
MeSH terms
Cardiovascular Diseases, Health Promotion, Humans, Preventive Medicine, Public Health, Risk Factors, Exercise, Internet

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