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Cited by 360

The DOI matches its Crossref record; 10 of the 10 references it cites were found in a registry or an index.

The Effect of Corporate Image in the Formation of Customer Loyalty

Andreassen, Tor Wallin, Lindestad, Bodil·1998·Journal of Service Research

Abstract

Based on theory from consumer behavior; cognitive psychology, and social cognitive psychology, this article explores the effect of corporate image in the formation of customer loyalty. Findings from the goods and service sector indicate that corporate image has a significant but indirect impact on customer loyalty. In conclusion, the authors claim that customer loyalty is driven both by disconfirmation of expectations and corporate image.

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Citations

Cites

Show all 10 references

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Metadata

Authors
Andreassen, T. W., & Lindestad, B.
Venue
Journal of Service Research
Published
1998-08
Volume
1
Issue
1
Pages
82-92
ISSN
  • 1094-6705 (ISSN-L)
  • 1552-7379
OpenAlex
W2042863619
Cited by
360
References
10
FWCI
7.60
Type
journal article
Language
en
Open access
closed
Licence
journals.sagepub.com/page/policies/text-and-data-mining-license (tdm)

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CoChat. (2026). Citation check: The Effect of Corporate Image in the Formation of Customer Loyalty. https://app.cochat.ai/papers/10.1177/109467059800100107
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Andreassen, T. W., & Lindestad, B. (1998). The Effect of Corporate Image in the Formation of Customer Loyalty. Journal of Service Research. https://doi.org/10.1177/109467059800100107

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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.