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Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces
Abstract
The authors examine the implications of electronic shopping for consumers, retailers, and manufacturers. They assume that near-term technological developments will offer consumers unparalleled opportunities to locate and compare product offerings. They examine these advantages as a function of typical consumer goals and the types of products and services being sought and offer conclusions regarding consumer incentives and disincentives to purchase through interactive home shopping vis-à-vis traditional retail formats. The authors discuss implications for industry structure as they pertain to competition among retailers, competition among manufacturers, and retailer-manufacturer relationships.
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Cited by
Hedonic and utilitarian motivations for online retail shopping behavior
Childers, T. L., Carr, C. L., Peck, J., & Carson, S. (2001) · Journal of Retailing · doi:10.1016/s0022-4359(01)00056-2 · Cited by 3,219
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Consumer trust in an Internet store
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Consumer Decision Making in Online Shopping Environments: The Effects of Interactive Decision Aids
Häubl, G., & Trifts, V. (2000) · Marketing Science · doi:10.1287/mksc.19.1.4.15178 · Cited by 1,731
The influence of online product recommendations on consumers' online choices
Senecal, S., & Nantel, J. (2004) · Journal of Retailing · doi:10.1016/j.jretai.2004.04.001 · Cited by 1,585
Metadata
- Authors
- Alba, J., Lynch, J., Weitz, B., Janiszewski, C., Lutz, R., Sawyer, A., & Wood, S.
- Venue
- Journal of Marketing
- Publisher
- SAGE Publications
- Published
- 1997-07
- Volume
- 61
- Issue
- 3
- Pages
- 38-53
- ISSN
- 0022-2429 (ISSN-L)
- 1547-7185
- OpenAlex
- W2312302756
- Cited by
- 2,232
- References
- 3
- FWCI
- 170.23
- Type
- journal article
- Language
- en
- Open access
- closed
- Licence
- journals.sagepub.com/page/policies/text-and-data-mining-license (tdm)
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- Alba, J., Lynch, J., Weitz, B., Janiszewski, C., Lutz, R., Sawyer, A., & Wood, S. (1997). Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces. Journal of Marketing. https://doi.org/10.1177/002224299706100303
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.