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Using the implicit association test to measure self-esteem and self-concept
Abstract
Experiment 1 used the Implicit Association Test (IAT; A. G. Greenwald, D. E. McGhee, & J. L. K. Schwartz, 1998) to measure self-esteem by assessing automatic associations of self with positive or negative valence. Confirmatory factor analysis (CFA) showed that two IAT measures defined a factor that was distinct from, but weakly correlated with, a factor defined by standard explicit (self-report) measures of self-esteem. Experiment 2 tested known-groups validity of two IAT gender self-concept measures. Compared with well-established explicit measures, the IAT measures revealed triple the difference in measured masculinity-femininity between men and women. Again, CFA revealed construct divergence between implicit and explicit measures. Experiment 3 assessed the self-esteem IAT's validity in predicting cognitive reactions to success and failure. High implicit self-esteem was associated in the predicted fashion with buffering against adverse effects of failure on two of four measures.
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“Similar tendencies have been demonstrated previously, wherein adults displayed faster response times when associating the self with positive attributes (34).”
From Development of self-protective biases in response to social evaluative feedback (2017) · cites this paper as [34]
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Metadata
- Authors
- Greenwald, A. G., & Farnham, S. D.
- Affiliations
- University of Washington (US)
- Venue
- Journal of Personality and Social Psychology
- Published
- 2000-12
- Volume
- 79
- Issue
- 6
- Pages
- 1022-1038
- ISSN
- 0022-3514 (ISSN-L)
- 1939-1315
- OpenAlex
- W4231600766
- Cited by
- 1,393
- References
- 0
- Citations by year
- 2026: 10 · 2025: 22 · 2024: 33 · 2023: 34 · 2022: 46 · 2021: 67 · 2020: 85 · 2019: 56 · 2018: 62 · 2017: 56 · 2016: 93 · 2015: 65 · 2014: 71 · 2013: 71 · 2012: 79
- FWCI
- 85.23
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Personality and Social Psychology (publishedVersion)
- PubMed (publishedVersion)
- Funders
- National Institute of Mental Health (K05MH001533, R01MH041328, MH-57672, MH41328, MH01533, R01MH057672)
- Topics
- Social Sciences › Sociology and Political Science › Social and Intergroup Psychology
- Social Sciences › Psychology › Clinical Psychology › Personality Traits and Psychology
- Social Sciences › Psychology › Applied Psychology › Psychological Testing and Assessment
- Keywords
- Implicit Association Test, self-esteem, self-concept, implicit attitudes
- MeSH terms
- Adult, Female, Humans, Internal-External Control, Male, Microcomputers, Personality Inventory, Psychometrics, Self Concept, Software, Word Association Tests, Reproducibility of Results
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
What counts as a claim ›How we measure confidence ›How we check this ›
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