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Using the implicit association test to measure self-esteem and self-concept
Abstract
Experiment 1 used the Implicit Association Test (IAT; A. G. Greenwald, D. E. McGhee, & J. L. K. Schwartz, 1998) to measure self-esteem by assessing automatic associations of self with positive or negative valence. Confirmatory factor analysis (CFA) showed that two IAT measures defined a factor that was distinct from, but weakly correlated with, a factor defined by standard explicit (self-report) measures of self-esteem. Experiment 2 tested known-groups validity of two IAT gender self-concept measures. Compared with well-established explicit measures, the IAT measures revealed triple the difference in measured masculinity-femininity between men and women. Again, CFA revealed construct divergence between implicit and explicit measures. Experiment 3 assessed the self-esteem IAT's validity in predicting cognitive reactions to success and failure. High implicit self-esteem was associated in the predicted fashion with buffering against adverse effects of failure on two of four measures.
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“Similar tendencies have been demonstrated previously, wherein adults displayed faster response times when associating the self with positive attributes (34).”
From Development of self-protective biases in response to social evaluative feedback (2017) · cites this paper as [34]
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MethodPersonality, Preferences and Socioeconomic Behavior
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Riahi, M., & Watson, B. A. (2021) · Proceedings of the ACM on Computer Graphics and Interactive Techniques · doi:10.1145/3451269 · Cited by 5
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Reducing Implicit Cognitive Biases Through the Performing Arts
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“The IAT has also Frontiers in Psychology | www.frontiersin.org 1 May 2021 | Volume 12 | Article 614816 been shown to be reliable across test-retest experimental designs (Bosson et al., 2000; Dasgupta et al., 2000; Greenwald and Farnham, 2000; Greenwald and Nosek, 2001).”
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InfluentialUsing PsyScope to conduct IAT experiments on Macintosh computers
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BackgroundMethodResultInfluentialEffects of explicit and implicit self-esteem on in-group favoritism
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BackgroundImplicit association Self-concept test in studying of violence-related cognitions
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Naïve beliefs about self-esteem's importance
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Methodحسن, ن. ن., Petrides, K. V., & Hull, L. (2023) · PLoS ONE · doi:10.1371/journal.pone.0287013 · Cited by 4
“Two years later, Greenwald and Farnham [8] introduced this measurement method to the personality field.”
BackgroundMethodMeasuring Gender Status Beliefs
Montgomery, B., Park, H., Burrill, L. B., & Melamed, D. (2024) · Socius Sociological Research for a Dynamic World · doi:10.1177/23780231241245845 · Cited by 5
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Does an experimentally induced self-association elicit affective self-prioritisation?
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BackgroundBrenneman, M. W., Klafehn, J. L., Burrus, J. T., Roberts, R. D., & Kochert, J. F. (2016) · Springer eBooks · doi:10.1007/978-3-319-42166-7_8 · Cited by 4
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“Additionally, affective priming has been used to evaluate whether implicit self-esteem reflects explicit self-esteem evaluations based on introspectively inaccessible associations to the self (Spalding and Hardin, 1999; see Greenwald and Farnham, 2000 for a review).”
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Verification of the double dissociation model of shyness using the Implicit Association Test
Fujii, T., & Aikawa, A. (2013) · The Japanese journal of psychology · doi:10.4992/jjpsy.84.529 · Cited by 3
Implicit Association Test (IAT): Using Computer-Based Methods to Measure Consumer Implicit Attitudes
Maison, D. A. (2016) · Springer proceedings in business and economics · doi:10.1007/978-3-319-28419-4_8 · Cited by 3
The implicit sociometer effect and the moderating role of relational self‐construal
Jiang, T., Geng, L., Tang, Y., & Ye, L. (2016) · Scandinavian Journal of Psychology · doi:10.1111/sjop.12330 · Cited by 3
Testing the cognitive catalyst model of rumination with explicit and implicit cognitive content
Sova, C. C., & Roberts, J. E. (2018) · Journal of Behavior Therapy and Experimental Psychiatry · doi:10.1016/j.jbtep.2018.01.002 · Cited by 4
Does Conventional Implicit Association Test of Shyness Measure “Self‐Shyness” or “Others‐Shyness”?
Sawaumi, T., Inagaki, T., & Aikawa, A. (2018) · Japanese psychological research (Print) · doi:10.1111/jpr.12238 · Cited by 1
Basic Needs, Goals and Motivation
Szalma, J. L. (2020) · Cambridge University Press eBooks · doi:10.1017/9781108264822.030 · Cited by 3
Urbane, B., Plotka, I., Blumenau, N., & Igonin, D. (2021) · Rural Environment. Education. Personality · doi:10.22616/reep.2021.14.024 · Cited by 3
Metadata
- Authors
- Greenwald, A. G., & Farnham, S. D.
- Affiliations
- University of Washington (US)
- Venue
- Journal of Personality and Social Psychology
- Published
- 2000-12
- Volume
- 79
- Issue
- 6
- Pages
- 1022-1038
- ISSN
- 0022-3514 (ISSN-L)
- 1939-1315
- OpenAlex
- W4231600766
- Cited by
- 1,393
- References
- 0
- Citations by year
- 2026: 10 · 2025: 22 · 2024: 33 · 2023: 34 · 2022: 46 · 2021: 67 · 2020: 85 · 2019: 56 · 2018: 62 · 2017: 56 · 2016: 93 · 2015: 65 · 2014: 71 · 2013: 71 · 2012: 79
- FWCI
- 85.23
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Personality and Social Psychology (publishedVersion)
- PubMed (publishedVersion)
- Funders
- National Institute of Mental Health (K05MH001533, R01MH041328, MH-57672, MH41328, MH01533, R01MH057672)
- Topics
- Social Sciences › Sociology and Political Science › Social and Intergroup Psychology
- Social Sciences › Psychology › Clinical Psychology › Personality Traits and Psychology
- Social Sciences › Psychology › Applied Psychology › Psychological Testing and Assessment
- Keywords
- Implicit Association Test, self-esteem, self-concept, implicit attitudes
- MeSH terms
- Adult, Female, Humans, Internal-External Control, Male, Microcomputers, Personality Inventory, Psychometrics, Self Concept, Software, Word Association Tests, Reproducibility of Results
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