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Situational Salience and Cultural Differences in the Correspondence Bias and Actor-Observer Bias

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Choi, Incheol, Nisbett, Richard E.·1998·Personality and Social Psychology Bulletin

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Abstract

Two studies examined the correspondence bias in attitude attributions of Koreans and Americans. Study I employed the classic attitude attribution paradigm of Jones and Harris and found that both Korean and American participants displayed the correspondence bias in the no-choice condition. This lack of difference might have been due to weak salience of the situational constraints. Study 2 was designed to make the situational constraints of the no-choice condition salient in two ways: (a) by asking participants to write an essay on a topic regardless of their genuine attitude toward the topic or (b) by also making it clear to participants that the essay by the target person was almost a copy of the arguments provided by the experimenter. The results showed that (a) American attributions were unaffected by the two salience manipulations, whereas Koreans' correspondence bias decreased with increasing salience of the constraints, and (b) Koreans were less susceptible to the actor observer bias.

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Authors: Choi, I., & Nisbett, R. E.
Affiliations: University of Illinois Urbana-Champaign (US)
University of Michigan (US)
Corresponding author: Choi, Incheol
ORCID: Choi, Incheol
Venue: Personality and Social Psychology Bulletin
Publisher: SAGE Publications
Published: 1998-09
Volume: 24
Issue: 9
Pages: 949-960
ISSN: 0146-1672 (ISSN-L)
1552-7433
DOI: 10.1177/0146167298249003
OpenAlex: W2085108029
Cited by: 392
References: 41
Citations by year: 2026: 6 · 2025: 8 · 2024: 6 · 2023: 13 · 2022: 20 · 2021: 15 · 2020: 10 · 2019: 16 · 2018: 18 · 2017: 13 · 2016: 14 · 2015: 12 · 2014: 17 · 2013: 19 · 2012: 21
FWCI: 42.19
Type: journal article
Language: en
Open access: green
hdl.handle.net
Licence: journals.sagepub.com/page/policies/text-and-data-mining-license (tdm)
Locations: Personality and Social Psychology Bulletin (publishedVersion)
Deep Blue (University of Michigan) (submittedVersion)
Seoul National University Open Repository (Seoul National University) (submittedVersion)
Topics: Social Sciences › Sociology and Political Science › Social and Intergroup Psychology
Social Sciences › Psychology › Social Psychology › Cultural Differences and Values
Social Sciences › Psychology › Social Psychology › Psychology of Social Influence
Keywords: correspondence bias, actor-observer bias, cultural differences, attitude attribution, Korean Americans, situational constraints, essay writing

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Situational Salience and Cultural Differences in the Correspondence Bias and Actor-Observer Bias

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